The Content Byte
Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies, plus special guests, for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
- Update frequency
- every 7 days
- Average duration
- 34 minutes
- Episodes
- 274
- Years Active
- 2019 - 2025
Georgia Rickard on influencing, without being an ‘influencer’
Dan Kaufman on the craft of writing and editing
This week on the podcast, Rachel & Lynne are chatting with former journalist, now educator, writer and editor, Dan Kaufman, about something they all feel passionately about - the craft of writing and…
Michal Eisik on building a kickass portfolio website (and avoiding common mistakes)
This week Rachel and Lynne are chatting about freelancer websites with Michal Eisik, a copywriter and course creator who shares her expertise on creating effective websites and freelance portfolios.
…
Josephine Barrett on a career as a screenwriter
This week on the podcast, Rachel & Lynne are chatting with successful screenwriter Josephine Barrett. Josephine is an acclaimed novelist, teacher and script writer, writing and editing successful TV …
Sara Howard on taking your business Beyond Solo – how to grow and thrive
This week, Rachel & Lynne are chatting with content creator, agency owner and now author, Sara Howard. Sara has just released her first book, Beyond Solo, which is the guide she wished she had when s…
Publisher Rob Johnson on how to pitch a story to an editor (and get a commission)
This week on the podcast, Rachel & Lynne are chatting with one of their favourite editors, Rob Johnson. A former journalist and now publisher at Engage Media, Rob talks about what he values from free…
Helen Dehen on how investing in your business can bring confidence and higher earnings
This week Rachel & Lynne chat with communications consultant and writer Helen Dehen, talking about her commitment to upskilling herself and the many courses she has done - which have helped to drive …
Petra Buchanan on the challenges of women working in media and freelance reinvention
This week on the podcast, Rachel and Lynne chat with Petra Buchanan, an executive coach and mentor and company director with an international executive career in media, technology and business sector…
Alana Wulff on freelance contracts (and why you can’t operate without them)
- How Alana star…
Treasa Edmond on offering content strategy as a service
Have we got a treat for you! This episode with content strategist, business coach and consultant Treasa Edmond is full of gold for any freelancer wanting to move up the value chain and secure more hi…
Sue Williams on being a successful freelance writer and author
This week on the podcast, Rachel & Lynne's guest is freelance writer and author Sue Williams. Sue talks about her long and successful career as a writer and journalist and how it led to non-fiction b…
Carolyn Tate on moving from being a freelancer to starting her own agency
This week we are chatting with Carolyn Tate, a former journalist turned agency founder. Carolyn talks about her career as a freelancer, setting up her agency, and what she has learned along the way.
…
Karen Eck on why freelancers need to be visible
This week on the podcast, we are chatting with public relations expert, strategic advisor, and entrepreneur Karen Eck, talking about how freelancers can improve their visibility - and stand out in wh…
Conquering LinkedIn, finding clients and the power of community, with Rebecca Cofrancesco
We are back from our break! And we have a great episode for our return - featuring content strategist and LinkedIn mentor Beck Cofrancesco. Beck talks about how to make LinkedIn work for you, how to …
RE-RELEASE Working as an agency copywriter with Damien Whelan
RE-RELEASE. Continuing with our summer series of re-running our favourite and most popular podcast episodes, we are sharing an episode from August 2022, with agency copywriter Damien Whelan.
If you'r…
RE-RELEASE Grant Writing with Martina Donkers
This week, we are starting a special summer series, repeating some of our most popular episodes. First up is our most successful episode ever - with grant writer Martina Donkers.
In an inspiring tal…
Writing for purpose-driven brands with Carmen Hawker
In what is probably our last episode for 2024, Rachel and Lynne chat with copywriter, campaigner and brand strategist Carmen Hawker. Carmen writes for purpose-driven businesses and B Corps from susta…
Why You Might be Your Own Worst Enemy When it Comes to Landing Dream Clients
This week Rachel and Lynne are chatting with Amy Posner, also known as The Client Whisperer, talking about the mistakes many of us make when working with clients, especially at the beginning of our f…
What it’s like to be a B2B tech writer with Rosalyn Page
This week Rachel and Lynne chat with a good friend and colleague - B2B tech writer Rosalyn Page. Rosalyn talks about her background in IT and tech magazines, how and why she transitioned to freelance…
Building a Sustainable Freelance Career in a Gig Economy with Lizzie Mulherin
This week Rachel and Lynne are chatting with Lizzie Mulherin, a freelance writer, brand strategist, and travel author. Lizzie shares her career journey and chats about:
- Having a business mindset whe…