We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business, and sales that have helped them grow a multiple 7-figure fitness business. This podcast will build a foundation you can GROW your fitness business on.
Starting a gym is often driven by passion and excitement, but as the years go by, it's important to consider the bigger picture, including the eventual exit strategy for your business.
In the journey …
In the competitive fitness industry, success hinges on data-driven decision-making. With countless factors to consider, it can be overwhelming to determine which key performance indicators (KPIs) tru…
In recent times, there has been a buzz around a weight loss drug called Ozempic, touted as the "magic pill" for effortless weight loss.
This drug, originally designed to treat diabetes by lowering A1C…
As a gym owner, there comes a point where you realize that raising rates is an essential step to ensure your business's profitability and sustainability.
However, the prospect of increasing prices can…
As a gym owner, one of the most critical decisions you'll make is choosing the right business model. It sets the foundation for your gym's growth, culture, and success.
However, over time, you might f…
Success in the fitness industry isn't just about luck or chance; it requires a strategic approach and careful consideration of certain factors.
From gym location to training models to programming, we'…
Transitioning to a semi-private training model can be a game-changer for gym owners.
By offering individualized programming in a shared cost environment, gyms can provide high-quality training, maximi…
In any thriving gym, the role of a Fitness Director is crucial for the long-term success and growth of the business.
While many gym owners aspire to step back from day-to-day operations and focus on s…
In the world of fitness business, taking action and implementing effective strategies is essential for long-term success.
In this episode, Randy and Zack shed light on the critical need for gym owners…
The recent explosion of use cases for AI has got everybody thinking and talking. In the fitness industry, there is the possible use of AI and biometrics to revolutionize how we market and attract cus…
In the fitness industry, it's easy to get caught up in the allure of quick money and flashy trends.
Some gyms and fitness businesses resort to high-ticket sales or front-end offers to compensate for l…
If there is one key factor that often differentiates those who achieve their goals from those who fall short, it has to be urgency.
Urgency fuels action, propelling individuals to make things happen a…
There are different types of fitness clients with unique motivations and expectations.
One particular type is the transactional client.
These individuals approach their interactions with fitness busine…
Today, we have an exciting episode lined up as we dive into the exhilarating recap of the recently concluded FitPro Growth Summit 2023.
The event was an awe-inspiring gathering of gym owners and fitne…
In today's episode, Tim and Randy discuss the concept of an internal thermostat and its relation to personal beliefs and success.
Everyone has an internal thermostat set to what they believe they dese…
In fitness, client relationships can sometimes reach a point where it becomes necessary to part ways.
Whether it's due to unmet expectations, a misalignment of goals, or simply not being the right fit…
The concept of high-ticket offers has gained significant attention, not only within the fitness industry but across various sectors.
Many gym owners ponder whether it makes more sense to sell high-tic…
Operating a gym business can be challenging, especially when cash flow becomes an issue. Many gym owners find themselves in a bind, facing financial gaps that require quick decisions.
When gym owners …
At the core of a gym's delivery system lies its programming. Programming encompasses the workouts and training methods offered to clients.
Traditionally, gym owners left the programming responsibiliti…
As a gym owner, you must have seriously thought about what lies ahead in the next years of your life. Is the gym business the vehicle that will carry you through to retirement, or is it a vehicle to …