Copywriters Podcast
This podcast reveals the insider secrets of advertising copy that makes money.
Insights into the highly profitable world of direct response marketing.
Hosted by the World's Greatest Copywriting Coach, David Garfinkel.
- Update frequency
- every 7 days
- Episodes
- 437
- Years Active
- 2017 - 2025
The Seven Stories In Blockbuster Promotions, with Henry Bingaman
How do you put together a seven, eight or even nine-figure promotion? (Just in case you weren’t sure, “nine figures” means north of 100 million dollars. And yes, you’re about to meet someone who h…
Mon 19 Feb 2024
John Caples Believability Secrets Part 2 - Old Masters Series
You can have the greatest product, the greatest headline, the greatest targeting, the greatest offer, and the greatest price. But you know what’s going to torpedo your entire promotion in a New Y…
Mon 12 Feb 2024
Believability Secrets From John Caples - Old Masters Series
You can have the greatest product, the greatest headline, the greatest targeting, the greatest offer, and the greatest price. But you know what’s going to torpedo your entire promotion in a New Yo…
Mon 05 Feb 2024
Copywriting Summit With The World’s Fastest Copywriter, Jack Turk
What do the world’s most experienced, successful copywriters really think? What if I could get them all together in one room and ask them to share their best ideas and techniques on specific copywr…
Mon 29 Jan 2024
The Shortest Killer Pitch You’ve Ever Seen
When you’ve got to make a pitch to a prospect, whether in person or in writing, you face a weird paradox: The more successful the prospect, the less time they have for you. Cramming a ton of bene…
Mon 22 Jan 2024
What Connects, And What Separates, Copywriting From Coaching, With Sean McCool
If you’re thinking hiring a copywriter OR you’re considering getting a coach, you might be wondering: What can a copywriter do for me that a coach can’t? And vice-versa: What can a coach do for m…
Mon 15 Jan 2024
Response-Boosting Pre-Launches, With Brenna McGowan
When you start a launch, do ripples of fear tie your stomach up in knots, because you feel like you’re starting from zero and you feel you’ve got way too far to go, and not enough time to get ther…
Mon 08 Jan 2024
The Little-Known Power Of Email Subject Lines, With Donnie Bryant
When you sit down to write an email, you are presented with a barrage of questions and problems. Not only how to get it opened, but how to get click-throughs. An even bigger problem which most peop…
Mon 01 Jan 2024
How To Effortlessly Get Into Flow, With Composer And Copywriter Doug Pew
What do you do when copy is coming in fits and starts… or, worse than that, you are staring at a blank page, which is staring back at you? Our returning champion today, Dr. Doug Pew, has some answ…
Mon 25 Dec 2023
Home-Run Promo Story Secrets, With Joshua Lee Henry
When you’re writing a long-form sales letter, you’ve got to cover a lot of info, and some of it is quite detailed. The problem is, how do you keep your reader engaged and keep the excitement buil…
Mon 18 Dec 2023
Tips To Improve Conversions - Old Masters Series
Have you ever written a really good sales page or video sales letter script, and you’re sure you’ve done everything right, but it’s still not converting the way you know it should? Sometimes it a…
Mon 11 Dec 2023
Two Key Deep Dives For Copywriters
Have you ever been working for a client on a project where you know exactly what hook and offer will convert in the market, but your client has a different opinion and is strongly opposed to wha…
Mon 04 Dec 2023
The Comic Book Copywriting Secret
If you’re haunted by low open rates, dismal click-through rates, miserable engagement and pathetic conversions, there’s almost certainly something you’re not doing enough of—or maybe not doing at a…
Mon 27 Nov 2023
Transforming Complex Concepts Into Cash - The Tangibilization Process
The confused mind buys nothing. So if you are confusing the reader, they’re not going to buy. How does this play out? When you are selling a course, a technology, or a health supplement, you ofte…
Mon 20 Nov 2023
“Sprint Testing” For Faster ROI, With Nathan Fraser
Whenever you’re about to roll out a huge campaign on Facebook or Youtube, you’re facing a huge risk. How do you know your ad is optimized in the four most important ways to get you the biggest bang…
Mon 13 Nov 2023
The Copywriter’s Workout, With Wendy Ann Jones
We’ve talked about the path of mastery in copywriting before, and a key part of moving ahead in your skills as a copywriter is regular practice. But how do you practice your skills if you don’t alr…
Mon 06 Nov 2023
Many Millions And Still Testing, With Walter Burch
What does testing your online ads at a nine-figure level look like, and how do you think about it? Our special guest today, Walter Burch, is CEO of Envoy Media Group, a performance-based marketing…
Mon 30 Oct 2023
Why You MUST Be Interesting
It’s a common mistake copywriters make, but it’s one you MUST not make, because it can be fatal. And that’s: writing copy that’s boring. Sometimes copywriters make the mistake of trying to put so…
Mon 23 Oct 2023
5 Growth Strategies for Course Creators, with Doug Pew
Online education is growing faster than you can keep up with. That’s great news if you’re riding the boom wave yourself. The problem, though, is that as the space gets more saturated, course creato…
Mon 16 Oct 2023
The Little-Known Power of Microstories
How do you keep your prospect’s attention and even create unexpected moments of fascination throughout your copy? One of the greatest sure-fire solutions, that is, paradoxically, one of the least-w…
Mon 09 Oct 2023
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