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The Cash-Based Practice Podcast - Podcast

The Cash-Based Practice Podcast

Gathering input from many successful cash-based practice owners, this podcast covers all components of starting or transitioning into the out-of-network/private-pay business model for your private practice. Though the host, Jarod Carter PT, DPT, MTC, and many interviewees are physical therapists, this information is applicable to most healthcare, fitness, and wellness-related businesses looking to decrease reliance on 3rd party payors, and increase cash-based revenue streams. We cover a huge number of topics including: practice transition strategies, 3rd party payor contract legalities, Medicare rules and legalities in the cash-based model, referral source diversification, online marketing, word-of-mouth marketing, optimal website design, blogging, Youtube and video marketing, networking skills and strategies, the vital cash-based mindset, phone conversations and conversions, scheduling, discharge marketing, administrative training, low overhead systems and automation, private-pay wellness/fitness/prevention programs, and everything else that involves the self-pay practice model, how it differs from the traditional insurance-based model, and what you need to do to be successful with this low-stress, rewarding type of private practice.

Management & Marketing Business
Update frequency
every 12 days
Average duration
33 minutes
Episodes
274
Years Active
2014 - 2025
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CBP 235: The Blueprint for Creating Cash-Based Practice

CBP 235: The Blueprint for Creating Cash-Based Practice

Diving into the journey of establishing a successful cash-based practice can be daunting, but what if you had a clear blueprint to guide your path? In this episode, we explore the essential pillars n…

00:14:14  |   Sun 03 Mar 2024
CBP 234: Cash-practice video marketing that actually produces patients

CBP 234: Cash-practice video marketing that actually produces patients

Ever wondered why some content grabs your attention while you just scroll right past the others? If you are curious about how you can make your target patients stop and read your content, this podcas…

00:14:41  |   Sat 17 Feb 2024
CBP 231: How to get your new admin trained to handle initial phone calls without losing business

CBP 231: How to get your new admin trained to handle initial phone calls without losing business

How your practice admin handles the phones may seem somewhat less important than patient care, but this area can silently cost a practice thousands in lost business. For that reason, your new admin n…

00:10:11  |   Sat 09 Dec 2023
CBP 230: Referral marketing strategies to build reliable referrals for your cash practice

CBP 230: Referral marketing strategies to build reliable referrals for your cash practice

For a cash-based practice, building and maintaining strong relationships with referral sources can be a huge engine for new business, especially when a practice is getting itself established. If you …

00:14:57  |   Sat 18 Nov 2023
CBP 228: Healthcare interview tips to find the right candidate for your practice

CBP 228: Healthcare interview tips to find the right candidate for your practice

Every practice owner knows the sting of hiring someone who seemed perfect on paper, only to discover their attitude doesn't align with the existing practice values. It's not just about credentials… i…

00:08:31  |   Thu 19 Oct 2023
CBP 227: Converting Attendees into Cash-Pay Consults at a Busy Event

CBP 227: Converting Attendees into Cash-Pay Consults at a Busy Event

Imagine you’re at a busy event, and more than one potential client is waiting to talk with you. How can you juggle prospects in a way that makes the most of all your opportunities? This is a common p…

00:11:27  |   Tue 19 Sep 2023
CBP 226: Silent Profit Killer: The True Cost of an Ineffective Admin in a Cash-Based Clinic

CBP 226: Silent Profit Killer: The True Cost of an Ineffective Admin in a Cash-Based Clinic

Every private healthcare practice owner knows the importance of a well-functioning front desk. But have you ever stopped to consider the true cost of employing an admin who isn’t great at conversions…

00:11:02  |   Wed 06 Sep 2023
CBP 225: Cash-based memberships: transform your practice with recurring revenue

CBP 225: Cash-based memberships: transform your practice with recurring revenue

Imagine your healthcare practice thriving on predictable income that is not dependent on an uninterrupted flow of new patients. This foundation can help keep your business in the black, even when the…

00:11:03  |   Thu 31 Aug 2023
CBP 224: Email strategies that bring patients back

CBP 224: Email strategies that bring patients back

Are you missing out on the easy sales that can come from people who already understand the incredible value of your cash-based services? Just because a patient has completed their full plan of care d…

00:11:31  |   Wed 16 Aug 2023
CBP 223: Bulletproof Your Healthcare Practice With A High-Ticket Offer

CBP 223: Bulletproof Your Healthcare Practice With A High-Ticket Offer

Could your practice benefit from the noticeable injections of revenue a high-ticket offer can provide? This is one of my favorite strategies for recession-proofing, as it tends to appeal to affluent …

00:11:09  |   Thu 03 Aug 2023
CBP 222: Elevate Your Referral Game by Tapping into Affluent Patient Networks

CBP 222: Elevate Your Referral Game by Tapping into Affluent Patient Networks

As the owner of a cash-based practice, you know the value of having patients that can easily afford to pay out of pocket for top-quality care. Today, I'm excited to share with you a simple promotiona…

00:08:20  |   Thu 20 Jul 2023
CBP 221: Raise Rates Fearlessly in a Cash-Based Practice

CBP 221: Raise Rates Fearlessly in a Cash-Based Practice

The thought of raising rates often stirs up feelings of stress and uncertainty—even outright panic—for a cash-based practice owner. And that fear can keep you working for less than you’re worth for y…

00:09:45  |   Thu 29 Jun 2023
CBP 220: How to avoid hiring a future cash-based competitor

CBP 220: How to avoid hiring a future cash-based competitor

Are you about to make a critical mistake now that you found an amazing clinician who is interested in a job? In our zeal to nab a talented candidate, we often tend to overlook the longer-term motivat…

00:11:50  |   Thu 15 Jun 2023
CBP 219: Hourly vs. base salary for your clinicians—What to know

CBP 219: Hourly vs. base salary for your clinicians—What to know

In today's competitive job market, it's crucial for practices to create employment packages that not only attract talented candidates but also keep them motivated during uncertain times. For a privat…

00:11:22  |   Thu 01 Jun 2023
CBP 218: Proven Promotions and Revenue Boosters for Your Practice

CBP 218: Proven Promotions and Revenue Boosters for Your Practice

Are you looking to give your cash-based practice a quick revenue boost? Look no further! Promotions are an effective tool for bringing new patients to your clinic or enticing existing patients to com…

00:11:43  |   Thu 25 May 2023
CBP 217: A quick tip to get more patients from your presentations

CBP 217: A quick tip to get more patients from your presentations

If you’re going to the effort of creating a highly valuable presentation or workshop as a marketing tool, you need to be sure you get some business in return. But the critical step that actually conv…

00:08:25  |   Thu 11 May 2023
CBP 216: The Recession-Proof Practice: How to Succeed During a Downturn

CBP 216: The Recession-Proof Practice: How to Succeed During a Downturn

Are financial pressures making it harder to get potential patients to say ‘yes’ to treatment? In recent months, this has become a growing concern for many cash-practice owners. And that’s why this we…

00:10:48  |   Thu 27 Apr 2023
CBP 215: 5 Post-Discharge Tactics to Get More Reviews, Referrals, and Patient Reactivations

CBP 215: 5 Post-Discharge Tactics to Get More Reviews, Referrals, and Patient Reactivations

Looking for some easy ways to maximize your practice potential and attract new business? Crafting a solid patient discharge follow-up system is a great place to start. While an organized approach to …

00:13:19  |   Thu 13 Apr 2023
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