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The Edward Show - Podcast

The Edward Show

Founder and go-to-market stories from the lens of a world-class marketer.

Marketing Entrepreneurship Business
Update frequency
every day
Average duration
14 minutes
Episodes
796
Years Active
2023 - 2025
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LinkedIn Pulse Parasite SEO: Google Search Is Being ABUSED!

LinkedIn Pulse Parasite SEO: Google Search Is Being ABUSED!

E417: Immediately, when looking at the keywords LinkedIn Pulse is ranking #1 for, a handful of Parasite SEO pages can be easily identified.

Marketers are doing some serious Parasite SEO with LinkedIn…

00:11:52  |   Sun 25 Aug 2024
Amazing Discovery That Nofollow Backlinks Actually Increase Your Ranking

Amazing Discovery That Nofollow Backlinks Actually Increase Your Ranking

E416: Lots of SEOs and digital marketers believe nofollow backlinks have no value.

Multiple experiments prove otherwise.

This episode shows two experiments where nofollow links result in an SEO ranki…

00:09:27  |   Sat 24 Aug 2024
What’s Ordinary to You Is Special to Others

What’s Ordinary to You Is Special to Others

E415: An epiphany I have had time and time again.

What’s become ordinary to me is still interesting as heck to lots of other people.

Half of the battle with content marketing is good subject matter. …

00:09:25  |   Fri 23 Aug 2024
5 Boring Businesses and How They Got Their Customers

5 Boring Businesses and How They Got Their Customers

E414: 5 successful boring businesses and how they got their customers, clients, visibility, and awareness.

Practical strategies anybody can copy.

The many ways these boring businesses appear where th…

00:09:52  |   Thu 22 Aug 2024
New Insights for Instagram, TikTok, LinkedIn, Snapchat, and Pinterest

New Insights for Instagram, TikTok, LinkedIn, Snapchat, and Pinterest

E413: Lots of people are saying Instagram is giving less visibility than it used to.

I challenge that then share some fresh new hacks I have for TikTok, Instagram Reels, and LinkedIn.

And why Snapcha…

00:13:58  |   Wed 21 Aug 2024
SearchGPT Review: What It’s Like, Problems, and Will It Stick

SearchGPT Review: What It’s Like, Problems, and Will It Stick

E412: Lots of top people are getting rejected from the SearchGPT beta.

This guy, however, not only got accepted but also gave somewhat of a harsh review.

He shares what it’s like (I share his screens…

00:06:51  |   Tue 20 Aug 2024
Shaan Puri’s 9 Keys to Building an Audience

Shaan Puri’s 9 Keys to Building an Audience

E411: I just gave this advice to my friend Vova, who’s today starting a new brand. He’s posting daily videos growing a new audience.

I originally told him #9 from this new Shaan Puri post, “#9 - MrBe…

00:14:49  |   Mon 19 Aug 2024
The Slow Truth About Fast Google PageSpeed Insights

The Slow Truth About Fast Google PageSpeed Insights

E410: A lot of SEOs and web developers rely on Google PageSpeed Insights.

But there’s a dark truth behind this tool and others like it.

The truth is that these tools are often wrong.

Not only are the…

00:11:05  |   Sun 18 Aug 2024
Upward Trends: SEO, Formula 1, Digital Marketing, & Gut Health

Upward Trends: SEO, Formula 1, Digital Marketing, & Gut Health

E409: I’m seeing a lot of upward trajectories on Google Trends. One I expected but many I didn’t expect.

And a friend is using this to start a new brand.

I’m seeing a lot of success.

Here’s how to ta…

00:15:51  |   Sat 17 Aug 2024
Making Sense of the Google August 2024 Core Update That’s Supposed to Save Small Publishers

Making Sense of the Google August 2024 Core Update That’s Supposed to Save Small Publishers

E408: The Google August Core Update began its month-long rollout on August 15th.

