Founder and go-to-market stories from the lens of a world-class marketer.
E438: A press release SEO experiment ten years ago directly refutes a top Google representative’s claim that they do not work.
And my experiences sending out many press releases. The last one I sent …
E437: This is what I learned about networking while going to NYC technology and business events every night for three years.
It’s a list of the most impactful things to do to create a web of relation…
E436: For those saying SEO is dead… NerdWallet’s revenue is up 25% year over year, with SEO making up 76% of visitors to its site. "According to Semrush, NerdWallet's search traffic is close to as hi…
E435: A thread on the Entrepreneur subreddit today: 1. How a company repeatedly games Reddit by buying upvotes to product recommendation lists where their product is discreetly nestled into the list.…
E434: A guy in the Urban Farming niche made total $432,483.50 + an additional $130,000.00 and $21,000.00 with his business, mainly from Instagram.
First, he gives an overview of who he is and what he…
E433: We look at the time Samsung bought out the train station in front of the new Apple Store Malaysia. Samsung used a legal loophole to do this and renamed the station, “The Samsung Galaxy Station.…
E432: There’s a belief in SEO that backlinks from websites, and especially from pages, that link out to thousands of other sites, are not enough to do anything.
“This page gives so many algorithmic v…
E431: This is the true story of when Google forgot to renew its domain name, Google.com, and somebody purchased it and literally owned it.
That somebody is Sanmay Ved, and he wrote this article on wh…
E430: This is a crazy hack for increasing SEO backlinks and brand awareness.
All the time Meetup organizers step down. By doing what’s described in this podcast you can get notified when this happens…
E429: A common question I get is, “I have this idea. I’m not sure it could work. I’m passionate about it, though. Really passionate, in fact. Do you think it could work?”
I received this question fro…
E428: Reddit is making changes that make Parasite SEO harder, but not yet impossible. Here’s what is happening.
And the ways Google has made LinkedIn Parasite SEO more competitive.
Plus, is there an …
E427: 5 examples of apps people cooked up with Cursor - the most hyped AI code editor. 8-year-olds are even making apps with Cursor!
This tool is a game changer for people with marketing savvy.
It be…
E426: How to rank 1 on Google if you’re stuck ranking within the top 10.
The common mistakes that keep a page at positions 5-10 instead of the #1 spot.
If you are on page 1 of Google, but you can’t g…
E425: People commonly overestimate backlinks and anchor text while underestimating the language that appears around your brand name.
With proper language associated with your brand and website, you c…
E424: The Google Algorithm Leak back in May revealed so much about the actual way Google works. Not how the representatives said it should work - but how it actually works.
Revisiting the Leak months…
E423: Taylor Swift in 2024 had her biggest year by far. According to Google Trends, her interest doubled from its previous peak, and that same previous peak is now her new normal.
But what caused thi…
E422: The founding story of Reddit - The Front Page of the Internet.
And how Reddit created hordes of fake users at its beginning to make new users think they were part of a preexisting vibrant commu…
E420: Overlooked and underrated, High-Leverage Keywords are keywords that represent more than one acquisition.
Keywords that could mean many users or customers.
Keywords that can get you and your bra…
E419: I share the three best digital marketing newsletters and read an example from the newsletter I picked as #1.
If you want actionable digital marketing hacks, stories, case studies, and advice de…
E418: YouTube Shorts and YouTube Videos have the craziest velocity of Google rankings in both speed and percentage of content being ranked.
6/6 of my most recent YouTube Shorts are showing on the fir…