Tech for Non-Techies

Here are the listener questions Sophia Matveeva answers in this episode:

• What should I be asking in product meetings if I don’t have a technical background?
• I’m leading a digital transformation init…

Companies invest millions in tech projects every day. Some deliver remarkable returns while others crash and burn, wasting fortunes and careers.

The deciding factor? Rarely the technology itself—it's…

Some "Heads of Innovation" are glorified event planners while others transform entire businesses.

In this episode, you'll learn how to identify which type of innovation leader you're dealing with and…

Start-up failure is never pleasant, but did you know you can actually make more money and be more successful as a result?

In this candid, no-nonsense episode, you'll learn exactly what to do when you…

If you're a non-technical founder or corporate innovator, you've likely heard the myth: venture capital is exclusively for bankers or coders.

Promise Phelon shatters this misconception completely.

In…

If you're a non-technical founder or leader, you might find developers frustrating to work with.

(They also think the same thing about you)

Developers resist quick changes, seem annoyed by status mee…

What’s good for Big Tech isn’t always good for Little Tech, and vice versa.

In this episode, we’re breaking down the key differences between these two worlds and what they mean for you.

Listen to lea…

Have you noticed how some people seem to know exactly the right person to call when they need something? That's not luck - it's strategic networking.

If you're an innovator with ambition, you need to…

DeepSeek is a new AI that's 44 times cheaper than ChatGPT and completely open-source.

While tech blogs obsess over the technical specs, there's a bigger story for non-technical innovators that no one…

Do you really need a co-founder? There's intense pressure in the startup world to find co-founders, but the data tells a surprising story.

MIT research shows that solo founders are actually more than…

Want to know how Apple turns technical features into stories that make people line up around the block for new products?

In this episode you will learn the 3 step product storytelling framework that …

Cryptocurrency is becoming a bigger financial and political force in our world, especially after Donald Trump's return to the White House.

This is why smart people who want to have an impact in the w…

What does it mean to evolve your career in the Digital Age?

Meet Janina Conboye, a Financial Times journalist who added data skills to her storytelling talent. This episode is a masterclass in smart …

In a recent interview, Jeff Bezos shared that big leaders must "identify the big ideas, enforce tough execution, and grow the next generation of leaders."

In this episode, I'll show you exactly how t…

Do you think year-end reviews are just about listing what you did?

Think again.

In this episode, you'll learn how to assess your year like a CEO - because whether you're a founder, innovator or inves…

Think AI is just about adding chatbots to your business?

Think again.

In 2024, AI has completely transformed who can build tech companies and how they're funded - but there's also dangerous hype that…

Think Silicon Valley was built by brilliant founders and venture capital? Think again.

Governments have been the secret force behind every major tech breakthrough - and understanding this could be cr…

Every time a founder with a hardware idea comes to me for advice, I tell them they're choosing one of the toughest paths in tech.

But sometimes, that path leads to trillion-dollar success stories.

In…

Why do some companies nail digital transformation while others just waste millions?

In this episode you'll learn from two very different case studies: Starbucks and Lego.

The founder of Starbucks, th…

Listen to learn:

• How smart innovators test ideas before burning $50,000+ on development.
• The common tech traps that trip up even experienced leaders.
• Practical ways to avoid expensive dev…