Learn the TRUTH about ECommerce from Chris Malta. 30+ years in Online Business. Business Owner, Author, Radio Show Host, Internet Convention Speaker, Mentor and ECommerce Educator.
Everyone’s prices are climbing like they’re training for Everest. So why are you still stuck pricing your products like it’s 2015? Inflation isn’t just a news story, it’s your best excuse to stop low…
You don’t need a pile of cash to grow a home-based business. What you need is reach, and if you can’t buy it, you barter for it. No, I’m not talking about begging influencers with 200k followers and …
There’s a point in every home-based business where the wheels don’t just wobble, they come off. You’re staring at your screen, half-reading emails, dodging support tickets, maybe even crying into you…
If inflation’s got your profit margins in a chokehold, stop trying to be Walmart. You’re not running a price war. You’re running a home-based business that actually needs to make money. And the broad…
Let’s cut through the static: content still rules. Yeah, yeah, you’ve heard “content is king” since dial-up was a thing, but here’s what nobody tells you; it only rules if you do it right. And no, r…
It’s tempting, right? Some fast-talking guru waves a shiny “done-for-you” store in front of your face and says, “You don’t have to lift a finger. We do everything for you. Sit back and let the cash …
Every week, somebody’s shouting about a new AI tool that’ll supposedly run your entire business while you sip cold brew in a hammock. Auto-generate your store! Launch a product in three clicks! Write…
If you thought Pinterest was just wedding mood boards and cupcake fails, think again. While everyone’s out here chasing shiny social platforms and dancing on TikTok, Pinterest has been quietly sendin…
Let’s talk about supplier scams for a second. Not in a theoretical way. In a “you got burned, and your PayPal account is still mad about it” way.
Here’s the secret nobody wants to say out loud: over-delivering isn’t a bonus. It’s the entire playbook when you’re building a business without a massive budget or a name everyone already knows. You …
You’ve posted on X. You’ve hash tagged on Instagram. You’ve danced with your dog on TikTok. And what did you get? Crickets. Maybe a pity like from your aunt and one view from a bot in Belarus.
You’re…
When you’re just starting out, trust is your biggest currency. But guess what? Nobody’s handing it out. You have to plant it, water it, and scream “LOOK, IT’S GROWING” from the rooftops. Because when…
Every year, 1.4 million people chase the dream of financial freedom by starting a home-based online business. It sounds simple enough. Set up a store, follow a "proven system," and watch the money ro…
Done-for-you ecommerce packages sound great when they’re read off a teleprompter. Slick videos. Shiny dashboards. Stock music swelling behind someone in a blazer saying, “We’ve built the business for…
If you're juggling twelve business tasks and wondering why the money still isn’t flowing, here's a blunt truth: your checkout might be quietly murdering your sales. Not your marketing. Not your produ…