She Means Fitness Business

A huge welcome back to our 2024 summer intern, Hope Ogg. 

We checked in with Hope one year after her graduation from ISU to hear about her journey:

• New personal training for perimenopause business 
• …

How much do you charge? How much are you?

My first question is, How did you interpret that question? 

Because you could think I’m going to dive into how to set your fees… and I am.

You might have had…

How much do you charge? How much are you?

My first question is, How did you interpret that question? 

Because you could think I’m going to dive into how to set your fees… and I am.

You might have had…

How much do you charge? How much are you?

My first question is, How did you interpret that question? 

Because you could think I’m going to dive into how to set your fees… and I am.

You might have had…

If running your health business seems so hard and you’re busy plugging holes, fixing leaks only to realize you’ve got another hole in the roof, this is for you. 

The single most important question to…

Ready to unlock higher revenue as a fitness professional? Discover smart monetization strategies to earn more and charge your worth. Let’s dive into the secrets to higher revenue as a fitness profess…

Whether you want to end this year strong or start or get a midyear kick in revenue, I’ve got 5 last-minute revenue streams for health coaches - and fitness trainers - that won’t take long to put toge…

Create a website you can be proud of! A website is a must! It’s also an expense. How do you know if your pages convert? What 3 messages do you need to convey immediately on your site? It's here! 

Wha…

What do you know about GLP-1 for health and fitness professionals? Maybe you name it as drugs, pharmaceuticals, medications, whatever the term or the name is that you are using and feel comfortable w…

We all think about sales to make our business thrive, but can completely miss the value of bringing human connections that make those sales happen. In this episode we’re talking about the power of vi…

Build your brand through the art of storytelling in fitness marketing. It doesn’t end in success stories or inspirational quotes; it’s about creating a brand identity to connect with your market and …

If you want to gain referrals from doctors working with your demographic whether for HRT or using a GLP-1 drug, learn how to show what you do. It’s not your certifications or your website. It’s the a…

You can use words for a competitive edge no matter what level of experience you have. In this world of seconds-long attention span and how do you come up with the words that attract the right audienc…

Content creation mistakes most health professionals make can keep you hidden from the people you can serve! 

In this episode, Debra Atkinson and intern Hope Ogg discuss the critical aspects of conten…

This was seriously from fear to there. I'll share how I built this online fitness business from the ground up. 

Before you dive in: there were tears. 

Oh, I had big dreams, and I had no fear of rolli…

Listen to me coaching our Flipping 50 intern on how to create a killer social media strategy. If you’re a health coach, I want you to follow along. If you have a platform or channel and your engageme…

To grow a thriving business you need magnetic brand visibility. Everyone needs to know you and identify with you. Or at least, your ideal customers do. In fact, anyone else should be somewhat repelle…

Building your brand presence is a series of things that make YOU not another trainer or coach but THE recognizable one that attracts your ideal client.

For many of the trainers and coaches I’ve seen …

Have you ever thought about hiring an intern or getting free labor? Through an intern from a community college or university? If you've never thought about it, but now you're wondering should I think…

Hold your hat, here come 3 quick ways to boost engagement! 

If it feels like you’re posting all the time but crickets all the time in response, this is for you. 

These are quick and dirty ways to get…