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The Cash-Based Practice Podcast - Podcast

The Cash-Based Practice Podcast

Gathering input from many successful cash-based practice owners, this podcast covers all components of starting or transitioning into the out-of-network/private-pay business model for your private practice. Though the host, Jarod Carter PT, DPT, MTC, and many interviewees are physical therapists, this information is applicable to most healthcare, fitness, and wellness-related businesses looking to decrease reliance on 3rd party payors, and increase cash-based revenue streams. We cover a huge number of topics including: practice transition strategies, 3rd party payor contract legalities, Medicare rules and legalities in the cash-based model, referral source diversification, online marketing, word-of-mouth marketing, optimal website design, blogging, Youtube and video marketing, networking skills and strategies, the vital cash-based mindset, phone conversations and conversions, scheduling, discharge marketing, administrative training, low overhead systems and automation, private-pay wellness/fitness/prevention programs, and everything else that involves the self-pay practice model, how it differs from the traditional insurance-based model, and what you need to do to be successful with this low-stress, rewarding type of private practice.

Management & Marketing Business
Update frequency
every 12 days
Average duration
33 minutes
Episodes
274
Years Active
2014 - 2025
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CBP 279: The Easiest Way to Add 5 Figures to Your Practice Each Year (With Just a Few Hours of Work)

CBP 279: The Easiest Way to Add 5 Figures to Your Practice Each Year (With Just a Few Hours of Work)

What if there were an easier way to unlock an extra stream of revenue in your practice — one that doesn’t require new certifications, long hours, or complicated marketing funnels?

The truth is, most …

00:10:05  |   Sat 30 Aug 2025
CBP 278: The PT Who Turned a Solo Mobile Practice Into a Thriving Cash PT Business

CBP 278: The PT Who Turned a Solo Mobile Practice Into a Thriving Cash PT Business

This week, I had the chance to interview my longtime client (and now good friend) Jim Palmer, a PT in New York City who built a completely mobile, cash-based practice that he has grown to multiple cl…

00:36:51  |   Sat 23 Aug 2025
CBP 277:  How to respond to “I need to talk to my spouse first”

CBP 277: How to respond to “I need to talk to my spouse first”

You’ve probably heard it before.

A new patient consult is going well. They’re nodding along, clearly seeing the value in what you offer. And then, right at the end, you get hit with it:

“I just need …

00:09:42  |   Sun 03 Aug 2025
CBP 276: The Phone Call Strategy That Brings Past Patients Back

CBP 276: The Phone Call Strategy That Brings Past Patients Back

Let me ask you something: how many of your past patients—who loved your care—haven’t returned, even though they likely still need your help?

Now, what if I told you there’s a proven, powerful, word-f…

00:06:10  |   Sat 26 Jul 2025
CBP 275: The Most Overlooked Lead Generation Strategy in Your Cash-Based Practice

CBP 275: The Most Overlooked Lead Generation Strategy in Your Cash-Based Practice

What if I told you the most powerful lead-generation strategy for your practice isn’t something new you need to learn… it’s something you’re already doing?

Too often, practice owners jump from tactic…

00:10:53  |   Sat 19 Jul 2025
CBP 273: How to minimize drop offs in your cash practice

CBP 273: How to minimize drop offs in your cash practice

There’s a silent killer lurking in most cash-pay practices—and it’s draining your revenue and limiting your impact more than you realize. It’s not poor marketing. It’s not your clinical skills. It’s …

00:13:12  |   Sat 28 Jun 2025
CBP 272: How to Turn a Workshop Into a Patient-Producing Machine for Your Cash-Based Practice

CBP 272: How to Turn a Workshop Into a Patient-Producing Machine for Your Cash-Based Practice

What if one simple workshop could open the door to a steady stream of your ideal patients?

That’s exactly what happened to one of our Mastermind members when a local running store offered him the cha…

00:11:20  |   Sat 14 Jun 2025
CBP 271: The Secret to Creating Loyal Cash-Pay Patients Before Their First Visit

CBP 271: The Secret to Creating Loyal Cash-Pay Patients Before Their First Visit

If you’re still dealing with no-shows for your evals or drop-offs after the first visit… this one’s for you.

In this episode, you’ll get  a set of surprisingly simple but incredibly powerful strategi…

00:10:32  |   Sat 07 Jun 2025
CBP 270: Lesser-known Tips for Converting Free Consultations into Cash Pay Patients

CBP 270: Lesser-known Tips for Converting Free Consultations into Cash Pay Patients

If you’ve ever wondered why some consultations turn into loyal, long-term cash-pay patients—and others don’t—this episode will give you the missing pieces you may not even realize are missing.

