Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies, plus special guests, for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
There’s always so much to learn from successful freelancers, and our interview with freelance writer and editor Michelle Bateman is a case in point. Michelle specialises in beauty, fashion and cultur…
By design, freelancers do have more freedom to live and work in other locations - even if you worry you might lose clients or become 'out of sight, out of mind'. That wasn't the case for editor and j…
Do you struggle to get paid as a freelancer? Need some strategies to ensure clients don’t ignore your invoices? You’re in luck: in this episode, we’re talking to Collectmore’s Paul Metcalf, a nationa…
As freelancers, we all want more lovely leads coming to us - right? Enquiries popping into our inbox. Potential clients approaching us on social media. Ringing us straight from Google. And if things …
Ever thought of using a virtual assistant (VA)? This week on the podcast, Rachel Smith and Lynne Testoni chat with Fiona Campbell, who runs Thought Penny, an Australian team of VAs, as well as the VA…
Freelancers are essentially small businesses - even if we don't typically think of ourselves that way. And this episode with journalist and community manager Lucy Kippist, sheds so much light on bein…
Making the bulk of your living from magazine commissions is a rarity for most freelancers these days, with many of us mixing it up with content marketing, copywriting and corporate work. But writer a…
Becoming disillusioned with a staff job has been the springboard for many a freelance journey, including that of US-based healthcare writer Melanie Padgett Powers. In this week's episode, Mel chats t…
Freelance writer Lindy Alexander didn’t start out as a writer, but she has carved out a $100K+ freelance writing business that’s made her the envy of freelancers everywhere. We chat to her about how …
This week Rachel and Lynne talk with Belinda Weaver, cohost of the Hot Copy podcast and copywriter extraordinaire about how she created a successful freelance copywriting career, created a supportive…
The goal for any freelancer is to have a full pipeline, working on projects that interest and excite you. Melbourne-based writer Shane Cubis is doing just that - and in our continuing series of succe…
Earning a decent living as a freelancer is within your reach - but how? In this jam-packed episode of tips, info and strategies, we talk to Melbourne-based freelancer Carrie Hutchinson about how she …
After living overseas for many years, returning home and facing the prospect of freelancing with no contacts and no local experience can be extremely tough. Jessica Mudditt, author of Our Home in Mya…
Case studies can be a convincing form of social proof for content clients - and can be a valuable addition to your writing services. In this week's episode, we talk about the following:
We've all downloaded a lead magnet or two (those irresistible freebies offered on a website in exchange for your email address). But what makes a good lead magnet? How much should you charge to a cli…
This week Rachel and Lynne decided to mix it up and have a bit of fun. Inspired by an email that Rachel received from a client, we talk about some of the hilarious feedback we have had from clients a…
How DO you get customers and build a solid financial footing when you’re starting out as a freelancer or small business (or are stuck in a slow patch)? This week, we chat to Rounded co-founder and CO…
If most of the jobs you take on are completing pieces of content for a client - and you want to do more - then this week's episode is for you. Getting stuck into the strategy for a client, advising t…
While your own freelance website is very important, optimising your Google My Business (GMB) profile is absolutely critical if you want to maximise your visibility online and bring warm leads your wa…
The longer you freelance, the more likely you are to come across a tricky or challenging client. Clients who try to bargain you down. Who are so disorganised they throw out timelines on other project…