We help gym owners win! This podcast is a deep dive into marketing and excellence for Fitness Professionals. The fitness business industry can be a maze of misinformation and the hosts, Tim Lyons and Randy Angsten, will guide you down the proper path by sharing insights and learnings on marketing, mindset, business, and sales that have helped them grow a multiple 7-figure fitness business. This podcast will build a foundation you can GROW your fitness business on.
Entrepreneurship is a journey full of struggle, especially during the first few years of trying to build a business.
Not that the struggles or problems eventually disappear, but the more we remain in …
To succeed as a gym owner, you must constantly make changes to your business and pivot when the need arises.
What holds so many people back is the fear of trying out new things.
In this episode, Tim an…
There's a definite line in the sand between direct response marketing and educational content that creates awareness to a potential consumer.
Both have their place in a marketing strategy, but today w…
In a fitness business, just like any other business, decisions need to be made. These decisions are often strategic to determine the continued growth and future of the business.
In many cases, they ar…
Many gym owners aren’t very sure about the health of their business. They don’t know if it is doing well enough to provide them with the financial freedom they want.
A healthy fitness business has a h…
In order to get the results you desire, you have to do whatever it takes. And often, this means you have to be willing to do the work.
This is the biggest factor between the gym owners we see succeed …
As a fitness business owner, you want to grow your business. You want to be successful to achieve time and financial freedom.
Growing your business can take many forms; it’s not just opening multiple …
As a gym owner, you can give yourself a $40,000 bonus at the end of the year without adding costs and without having to work more.
How, you ask?
The tactic lies in switching from monthly billing to wee…
One of our core values at our gym, Pulse Fitness, is Do the Right Thing. We believe everybody should do the right thing at all times.
Unfortunately, in business, this isn’t always the case. We always …
There is no doubt that every gym owner has competition all around them. In the eyes of the consumer, we offer the same service - sweaty people working out in a room.
But to beat the competition, you h…
We often use reviews and testimonials interchangeably in our marketing but did you know they are quite different, and each has its role?
In this episode, Tim and Randy break down the differences betwe…
Speed is one of the critical factors of success in any business. If you look at any business that enjoyed some level of success, you'll notice that they move with speed in different aspects of their …
You’ve opened a gym, and soon enough, you are consumed by the day-to-day operations of the business, but have you taken some time to define your purpose?
What do you want out of your business…
You migh…
Tim and Randy talk about the metrics that matter and vanity metrics versus the ones that move the needle. They help you decipher what you should be looking at when it comes to your digital marketing,…
In this episode Tim and Randy about the mindset of sharing your business success on social media. Navigating what you should or shouldn’t post can be tricky. In this episode, Tim and Randy help you o…
In this episode, Tim and Randy talk about the “Guarantee”. How to utilize it correctly. Does it make sense for your gym or program? The pros and cons. And other factors you need to consider when offe…
Tim and Randy discuss some of the things holding gym owners back from taking action from doing things they know they need to do to grow. Tim and Randy match up questions with solutions that in turn w…
Tim and Randy talk about finding freedom in refraining from using credit cards whenever possible. Avoiding getting in debt and having to try and pull yourself out of the hole.
--------------------
Do y…
Tim and Randy share one of the things they consider the best part of the fitness industry, recurring based revenue over time. It’s about getting your business to operate where your base operating cos…
We hear this buzzword that gets thrown around in business all around the world, It's called “Scaling”. The common phrase we often hear is, “I want to scale my business”. What does that even mean? And…