MarTech Podcast ™ // Marketing + Technology = Business Growth
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
- Update frequency
- every day
- Average duration
- 17 minutes
- Episodes
- 2313
- Years Active
- 2018 - 2025
Private Equity's Take on Digital Transformation -- Paul Szyarto // PS Group Holdings
The president of PS Group Holdings, Paul Szyarto, chats with Ben about private equity’s take on digital transformation.
00:19:37 |
Sun 06 Nov 2022
Growth Acceleration Secrets from the Private Equity POV -- Paul Szyarto // PS Group Holdings
Paul Szyarto, president of PS Group Holdings, talks to Ben about his growth acceleration secrets from the private equity point of view.
00:22:13 |
Sat 05 Nov 2022
Shifting the Customer Journey to Be Buyer First -- Natalie Marcotullio // Navattic
Natalie Marcotullio, Head of Growth at Navattic, discusses shifting your customer's journey to being buyer-first.
00:10:55 |
Fri 04 Nov 2022
How to Go Product-Led in 7 Days -- Natalie Marcotullio // Navattic
Natalie Marcotullio, Head of Growth at Navattic, discusses how to go product-led in seven days.
00:15:59 |
Thu 03 Nov 2022
6 I’s To Sustainable Growth -- Troy Sandidge // Strategy Hackers
Troy Sandidge, Founder of Strategy Hackers, discusses the six I’s for sustainable growth.
00:12:54 |
Wed 02 Nov 2022
4 Currencies Businesses Need To Scale -- Troy Sandidge // Strategy Hackers
Troy Sandidge, Founder of Strategy Hackers, discusses the four currencies businesses need to scale.
00:13:42 |
Tue 01 Nov 2022
Growing vs Scaling -- Troy Sandidge // Strategy Hackers
Troy Sandidge, Founder of Strategy Hackers, discusses the difference between growth and scaling.
00:14:37 |
Mon 31 Oct 2022
The Hybrid Future is of Marketing -- Steve Daheb // ON24
Today, Ben chats with Steve Daheb, CMO of On24, about the hybrid future of marketing.
00:14:58 |
Sun 30 Oct 2022
Digital vs. In-Person Experiences in 2021 -- Steve Daheb // ON24
Steve Daheb, CMO of On24 chats with Ben about digital versus personal experiences in 2021.
00:17:10 |
Sat 29 Oct 2022
Support Creators with Your Wallet -- Sean Kim // Kajabi
Sean Kim, President and Chief Product Officer at Kajabi, discusses supporting creators through your wallet.
00:11:03 |
Fri 28 Oct 2022
Creator Economy Brand & Product Strategies -- Sean Kim // Kajabi
Sean Kim, President and Chief Product Officer at Kajabi, discusses the creator economy brand and product strategies.
00:13:04 |
Thu 27 Oct 2022
Growing Your Commerce Footprint -- Sean Kim // Kajabi
Sean Kim, President and Chief Product Officer at Kajabi, discusses growing your eCommerce footprint.
00:13:27 |
Wed 26 Oct 2022
Integrating Virtual Assistants and Marketing Technology -- Tricia Sciortino // BELAY
Tricia Sciortino, CEO of Belay, discusses integrating virtual assistance into marketing technology.
00:19:05 |
Tue 25 Oct 2022
Why Marketers Need Virtual Assistants -- Tricia Sciortino // BELAY
Tricia Sciortino, CEO of Belay, discusses why you need virtual assistants for your marketing efforts.
00:21:37 |
Mon 24 Oct 2022
Reaching Sales and Marketing Alignment -- Brandon Redlinger // ringDNA
Today, Ben and Brandon Redlinger, the senior director of product marketing at RingDNA discuss reaching the holy grail of sales and marketing alignment.
00:15:00 |
Sun 23 Oct 2022
Using Account-Based Marketing (ABM) to Accelerate Growth -- Brandon Redlinger // ringDNA
Today, Ben chats with Brandon Redlinger, the senior director of product marketing at RingDNA about using account-based marketing to accelerate your growth.
00:18:23 |
Sat 22 Oct 2022
The Science of Measuring Audience Engagement -- Dr. Nick Hobson // Emotive Technologies Inc.
Chief scientist at Emotive Technologies, Dr. Nick Hobson, talks with Ben about the science of measuring audience engagement.
00:19:34 |
Fri 21 Oct 2022
What Attitudes Drives Consumer Behaviours -- Dr. Nick Hobson // Emotive Technologies Inc.
Dr. Nick Hobson, chief scientist at Emotive Technologies talks with Ben about the scientific approach to understanding consumer behavior.
00:21:21 |
Thu 20 Oct 2022
Feminine Social Media Posts that Inspire Sales -- Hanna Hermanson // Done for You Marketing
Hanna Hermanson, CEO of Done for You Marketing, discusses feminine social media posts that inspire sales.
00:11:18 |
Wed 19 Oct 2022
4 Steps to Set Up a Feminine Funnel -- Hanna Hermanson // Done for You Marketing
Hanna Hermanson, CEO of Done for You Marketing, discusses the four steps to set up a feminine funnel.
00:14:09 |
Tue 18 Oct 2022
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