Welcome to the Imperium Podcast!
The majority of you who have stumbled across this podcast probably view client acquisition as a major bottleneck.
It's safe to say that after scaling 2 businesses to multiple 7 & 8 figures, client acquisition, business, mindset, client delivery, etc is something that hasn't been a problem for me for a very long time.
This podcast is all about how to eliminate client acquisition as a bottleneck, sign more clients, make more money & have a ton of fun doing so.
In the past 7 years, I've signed well over 3000+ B2B clients across my marketing & consulting agency & in this podcast, I am going to teach you how I did it & how you can do the exact same.
Enjoy!
To Your Success,
Charlie Morgan
P.S. Be sure to subscribe to the YouTube Channel - https://www.youtube.com/@charliemofficial
One of the worst ways to get meetings is to buy false publications.
This is where you pay to get featured in various media outlets to make it look like you have achieved a lot, when in fact you have …
Getting money is one thing.
Managing it is a whole different ball game.
When you build a successful business & start to finally get some money through the door, your next challenge is managing it.
Th…
A common theme with all of the successful students that I have is their ruthlessness when it comes to taking immediate action.
They don’t try to be 100% perfect, they don’t drown themselves with anal…
Client retention is just as important as client acquisition.
Signing new clients is great but retaining existing ones is even better.
Loads of things go into retaining clients but the core thing abov…
I love learning from others.
Whether it’s a coach, student, friend, family, whoever it may be, there’s always something to learn from someone.
Thomas Gonnet is one of those individuals, who I have re…
Your business is just like your body.
They both have integral components in order for each of them to work to the best of their ability.
Your business needs an incredible offer, product, etc, for it …
$0 to $10k per month.
The journey that you go through between these 2 points will change your entire life for the better.
Once you go from making no money whatsoever, to then making that prestigious …
Do you ever look at someone's success & fall into the trap of assuming everything was a straight path for them?
It is so easy to look at someone who is winning & completely forget to take into conside…
When starting a marketing agency, you want to make things as easy as possible, especially if you are brand new to business.
It’s already enough hassle to completely rewire years of conditioning in or…
Ever wonder what it takes to scale your business to $400k per month?
The short answer is A LOT.
The long answer can be found in today's video :)
In this podcast, I was interviewed by one of my student…
A $10k per month agency is great but want to know something even better?
A $10k per WEEK agency.
Yes, you read that right.
$10k PER WEEK.
That is exactly what one of our students, Eric, has gone on to …
10,000 hours of SMMA.
That is a lot of time & in that time, I have learnt so many lessons.
The biggest one of all being that pain is the best thing that can happen to you.
Pain is the currency you use…
One of the biggest mistakes you can make inside your business is to take your foot off the gas.
This is far too common with so many agency owners when they first achieve some sort of decent success.
Y…
So many people struggle with handling objections.
As soon as the infamous ‘’I want to think about it’’ pops up, they are paralyzed all of a sudden & have no idea what to say.
It doesn’t have to be th…
The day has finally arrived.
This is a video that I have wanted to make for a VERY long time.
Our brand new program called EasyGrow is finally here & I am here to tell you all about it.
Whether you ar…
The past 9 months have been nothing short of pure pain.
Day in, day out, I’ve been knee deep working on the new variation of our program, set to be announced VERY soon (keep an eye out!)
I’ve gone thro…
Struggling to close clients?
There are a plethora of reasons as to why this is & believe it or not, they are not all to do with your actual sales process itself.
One of the reasons you may be struggli…
Nobody likes being broke.
It’s one of the worst feelings in the world.
Every purchase you make feels like a make or break decision, no matter how small it may be.
This is a situation that many of you …
Getting your first few clients can seem extremely daunting.
So many new agency owners suffer from imposter syndrome & as a result, make things harder than it actually is.
As an agency owner with 0 cl…
Niche selection; a simple but complex task which lays the foundations for your journey as a SMMA owner.
With so many niches to choose from, it is extremely easy to fall into the trap of analysis para…