Category Visionaries
Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
Brought to you by:
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
- Update frequency
- every 2 days
- Average duration
- 26 minutes
- Episodes
- 759
- Years Active
- 2022 - 2025
Ryan Fink, CEO & Co-Founder of Digs: $14 Million Raised to Power the Future of AI Collaboration for Builders
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Ryan Fink, CEO & Co-Founder a…
Daniele Grassi, CEO of Axyon AI: $5.5 Million Raised to Power the Future of Financial Markets with AI
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Daniele Grassi, CEO at Axyon …
Sergey Litvinenko, CEO & Co-Founder of Koop Insurance: $7 Million Raised to Build the Future of Insurance for Tech Companies
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Sergey Litvinenko, CEO & Co-F…
Brandon Lucia, CEO & Co-Founder of Efficient Computer: $16 Million Raised to Build the World’s Most Energy-Efficient Programmable Computers
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Brandon Lucia, CEO & Co-Found…
Joselyn Lai, CEO & Co-Founder of Bedrock Energy: $9 Million Raised to Power the Future of Geothermal Energy
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Joselyn Lai, CEO & Co-Founder…
Mike Weiland, CEO & Co-Founder of Govly: $13 Million Raised to Power the Future of Public Sector Procurement
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Mike Weiland, CEO & Co-Founde…
Mykolas Rambus, CEO & Co-Founder of Hush: $7.5 Million Raised to Build the Future of Data Privacy
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Mykolas Rambus, CEO & Co-Foun…
Liz Gilligan, CEO & Founder of Material Evolution: $19 Million Raised to Build the Future of Sustainable Cement
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Liz Gilligan, CEO & Founder o…
Claudius Jehle, CEO & Co-Founder of Volytica Diagnostics: $9 Million Raised to Build the Future of Battery Diagnostics
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Claudius Jehle, CEO & Co-Foun…
Lars Grønnegaard Hansen, CEO & Co-Founder of Dreamdata: $12 Million Raised to Build the Future of B2B Revenue Attribution
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Lars Grønnegaard Hansen, CEO …
Gary Ong, CEO & Founder of Celadyne: $5 Million Raised to Power the Future of Green Hydrogen Production
Chris McCall, CEO & Co-Founder of Valid8: $14.8 Million Raised to Build the Future of Financial Intelligence
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Chris McCall, CEO & Co-Founde…
Ani Chaudhuri, CEO & Co-Founder of Dasera: $21 Million Raised to Build the Future of Data Security
Welcome to Marketing From the Front Lines, where we have unfiltered conversations with the B2B marketers who are bringing innovative technology to market. In today's episode, we're speaking with Ani …
René Janssen, CEO & Founder of Lepaya: $85 Million Raised to Build the Future of Employee Training
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with René Janssen, CEO & Founder o…
Chloe Smith, CEO & Co-Founder of Mercator AI: $4.5 Million Raised to Build the Future of Construction Tech
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Chloe Smith, CEO & Co-Founder…
Funding the Future: Adam Nelson, Managing Director at FirstMark Capital
Welcome to another episode of Category Visionaries — Funding the Future. In today's episode, we're speaking with Adam Nelson, Managing Director at FirstMark Capital, a leading venture capital firm th…
Omar Abou-Sayed, Co-Founder & Executive Chairman of Vaulted Deep: $8 Million Raised to Build the Future of Carbon Removal
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Omar Abou-Sayed, Co-Founder &…
Arvin Ganesan, CEO of Fourth Power: $20 Million Raised to Build the Future of Energy Storage
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Arvin Ganesan, CEO at Fourth …
Quentin Scrimshire, CEO & Co-Founder of Modo Energy: $20 Million Raised to Build the Energy Asset Benchmarking Category
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Quentin Scrimshire, CEO & Co-…
Andy Freivogel, CEO & Co-Founder of Science On Call: $4.4 Million Raised to Build the Future of Tech Support For Restaurants
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Andy Freivogel, CEO & Co-Foun…