She Means Fitness Business

Say no right now should be on the top of your list if you want to not just survive but thrive in the coming months and years.

Yesterday I went over what you need to say yes to. If you missed it I hig…

Say yes to :

• Facebook, Instagram, and YouTube lives
• Opportunities to be a podcast or summit guest
• Chances to present at conferences
• Opportunities to interact with businesses for exercise breaks and …

Look, people who very recently were in Maslow’s hierarchy of needs at legacy and influence suddenly find themselves seeking safety and security in the bottom of that pyramid. They can’t be both. Comm…

Feel like quitting?

I got up this morning feeling overwhelmed.

Within 10 minutes of opening the research to complete the things that had to get done today, I’m excited.

I can’t wait to share this mes…

What’s the worst fitness marketing mistake you can make?

Let me list a few… what stands out for you?

• Putting your credentials and degrees up front and center
• Showing up shirtless or in a jog bra to …

There’s one piece of advice when you’re ready to create a fitness offer that you don’t want to ignore.

If you haven’t done it, gotten results from it, yourself, you should not be teaching it.

Similar…

Today I'm gonna dive right in and share my best fitness marketing tools for sharing your message and saving time. When when that's what we're all. 

I'm going to literally give you a meta description …

Communicate During the Pandemic

Been slow to communicate during the pandemic because you’re so worried about getting it right?

What you already really know is that you have to get into action to get …

What if I told you I don’t recommend you ever become a personal trainer or health coach? Would you say, are you nuts?How does that make sense coming from a 36-year fitness professional? And on a podc…

If you’re training women in menopause, you have questions. It’s not all a to b to c to d… and success.

The best way to learn is to be in a group where you can go over your cases and clients because t…

Don't waste this crisis. What on earth could I be talking about. Yes, this Debra and you’re listening to the Voice for Fitness Professionals’ podcast and I have not lost my mind but we have lost the …

If you want to build your business in 2020, in the midst of the pandemic, learn to make the smallest actions consistently. The following was transcribed by Otter. 

0:31

I'm not worried about that. I'…

 Your emails don’t get sales because of your copy.

It may be your subject line, or your content or both.

Subject Lines are Only the Beginning

First, they have to open it though so let’s start with th…

You may think a fitness passion is an indicator of your fitness business success. But how are you are earning money for that fitness passion?

If you even slightly had a negative reaction to that ques…

What’s the Know, Like, and Trust Myth? The fitness business lies you’ve been told weren’t always lies. They’re often carefully hidden in a partial truth. At one time they may have been true. Right no…

Tempted to buy marketing templates that take care of your newsletters and social media posts? Stop. Unless you want to donate money to the seller.

Here’s why it will never get you results. Especially…

What are the Best Social Media Fitness Posts?

Looking for the key to fitness posts and wondering why you can’t get any traction? Well, here’s what’s getting in the way for most fitness centers and tr…

Fitness testimonials are still one of the best ways to connect to your next customer.

If you can get your customer to create a video answering these questions I’m going to share with you – whether th…

You’re going to make a fitness marketing mistake during your career. Otherwise you’re not trying hard enough. Most success comes from trial and error. With marketing something works for a while until…

Do you have a true fitness community?

People are social beings. There’s so much documented about longevity and health connected to social connections. This COVID19 has gone on long enough that everyo…