The Level 10 Contractor Daily Podcast

Today’s podcast is a deep dive into the part of SEO that Rich and the Level 10 crew call “weeding the garden.” Rich talks with Level 10 Contractor’s SEO guru, Katie Colihan, to discuss what “weeds” a…

Today’s podcast is based on a question that Rich gets ALL THE TIME from clients… which is… Should i star in my own tv and radio commercials? It’s a good question, and there are pros and cons either w…

Question: How do you make sure your company won’t collapse under its own weight if and when you DO get to $10MM? That’s what the manager of a $4MM restoration and exterior remodeling company wanted t…

We’re going to listen to some Radio ads that Rich has written over the years for a client that specializes in selling triple pane windows… The challenge is to make sure that people know that triple g…

The more you know, the harder it is to communicate effectively with people who DON'T know. This is one of those episodes that is fundamental and foundational to all the other “marketing” stuff you ar…

Today's Marketing mistake is called “Ignoring future buyers.” Most marketing only focuses on NOW buyers, and completely ignores those who are just considering their options. Rich will show you the wo…

What happens when you spend more money on your marketing, but don’t get any better results? That’s exactly what happened to a 5 million dollar Canadian metal roofing company. Do you think Rich had an…

What could YOU do to stand out from the crowd? Rich is about to tell you. Can you make your colors stand out more? Can you make something bigger? Or have a cool name for something? Put some thought i…

On today's episode Rich is going to help you understand how to write better copy for sales letters...AND at the same time, he’s going to give you a killer letter for rehash in your business.

Grab th…

Today is a special Veteran’s day episode… Rich pays tribute to his grandfather who served in World War 2… and tries to make sense of the horrors of war… and shares how impossible it is for us--nearly…

Rich takes a stroll down memory lane and talks about some of the ups and downs he’s experienced in his career… and gives hope to all you entrepreneurs out there who are walking the lonely path called…

Today's Show is a recording of a webinar that Rich did last week called “Why Brand Building Should Be Your #1 Priority." He talks about the hierarchy of lead quality, Wall Drug, and accelerated disco…

On Today's Throwback Thursday... we move on to Mistake #3 in our series of Marketing mistakes, which is called “Right Message, Wrong Time.” Rich is going to teach you a concept called The Educational…

Rich shows you six new ads for Kitchen Tune Up… along with some commentary on each one. As a bonus, Rich spends a few minutes at the end of the podcast to dissect a radio buy he made in Wichita for o…

Today's show is about the disconnect that happens when you attempt to command high prices for your products and services, but then cheap out and aren’t willing to pay high prices for the best product…

Today's Podcast: Website hosting. It's an episode with Rich and Brian Bauman (COO of Level 10 Contractor) talking about when a 30 million dollar company with well over 100,000 unique visitors to it’s…