Whethe…

00:09:26  |   Sat 31 May 2025
CBP 269: From Solo Practitioner to 7-Figure Cash Practice - Interview with Jennifer Chu

CBP 269: From Solo Practitioner to 7-Figure Cash Practice - Interview with Jennifer Chu

Have you ever felt like you were doing everything in your practice—and that it still wasn’t enough?

Maybe you started your clinic because you love treating patients, not because you wanted to become …

00:33:06  |   Sat 24 May 2025
CBP 268: Turn One Video or Blog into 15+ Lead-Generating Assets

CBP 268: Turn One Video or Blog into 15+ Lead-Generating Assets

If you're all about making every effort have maximum positive impact on your Cash Based Private Practice, this episode is for you… 

Whether you're writing blogs, filming short videos, or giving live …

00:09:58  |   Sat 17 May 2025
CBP 267: Essential Cash Practice KPI’s and Successful Staff Meeting Agendas

CBP 267: Essential Cash Practice KPI’s and Successful Staff Meeting Agendas

If you’ve ever asked yourself, “What numbers should I actually be tracking in my practice?” — this episode is a must-listen.

I’m pulling back the curtain on the exact KPIs (Key Performance Indicators…

00:11:00  |   Sat 26 Apr 2025
CBP 266: How to Follow Up With Dropped-Off Patients Without Being Pushy

CBP 266: How to Follow Up With Dropped-Off Patients Without Being Pushy

If you’re ready to stop losing patients you’ve already worked hard to win — and start filling your schedule more easily — this podcast is a must-listen.

In this week’s episode, I break down exactly h…

00:10:24  |   Mon 14 Apr 2025
CBP 265: 4 Must-Know Out-of-Network Billing Tips for Your Cash-Based Practice

CBP 265: 4 Must-Know Out-of-Network Billing Tips for Your Cash-Based Practice

Are your billing habits silently sabotaging your practice?

If your cash-pay patients aren’t receiving the maximum possible reimbursement from their insurance via your superbills or out-of-network bil…

00:15:14  |   Sat 29 Mar 2025
CBP 264: The Smart Way to Raise Prices Without Scaring Away Clients

CBP 264: The Smart Way to Raise Prices Without Scaring Away Clients

Thinking about raising your cash-pay rates but worried that your current patients will push back and new leads will start saying “no”? You’re not alone—but the good news is, there’s a way to do it sm…

00:12:13  |   Fri 21 Mar 2025
CBP 263: 3 Words to Overcome Price Objection

CBP 263: 3 Words to Overcome Price Objection

Have you ever had that moment in a conversation where everything is going perfectly? Your prospective patient is engaged, excited, fully bought in… until you mention the price. Suddenly, hesitation c…

00:07:06  |   Fri 14 Mar 2025
CBP 262: The #1 Key To Getting More Yes’s To your Cash-Based Services

CBP 262: The #1 Key To Getting More Yes’s To your Cash-Based Services

If you aren’t converting at least 80% of your leads into cash-pay patients, or if you’re struggling to keep at least 90% of them on schedule until they reach 100% of their goals, then this episode is…

00:10:34  |   Fri 07 Mar 2025
CBP 261: From Burnout to Business: Jennifer Penn's Journey to a Successful Cash-Based Orthopedics Practice

CBP 261: From Burnout to Business: Jennifer Penn's Journey to a Successful Cash-Based Orthopedics Practice

Ever struggle to balance significant family responsibilities with starting/growing your private practice?

Would you like to add new cash-pay services or classes to your existing practice, generating …

00:41:45  |   Sat 01 Mar 2025
CBP 260: The Patient Sales Strategy I Used To Ask My Wife On Our First Date

CBP 260: The Patient Sales Strategy I Used To Ask My Wife On Our First Date

If you struggle to get patients to commit from the beginning to complete 100% of their plan of care, and not drop off schedule once they’re 75% better, this episode is a must-listen… … You’ll also g…

00:10:18  |   Sat 15 Feb 2025
CBP 259: How to set and raise cash-pay prices effectively

CBP 259: How to set and raise cash-pay prices effectively

If you need to set and raise your cash-pay rates with confidence—while keeping your patients satisfied and avoiding pushback or “No’s” —this week’s podcast is a must-listen. 

Pricing your services ri…

00:13:57  |   Sat 08 Feb 2025
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