Chris Malta's EBiz Insider Podcast

Google’s AI Overviews, those shiny little summaries perched atop search results, are swooping in like overeager librarians, answering questions before anyone clicks. Ecommerce owners are nervously ey…

If you’re selling online, stop stressing over finding the perfect product. I mean it. Quit scrolling through endless supplier lists, watching those YouTube gurus who swear they’ve got the “winning” i…

What if I told you there’s an entire category of keywords that nobody’s paying attention to, and they could bring you tons of traffic for free? Enter zero-dollar keywords. 

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ECommerce platforms love to sell you on so-called “convenience.” They package everything up real nice, slap a big “all-in-one” label on it, and tell you it’s exactly what you need. But when somethin…

We all know what it's like to walk into a store and immediately feel like turning around and leaving. Too many options, too much noise, and your brain just shuts down. That same thing happens online…

If you’ve got a website and you’re trying to get more traffic, this is one of those things you need to understand unless you enjoy screaming into the void while Google completely ignores you.

Be sur…

You walk around a department store, you’re gonna see an entire aisle dedicated to toasters at some point in your journey. Like, how many different ways do we need to heat bread? That’s exactly what …

Alright, picture this. You’re scrolling online, looking for something, maybe a new coffee maker, maybe a pair of shoes, maybe just wasting time while pretending to be productive. And boom, you see a …

We’ve all seen a product online and wondered, “Who on earth is buying that?” Some of these things make no sense. But then, somehow, they sell. Meanwhile, someone else is out here trying to push a to…

Let me guess, you’ve seen Shopify Collective and thought, "Hey, that sounds like an easy way to make money." Shopify sure makes it sound that way. Just add products from other Shopify stores to your…

Where does the most money actually come from when you’re selling stuff online? People always assume they just need to find something people need, slap it on a website, and boom, sales roll in. But i…