Built To Grow Fitness Business

There's a common financial roadblock that many gym owners face - the $30,000-a-month revenue mark.

It's like hitting a ceiling that's hard to break through. In fact, many of them remain stuck just bel…

The story that follows is a situation all gym owners hate, but most of them have faced it at least once. 

One of the Iron Circle members, enjoying a rare break from his daily responsibilities at the g…

You wouldn't attempt to repair a car while driving it, right?

Similarly, when it comes to a gym business, you need to set aside intentional time to work on business growth. Because planning and strate…

Gym owners face numerous challenges, but there's one mistake too many of them are making: how they pay their trainers. 

The common payment model for gym trainers is letting trainers keep most or all o…

When was the last time you actually paused and looked back at your own progress? Let me guess - not recently. It's easy to overlook our own achievements in the chase for the next big thing, as most o…

Ever thought sending too many emails or texts to clients was a big no-no in marketing your gym? Well, you’re not alone. It’s a common fear among gym owners that they would bother clients with too muc…

Ever heard the saying, "If you're the smartest in the room, you're in the wrong room"? 

Well, that's exactly why the Iron Circle was created. It's a place for gym owners who've grown beyond their curr…

Ever wondered what sets apart a good athlete from a great one? Sure, training hard matters, but there's another big piece of the puzzle – how well you fuel your body.

That is exactly the topic of this…

In the world of fitness, staying ahead means more than just keeping up with the latest exercise trends. It's about understanding the business side of things and being able to foresee future challenge…

Thinking of hiring a new coach for your gym but worried about the cost? You're not alone. Many gym owners hesitate to hire because they're scared it'll cost too much, especially if they're not making…

Ever felt like you're stuck on the gym floor, training clients day in and day out, unable to focus on growing your business? Imagine having more time to strategize, grow your business, and still main…

The large group training model is on its way out, and this isn't just guesswork. It's what the numbers from many gym chains are showing.

Take Orangetheory, for example. At their recent convention, the…

When it’s time to raise the prices in your gym, there's always a fear among gym owners that it might lead to losing some clients. Usually, you won’t lose too many clients unless you raise your prices…

Imagine having a dozen new clients next week without launching new campaigns, spending extra money, or pitching your gym's benefits.

This might sound unrealistic, as our usual strategy for attracting …

Many gym owners and trainers struggle with setting the right prices for their services, often charging less than they should. Typically, this is due to a psychological barrier rather than the true va…

This episode is all about something that touches all of us – the economy. And it doesn't matter where you are in the world; the economy is creating ripples that affect everyone, everywhere.

While offi…

In this week's episode, we're diving into a big issue in the fitness world: sticking to contracts.

When clients sign up for gym services, they agree to a contract, but things get tricky when someone d…

As gym owners, it’s easy to fall into the trap of thinking that doing everything ourselves is the best way to save money. But let’s be honest, is it really saving money if you’re spending four hours …

At a recent Bootcamp in Vegas, a speaker's tale about a plumbing company grabbed the attention of Tim and Randy. 

This company had found a unique way to distinguish themselves from competitors. 

When c…

Have you ever gotten a Black Friday promotion email just to ask yourself, 

“Who’s this?!” 

“What do they want from me?” 

“Why am I even getting this?”

Of course, you have. 

In fact, every day, we're all b…