MarTech Podcast ™ // Marketing + Technology = Business Growth
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
- Update frequency
- every day
- Average duration
- 17 minutes
- Episodes
- 2313
- Years Active
- 2018 - 2025
Launching & Scaling a MarTech Unicorn -- David Steinberg // Zeta Global
Joining us for Career Day is David Steinberg, the CEO of Zeta Global, which is a data powered marketing technology company.
00:24:42 |
Mon 30 Dec 2019
Using Direct Mail to Reach Consumers at Home & Work (Part 2) - Mike Gunderson // Gunderson Direct
Today, Mike Gunderson, President of Gunderson Direct is going to walk us through some of the best practices in the direct mail industry and he will explain how his company evaluates their campaigns.
00:24:17 |
Sun 29 Dec 2019
Using Direct Mail to Reach Consumers at Home & Work (Part 1) - Mike Gunderson // Gunderson Direct
Today, Mike Gunderson, President of Gunderson Direct is going to give us an overview of the direct mail industry and walk us through the career experience that led him to start his own company.
00:22:32 |
Sat 28 Dec 2019
Community Week: Keeping Your Community on Your Side - Rachel Makool // GoDaddy
Today we discuss how to keep your community on your side with Rachel Makool, Senior Community Manager at GoDaddy.
00:15:08 |
Fri 27 Dec 2019
Community Week: Driving Community Engagement - Rachel Makool // GoDaddy
Today we discuss how to drive community engagement with Rachel Makool, Senior Community Manager at GoDaddy.
00:17:29 |
Thu 26 Dec 2019
Community Week: Building Community From the Ground up - Rachel Makool // GoDaddy
Today we discuss how to build your community from the ground up with Rachel Makool, Senior Community Manager at GoDaddy.
00:20:20 |
Wed 25 Dec 2019
Community Week: Infrastructure for Building Scalable Communities - Rachel Makool // GoDaddy
In today's episode, Rachel Makool, Senior Community Manager at GoDaddy is going to tell us about the infrastructure that brands need to build to support a scalable community.
00:18:15 |
Tue 24 Dec 2019
Community Week: Value of Community for Marketers - Rachel Makool // GoDaddy
In today's episode, Rachel Makool, Senior Community Manager at GoDaddy is going to tell us about the value of community and why it's relevant for companies large and small.
00:18:53 |
Mon 23 Dec 2019
The Differences Between Growth & Traditional Marketing (Part 2) - Graham Hunter // Groundwork Growth
Today we discuss the allocation of marketing budget between strategic, operational, and experimental channels with Graham Hunter, the Founder of Groundworks Growth.
00:23:22 |
Sun 22 Dec 2019
The Differences Between Growth & Traditional Marketing (Part 1) - Graham Hunter // Groundwork Growth
Today we discuss the difference between Growth and Marketing with Graham Hunter, the Founder of Groundworks Growth.
00:19:07 |
Sat 21 Dec 2019
From Bar Owner to Key-Note Speaking Influencer -- Shane Barker // Shane Barker Consulting
Joining us for Career Day is Shane Barker, Founder of the Shane Barker Consulting firm, which is a digital marketing strategy consulting firm.
00:34:57 |
Fri 20 Dec 2019
The Secrets of YouTube Video Production -- Nate Woodbury // Be The Hero Studios
In today's episode we discuss how to leverage your YouTube channel as an influencer lead generation machine with Nate Woodbury, the Owner of Be the Hero Studios.
00:20:25 |
Thu 19 Dec 2019
Leverage YouTube as an Influencer Lead Gen Machine -- Nate Woodbury // Be The Hero Studios
In today's episode we discuss the value of Youtube as a channel with Nate Woodbury, the Owner of Be the Hero Studios.
00:22:17 |
Wed 18 Dec 2019
A Content Marketers Journey to Lose 1m Lbs -- Adam Schaeuble // Casting the Pod
Joining us for Career Day is Adam Schaeuble, the host of the Casting the Pod podcast, which talks to podcast hosts about how they use audio to reach their audience.
00:28:19 |
Tue 17 Dec 2019
From Sales to Bacon Wrapped Business Success -- Brad Costanzo // Bacon Wrapped Business
Today we're going to learn about the skills accumulated and lessons learned from a great marketer throughout the various stops on his career. Joining us is Brad Costanzo, the Founder of the Constanza…
00:37:08 |
Mon 16 Dec 2019
A Scientific Approach to Developing Your Brand -- Lindsay Pedersen // Ironclad Brand Strategy
In today's episode, Lindsay Pedersen, a Brand Strategist and the Owner of Ironclad Brand Strategy is going to walk us through her scientific approach to brand positioning.
00:17:31 |
Fri 13 Dec 2019
Where Brand Building Fits Into Your Marketing Priorities -- Lindsay Pedersen // Ironclad Brand Strategy
In today's episode we talk about where brand building should fit into your marketing priorities with Lindsay Pedersen, a Brand Strategist and the Owner of Ironclad Brand Strategy.
00:17:44 |
Thu 12 Dec 2019
Are Remote Teams the Future of Your Marketing Department? -- Liam Martin // Time Doctor
Today we discuss how to build a remote team with Liam Martin, Co-Founder of Time Doctor and Running Remote.
00:22:34 |
Wed 11 Dec 2019
How To Build a Remote Content Team -- Liam Martin // Time Doctor
Joining us to discuss doing more with less time and resources is Liam Martin, Co-founder of Time Doctor and Running Remote.
00:22:02 |
Tue 10 Dec 2019
Prominent Female Tech Exec's Approach to Mastering Big Data -- Elizabeth Cholawsky // HG Insights
Today we're going to learn about the skills accumulated and lessons learned from a great marketer throughout the various stops on her career. Joining us is Elizabeth Cholawsky, the CEO at HG Insights…
00:30:28 |
Mon 09 Dec 2019
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