It’s supposed to remedy the pain content-based sites felt from the September 2023 Helpful Content Update and the March…

00:15:23  |   Fri 16 Aug 2024
TwitterX’s Grok 2.0 Is a Huge Marketing Opportunity That Will Not Be Around by Next Week

TwitterX’s Grok 2.0 Is a Huge Marketing Opportunity That Will Not Be Around by Next Week

E407: TwitterX’s newest version of its native AI, Grok, Grok 2.0 lets you generate images of anybody doing anything.

And don’t get this mistaken for negligence.

This was a deliberate stunt by the tea…

00:11:24  |   Thu 15 Aug 2024
I Got So Many Exact Match Anchor Text Backlinks From Podcasts

I Got So Many Exact Match Anchor Text Backlinks From Podcasts

E406: I spent 3 months hardcore going on podcasts and in those 3 months went on 30 podcasts. 10 appearances per month.

But what’s crazy is those podcasts led to: - Exact match anchor text to pages th…

00:15:24  |   Wed 14 Aug 2024
How 14-Year-Old Ryann Wealth Grew to 125,000 Followers in Two Weeks From Scratch

How 14-Year-Old Ryann Wealth Grew to 125,000 Followers in Two Weeks From Scratch

E405: Ryann_Wealth started a new self-branded (not faceless) Instagram and in two weeks got to 125,000 followers.

He walks around his parent’s house talking about entrepreneurship. He is literally 14…

00:15:13  |   Tue 13 Aug 2024
How Long Does It Take to Go Viral on TikTok and Instagram?

How Long Does It Take to Go Viral on TikTok and Instagram?

E404: Here’s how long it takes to go viral on TikTok and Instagram.

I’ve posted videos over 650 days in a row on TikTok and Instagram Reels. Over 1,200 videos. I’ve had viral hits more times than I c…

00:10:29  |   Mon 12 Aug 2024
How Long Does It Take to Rank on Google?

How Long Does It Take to Rank on Google?

E403: How long it takes to rank #1 on Google for seven keywords.

Trending keywords and standard keywords.

I share my results from four websites.

Rankings from over the years.

If you’re doing SEO and …

00:11:49  |   Sun 11 Aug 2024
Every Website That Did This Ranked Higher Than Ones That Didn’t

Every Website That Did This Ranked Higher Than Ones That Didn’t

E402: What happens if you don’t link out to other websites?

This SEO experiment tests this.

The results are 100% clear - they, in fact, could not be any more clear. The clarity of the results is craz…

00:06:58  |   Sat 10 Aug 2024
Using SEO to Make $10K per Month With a Timer Web App

Using SEO to Make $10K per Month With a Timer Web App

E401: Lukas Hermann of https://stagetimer.io/ is using a straightforward bottom-of-funnel SEO strategy.

This strategy, along with his excellent craftsmanship, is enough to get him to $10,000+ MRR - i…

00:10:31  |   Fri 09 Aug 2024
What It Was Like to Be an Early Advertiser on Google

What It Was Like to Be an Early Advertiser on Google

E400: Val Katayev was a 19-year-old immigrant kid who quickly lost a month’s worth of pay in a single day trying to figure out Google Ads during its early days.

“I woke up to a $5,000 loss. Did I jus…

00:13:29  |   Thu 08 Aug 2024
Gaming Social Proof With SEO and Google Images

Gaming Social Proof With SEO and Google Images

E399: If you Google yourself, what do you see?

For me, I see social links, my site, and some photos.

But the photos are really lacking, especially when I click into Google Images further…

Really lack…

00:07:19  |   Wed 07 Aug 2024
Selling Your Company for $15 Million Then Working the Counter of McDonald’s

Selling Your Company for $15 Million Then Working the Counter of McDonald’s

E398: The founder of Meetup.com, Scott Heiferman, sold Meetup.com a few years ago for $200 million. Then he went to work as an associate at an Amazon fulfillment center.

Two decades before that, he s…

00:24:56  |   Tue 06 Aug 2024
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