The Cash-Based Practice Podcast

I’m so excited to share this inspiring interview with Greg Judice, one of my Mastermind group members. Since joining the group last year, he has created a vibrant network of referral partners, and hi…

Word-of-mouth referrals can be one of the easiest, lowest-cost ways to attract new patients to a cash-based practice. While this form of marketing can often be considered quite passive, there are a n…

After finishing PT school, Chris Johnson spent a decade working as a therapist for a New York hospital in their cutting-edge sports medicine program. During that time, he also made house calls on the…

I’m often asked what is the key to success as an entrepreneur. Based on what I’ve observed in my own businesses as well as the many other practice owners I’ve coached in my Mastermind group, the main…

Are you struggling to turn initial phone calls into cash-paying customers? Do you cringe when a prospective patient asks if you take their insurance? Then you won’t want to miss this week’s podcast e…

This week’s podcast guest is an integrative pain care specialist who had a 15-location private practice that was primarily cash-based... In New York City! The real estate costs of something like that…

In this episode, I explain how you can find opportunities for your practice throughout the patient lifecycle. This topic is critical because helping your existing patients fully heal their injuries a…

Welcome to 2021! This past year exposed a lot of the vulnerabilities in our businesses, but fortunately, many practices were able to mitigate the potential threats and weaknesses they faced. And some…

Jessica Campos is a brand-building consultant who has cracked the code on leveraging online communities to advertise your business. Her proven strategies for building a network of potential customers…

In this episode, I explain the various key performance indicators (KPIs) that I suggest a cash-based practice owner should be focusing on. I’ll cover exactly which metrics are important to understand…

After Jaimie Perkunas graduated from PT school, she took a job in an outpatient clinic. She gradually began adding some yoga elements into that traditional setting, and found it both effective for pa…

In this episode, I delve into a topic that I think is absolutely critical to any successful cash-based practice, and that is your mindset. After working with hundreds of practice owners through the y…

After medical school, Dr. Michael Kim worked for years in various conventional healthcare settings that made him worry about the growing negative influence insurance was having on patient care. As he…

In this episode, I coach Jim Heafner on how to best manage the growth of his young cash-based practice as he approaches the moment when he’ll need to add his first PT. We discuss some of the fundamen…

In this episode, I discuss strategies to inexpensively market your cash-based practice using an emailed newsletter. You’ll hear how to decide what sort of messages your target audience will want to r…

I am so freakin excited about this episode and this guest … I have been on this guy’s email list for over 2 years now, and he emails me every day! Yes, you read that correctly … not only have I not u…

In this podcast, I share some strategies for cultivating your network of referring physicians. I explain how to navigate the initial conversation, including discussing your billing arrangements, how …

This highlights episode features a conversation I had with Gene Shirokobrod of UpDoc Media about how to position your practice for growth from the very start. We talk about the mindset, planning, and…

After Dr. Morgan Camp finished his Medical residency, he accepted a position in a successful, cash-based functional medicine clinic where he got to work alongside experts in the field. He found early…

As business around the country begins returning to normal, many practices are looking to hire new staff. With that in mind, this week’s podcast is focused on how to structure a position and compensat…