Category Visionaries
Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
Brought to you by:
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
- Update frequency
- every 2 days
- Average duration
- 26 minutes
- Episodes
- 759
- Years Active
- 2022 - 2025
Edward Wu, CEO & Founder of Dropzone AI: $20 Million Raised to Build the Future of AI SOC Analysts
Matteo Bogana, CEO & Co-Founder of Cleafy: $12 Million Raised to Build the Future of Online Fraud Prevention
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Matteo Bogana, CEO & Co-Found…
Avi Cohen, CEO & Co-Founder of Entrio: $11 Million Raised to Build the Responsible Tech Adoption Category
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Avi Cohen, CEO & Co-Founder o…
John Li, CEO & Co-Founder of Vimcal: $7 Million Raised to Build the Future of Calendar Productivity
Nick Hegeman, CEO & Co-Founder of Paintjet: $17 Million Raised to Build the Future of Commercial Painting with Robotics
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Nick Hegeman, CEO & Co-Founde…
Josh Knauer, Co-Founder of Reseed: $5 Million Raised to Build the Future of Carbon Credits for Farmers
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Josh Knauer, Co-Founder at Re…
Logan Havern, CEO & Founder of DataLogz: $8 Million Raised to Build the BI Ops Category
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Logan Havern, CEO & Founder o…
Ian Amit, CEO & Founder of Gomboc: $5 Million Raised to Build the Future of Cloud Security Remediation
Joonas Ahola, CEO and Founder of MeetingPackage: $8 Million Raised to Transform Venue Management
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Joonas Ahola, CEO & Founder o…
Zack Rosenberg, CEO & Founder of Qortex: $11 Million Raised to Build the Future of Video Analytics
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Zack Rosenberg, CEO & Founder…
Mike Fitzsimmons, CEO & Co-Founder of Crosschq: $35 Million Raised to Power the Future of AI-Driven Hiring Intelligence
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Mike Fitzsimmons, CEO & Co-Fo…
Ron Efroni, CEO & Co-Founder of Flox: $28 Million Raised to Empower Developers with Reproducible Environments That Span the Enterprise SDLC
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Ron Efroni, CEO & Co-Founder …
Cameron Steele, CEO & Co-Founder of Prophia: $16 Million Raised to Power the Future of CRE Data Management
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Cameron Steele, CEO & Co-Foun…
Alex Reynolds, CEO & Co-Founder of Vendelux: $20 Million Raised to Build the Future of Event Intelligence
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Alex Reynolds, CEO & Co-Found…
Tim Weiss, CEO & Co-Founder of Optera: $17.5 Million Raised to Build the Future of Carbon Management and Accounting
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Tim Weiss, CEO & Co-Founder o…
Stacy Edgar, CEO & Co-Founder of Venteur: $7.6 Million Raised to Build the Future of Health Insurance
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Stacy Edgar, CEO & Co-Founder…
Malte Pietsch, CTO & Co-Founder of Deepset: $45 Million Raised to Build the Future of LLMs
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Malte Pietsch, CTO & Co-Found…
Tim Quirk, Co-Founder & Chief Strategy Officer at Final Offer: $11 Million Raised to Build the Future of Real Estate Negotiation
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Tim Quirk, Co-Founder & Chief…
Doctor Nan-Wei Gong, CEO & Founder of FIGUR8: $40 Million Raised to Build the Future of Musculoskeletal Health and Injury Data Solutions
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Doctor Nan-Wei Gong, CEO & Fo…
Greg Newbloom, CEO & Founder of Membrion: $23 Million Raised to Build the Future of Industrial Wastewater Treatment Solutions
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Greg Newbloom, CEO & Founder …