SimpleBiz360™ Podcast

Do you live to work, or work to live? No matter what your answer is, we encourage you to adopt a healthy balance between life and work.

Have you ever given this topic much thought? After all, automobi…

What usually happens when wholesale vendors reduce decision complexities for retail buyers? The answer is growth. Why? How? Join us as we take a look at these answers. 

In Episode 226 we highlighted a…

Societal trends continue to replace, and affect the best practice mindsets of the 2024 marketplace.

Paying attention, listening, hearing, and delivering exceptional customer service is fading into the…

Simple. Logical. Satisfying. Desired. So why is common sense often overlooked by companies?

Company-centric enterprises often bypass logical, and customer-pleasing processes in favor of the almighty d…

Tiffany Luck shares valuable insights about her journey to become a business owner.

We are privileged to hear this story of vision, self-confidence, planning, determination, bouncebackability, and reg…

Behind the scenes, “mindsets” create the rudder for the majority of business leadership.

Rigid dispositions can benefit, or damage companies. Closed mindedness is one of those damaging postures that c…

Respecting customers hinges on putting their time in the middle of the spotlight.

Vendor multitasking has become a “sticky” topic for many customers. Why? Because vendors blatantly performing multiple…

Sometimes, the answers to business longevity are tucked inside simplicity.

Far too many businesses enter the “Business Boneyard” prematurely. Many of these early marketplace departures result from the…

Sometimes, we need to ask different questions to get the answers we are looking for.

 Let’s be honest, in business we all face adversity. Additionally, we all need to be able to bounce back after expe…

Enjoy these three business takeaways that resulted from some creative observation at a recent holiday gathering.

Life and work have so many behavioral similarities. After all, at the center of every h…

Is our advice coming from rock-solid business voices?

Today we lean into the sources we select to influence our business behavior. With so many options, so much cyber noise, and so many personalities,…

Today we look at the “golden thread” of business.     

Time is a broad topic that can be valued, or wasted. What happens when we waste customer time? Do we give enough credence to thinking about the w…

How can we use God’s Word to deliver customer-centricity?

Today we glean some excellent business guidance from the scriptures. God’s Word is packed with unshakeable wisdom we can use in our business e…

First encounters carry enormous weight in the Experience Economy.

If we stop and think about our own lives, it becomes easy to recall situations where we were initially greeted with a jarring dose of …

Join us for seven tools that can change the health of business.

Thanks go out to Lanier Business Products for giving their employees valuable tools to combat customer doubt. Myself, and many ex-Lanier…

Today we zoom in on why narrow and deep inventories might be the answer for growth!

We use M&M candy to illustrate a meaningful mindset that backs up the ability to sell more with less. Today is all a…

Today we wrap up our six-part series on The Experience Economy.

Subjectivity rules the landscape of this economy, so measuring the results of your efforts is challenging. The proof of success will be …

Today we cover the GAME CHANGER! 
Period. 
End of the paragraph. 
End of the chapter. 
End of the story. 

The Experience Economy rewards professionals that consistently perform these three, simple actions…

Installment number four, of our six-part series, examines customer micro-journeys.

Businesses often create dozens of small, customer experiences during the transaction process. It is in these small se…

Our third installment of the Experience Economy series is all about finding commonality in a sea of uniqueness. 

The golden thread of the Experience Economy is to pre-answer common questions before ou…