Tech for Non-Techies helps Business Leaders have great careers in the Digital Age, with episodes on innovation, digital transformation, start-ups and how technology is changing business.
Learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today.
Learn how to work with tech clients, transition career, succeed in digital transformation and start a company as a non-technical founder.
Tech for Non-Techies is for:
- Leaders in corporates going through digital transformation
- Non-technical founders
- Professionals who want to transition into a career in tech
- Tech investors
Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva.
To succeed in the Digital Age, traditional business skills are no longer enough. Business Leaders need a new skillset: Digital Leadership.
This doesn't mean learning to code or taking a Python course…
Listen to this episode to get Sophia Matveeva's recommendations to hone your digital mindset.
In this episode, you'll hear the top lessons from each book and why they matter.
Is online tracking invasive? Or do cookies make our experience of the internet better?
To answer this question, you need to understand how online tracking works and who makes money from it.
In this e…
How is generative AI different from standard AI? How can you tell lasting innovation from the hype?
Listen to this episode to find out. You will learn from Jamie Cattell, Global Managing Partner, En…
"You can design your work life as an employee or a business owner. Design thinking is for people like you, whether you receive the paycheck or sign the paycheck," Bill Burnett, Stanford School of Des…
When should you innovate and when should you honour tradition? The luxury industry answers this question all the time.
Luxury businesses like Louis Vuitton have been around since the 1800s, but hav…
Avinash Godkhindi went from banking to leading Zaggle, a fintech company, towards an IPO.
This episode is perfect for founders, fintech investors and business leaders who want to transition into tec…
Smart dedicated professionals are great at creating value. This episode will help you capture it.
Digital transformation and innovation projects are very likely to balloon beyond their original scope…
To have a successful business career today, you need to be data literate. This doesn't mean learning to code.
Thank God!
In this episode, you will hear from JeAnna Abbott, Professor of Artificial Int…
Technology has disrupted power dynamics, and led otherwise smart and rational people to suspend disbelief, lose control and destroy value.
To have a truly successful career, you need to understand po…
Listen to this Office Hours session with Sophia Matveeva MBA. Questions covered in this episode:
Tech and advertising are intertwined: ads is where Big Tech makes most of its money. Learn about the biggest trends in tech from the Cannes Lions Festival of Creativity.
You'll hear about development…
According to McKinsey, 70% of digital transformations fail to meet their goals. And yet, these multi-million dollar projects remain a priority for every major CEO.
In this episode, you'll learn from…
ChatGPT reached 100 million users in just 2 months after launch, and generative AI has already changed how many professionals do their jobs today. But, how has it already changed business and how wil…
There is no template for pricing apps or Software as a Service products, because each product is always a solution to a problem. Some problems are more important than others, and some are harder to s…
Would you rather listen to a song by an artist you already love? Or an unknown artist and try something new?
Most people want a combination of the familiar and the new.
In social media terms, this i…
If you have an idea for an app or a tech business, but no tech skills to build it, this episode is for you.
You will hear from Natalie Kaminski, founder of Jet Rockets, whose development company work…
Design Thinking, first developed at Stanford, is the strength behind tech companies like Airbnb and Snap. Great design was the foundation of Apple and Steve Jobs's obsession.
Design Thinking is a met…
The online gaming market is HUGE. Revenue in the online games market is projected to reach US $26.1 billion in 2023. Games developers have also had to solve some of the toughest problems in tech.
And…
Product makers know how to make a product. But technologists do not know whom the product is for and what their aim is.
When it comes to working with the tech product team, a business leader's job is…