Marketing and business-building insights, information, and inspiration to help remodeling and home services contractors make the jump to $10MM+.
In today’s episode, you’ll quickly discover that an owner of a flooring store has some really great stories locked away… and Rich is just dying to pick the lock, pull them out, and tell them for the …
Today is all about Referrals. And why you really don’t get that many. There is a way that you can dramatically increase your referrals… but it does take time and effort, and a bit of money. Rich will…
Today is another Christmas story that Rich wrote--this one actually dates all the way back to 1997 and manages to wrap a Christmas story into a story about a man who owns an appliance and electronics…
Rich talks with a BathFitter franchisee who is doing really well… but is struggling to figure out how to take it to the next level. After a little bit of digging, Rich discovers that he’s even though…
On this episode, you’ll hear Rich talking about some possible triggers for a recession… and what to do right now to prepare so you weather the storm.
Home show season is coming up for most of you right after the new year, and Rich wants to help you maximize the number and quality of leads you get this time around. In this TBT, you’ll learn how to …
Today Rich has invited Level 10 Contractor Senior Copywriter Dave Moffitt on the podcast with him to describe the process he uses to come up with ideas, gather information, and ultimately write the d…
Rich gets into a conversation with a contractor in the ATL, who was disappointed to hear that he was going to need to upgrade his website to WordPress. Level 10 Contractor’s COO, Bryan Bauman explain…
In Rich’s experience, proximity marketing doesn’t work…. Which is why he’s completely overhauled the entire process so that it does. Today’s episode is considered “quick tips,” which means that Rich …
Today's Episode is a Christmas story Rich wrote in 2011 to honor his dad and his grandparents. The story is mostly true… and it was told by his grandmother about the year that Santa Claus didn’t come…
On the podcast, Rich will talk about guarding against ANYTHING that unnecessarily throws a monkey wrench into the mental psyche of your people. Business is hard enough with the unexpected and unavoid…
Today’s podcast is a strategy call Rich had with a successful remodeler who was looking for ways to take it to the next level. You’ll hear Rich’s advice for creating a better website, SEO, and Facebo…
Rich has a list of about 60 things that are proof positive that, despite its problems, things are better in our country than they’ve ever been before!
Rich will show you exactly how lucky you were to be born in this country, to live in the nice neighborhood you do… even how lucky you are to have electricity. He’ll also help you sort out what’s actu…
Rich Talks with a woman hired by a roofing company to help them create structure in what has historically been a chaotic company… but as you’ll hear, her real problem is battling a toxic corporate cu…
On Today's Show, you'll hear Rich talk about a company who gave an enormous amount of money to one of those “expert” website companies… and saw their search engine rankings go UP… but their lead flow…
In this episode, Rich gives some practical advice for dealing with the negativity that seems to surround us all the time: Lighten up, ignore the negative, and look for good. This is a great message, …
Rich covers 7 random topics that don’t really conveniently fit anywhere else in any other podcast. It’s a fast and fun format, and Rich tries to tie everything back to the topics of marketing and hom…
Today’s episode deals with a problem that just about everyone is stressed out about these days… with the economy booming, and everybody’s employed…. How on earth do you find good, qualified workers t…
Today we conclude our 5-part Throw Back Thursday series on “The 5 biggest marketing mistakes.” Today’s episode is called “Stopping Short” which has to do with using enough Consistency and Frequency i…