She Means Fitness Business

This post explores words you use costing you customers! No one wants that from time and energy spent writing articles or doing podcasts!

Create a Common Enemy

For us all in 2020 it’s been COVID19.

Fo…

A personal trainer & coach business plan is about the last thing some fitness and health professionals will want to focus on.

Have you got a plan? Are you running a business or a hobbyist? And there …

If you are not asking how to create fitness marketing videos better, faster, and more effective at supporting your ideal clients, you’re nuts. If you already do it, you can always do it better. I don…

Interested in providing menopause coaching services?

Whether you’re dreaming about having a job you love getting out of bed in the morning for, or you want to ditch your cubicle (or shall we say, kit…

Attending a fitness conference this year? Taking a continuing education course? How well do you consider your goals and what you want to accomplish from the content you consume? In the world of fitne…

To grow your personal training business in 2020 and in 2021 you’ll have to do things differently than you’ve ever done them. If you’re starting a health coaching or personal training business you may…

Fitness statistics right now are a little grim for gyms. How does physical activity stack up though? Pretty well. It seems the public is discovering they don't need gyms, trainers, or at least onsite…

I have learned what I’m about to teach you so many times the absolute hardest way possible. I’ve proven to myself that it doesn’t work the other way.

Statistics have shown me, proven it to me, and ye…

Branding for fitness professionals right now can’t be an afterthought.

How is your brand fitness? Your brand health? Are you standing up and standing out compared to the thousands of trainers, fitnes…

If you can’t get fitness clients and it’s keeping you from pursuing your passion, this is for you. Whether this is post-or mid pandemic or it’s after, you’re going to have to generate sales to have c…

What if I told you the fitness marketing questions you were asking in January are the same questions you should be asking now. Surprised?

There’s a chance you might not have been asking questions, an…

Have you spent any time learning to write your best bio? Who has right? Who learned copywriting in college? Who got real life marketing support from their certification? Answer? No one.

Now is the ti…

Whether it's a Yelp review or it's your own observation, every business can experience that moment when customer support sucks. Here's 3 reasons it does and what to do about it. 

#1 Cause of Customer…

The future of the fitness industry is changed, that’s no secret. In this episode I take a look at the past, present, and make a few predictions and express our wishes about the future with someone wh…

Spending your time wisely right now is more important than ever. I’m a big believer that you have to guard your personal workout time. Also that if you’re still doing the fitness plan that you had in…

I was sitting at my dining room table it was dark and I was still in my pajamas. From the night before. I hadn’t washed my face although I had taken the dog out – in my pajamas.

Get fitness customers…

Can you create a quality relationship with your fitness customers? Or do you have to rely on selling to the already interested or people you know?

How old are your kids? What are they doing this summ…

Your 90-Day fitness marketing plan is 30 minutes away.

You’re going to have to do the work. But what it is will be clear.

But knowing exactly what you need to do and who on your team or when you are …

You can be a personal trainer every client wants to work with. Though I'd argue you only want to focus on being the one your ideal clients want to work with.

Now is the time to learn the skills and s…

Want to change your fitness business? Would that change your life? I’ve got 14 questions you want to answer.

As much as you’ll hear them and think this is silly, maybe even - this is something I’ve h…