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The Edward Show - Podcast

The Edward Show

 Sturm Media LLC

Founder and go-to-market stories from the lens of a world-class marketer.

Marketing Entrepreneurship Business
Update frequency
every day
Average duration
14 minutes
Episodes
796
Years Active
2023 - 2025
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I Had Lunch With the CTO of Uber: Hacks With Meetup.com Anybody Can Do

I Had Lunch With the CTO of Uber: Hacks With Meetup.com Anybody Can Do

E217: Meetup hacks that will give you extreme leverage.   I used these hacks to have lunch with Uber's CTO, schedule meetings with many more top people, and create legitimacy for my projects.…
00:08:00  |   Wed 07 Feb 2024
Linkable Assets for SEO: Examples and How to Get Awareness

Linkable Assets for SEO: Examples and How to Get Awareness

E216: Linkable assets for SEO.   Basics, examples, how to drive awareness to them, and personal stories.   Linkable assets are a fun way of doing inbound lead generation while simulta…
00:10:11  |   Tue 06 Feb 2024
Advice to People Doing Daily Content

Advice to People Doing Daily Content

E215: My advice to all the people doing daily content, especially the ones embarking on my Formula One idea.   The difference between those who are successful and those who are not is contain…
00:09:37  |   Mon 05 Feb 2024
How to Do Elite Networking From Anywhere in the World

How to Do Elite Networking From Anywhere in the World

E214: How to do networking from anywhere in the world.

I used this tool to meet with two international people daily while living in Ukraine during lockdowns.

Many of the people I met are accomplished…

00:06:28  |   Sun 04 Feb 2024
Zero to Formula One Influencer in 3 Months

Zero to Formula One Influencer in 3 Months

E213: How to go from Zero to Formula One influencer in 3 months.

Uses the Curious Learner bias, content automation, and the iterative process.

Can be copied to other verticals.

#InfluencerMarketing #…

00:08:42  |   Sat 03 Feb 2024
This 5 Second Snapchat Automation Is Super Effective

This 5 Second Snapchat Automation Is Super Effective

E212: Anybody making mobile videos under 1-minute can have them automatically come out on Snapchat with this automation.   And it's worth it.   Five seconds to set up the automation. Unde…
00:07:50  |   Fri 02 Feb 2024
Incorrectly Weighted Algorithms

Incorrectly Weighted Algorithms

E211: Finding an incorrectly weighted algorithm with social media, media buying, or search is one of the most exciting things in marketing.   This is what happened with the TwitterX Ads Glitc…
00:11:22  |   Thu 01 Feb 2024
How 16 Startups Got Traction

How 16 Startups Got Traction

E210: How 16 startups got traction. Told in under 5 minutes.

If you want marketing ideas for your startup or company, this will get you going.

I've even used these go-to-market tactics myself.

The co…

00:04:29  |   Wed 31 Jan 2024
Most People Leave Easy Views on the Table Because They Don’t Realize This

Most People Leave Easy Views on the Table Because They Don’t Realize This

E209: A realization I had that will likely get me tens of millions of views on YouTube and hundreds of thousands of subscribers for very little extra effort to my existing workflow.   #conten…
00:06:19  |   Tue 30 Jan 2024
How to Write a Hero Section From a Top Tech Copywriter

How to Write a Hero Section From a Top Tech Copywriter

E208: I've written copy for tech companies like Zoom, Slack, and Drift.

Here's my framework for writing captivating hero sections.

What this covers: - Headline - Subheadline - Main CTA - Bonus tips

C…

00:05:33  |   Mon 29 Jan 2024
How to Get Attention When You Believe You Have PMF

How to Get Attention When You Believe You Have PMF

E207: How to get the attention of consumers, press, influencers, and investors when you believe you have product-market fit.   These are two schemes I have used repeatedly, which work well. …
00:05:54  |   Sun 28 Jan 2024
My 3 Rules for Socializing

My 3 Rules for Socializing

E206: My 3 rules for socializing.   1. Let the other person talk more than you. 2. Don't reveal much about yourself, only the things you're most proud of. 3. Don't lie.   #net…
00:07:34  |   Sat 27 Jan 2024
Black Hat Quora Parasite SEO: This One Is Dark

Black Hat Quora Parasite SEO: This One Is Dark

E205: This guy claims that Quora used AI to steal his SEO content and outrank him with the same exact content.

It's theft and parasite SEO rolled into one.

The guy then explains how to use this to du…

00:07:16  |   Fri 26 Jan 2024
SEO Considerations for Getting Press - Before You’re Published - HARO, Featured, Qwoted

SEO Considerations for Getting Press - Before You’re Published - HARO, Featured, Qwoted

E204: What the professional SEO link-builders do that the amateurs don't.

These are SEO considerations to make before getting press through HARO, Featured, Qwoted, various interviews, and podcasts.

D…

00:07:49  |   Thu 25 Jan 2024
3 Ways I Optimize for Luck

3 Ways I Optimize for Luck

E203: How I optimize for luck.   This is one of my favorite concepts.   I've optimized for luck with: 1. In-person events. 2. Calls - The Lunchclub app is amazing for this. …
00:07:26  |   Wed 24 Jan 2024
My 3 Rules for Not Being F’d Over

My 3 Rules for Not Being F’d Over

E202: My 3 rules for not being effed over.

1. Be your own party; have your own mission. - This is the most important. You do everything for this mission. 2. Get the assets upfront. 3. Say no often. D…

00:08:16  |   Tue 23 Jan 2024
Writing Tricks That Marketers Don’t Know

Writing Tricks That Marketers Don’t Know

E201: Writing tricks that I've found many marketers don't know.   These are things I've learned from well over a decade of doing SEO and marketing at a high level.   They're tricks to…
00:11:28  |   Mon 22 Jan 2024
How to Hack Credibility and Get the Biggest Press Mentions as a New Company

How to Hack Credibility and Get the Biggest Press Mentions as a New Company

E200: How new companies can hack credibility to: - Get press logos from the biggest publishers. - Get client logos from the biggest clients.

All without even contacting the publishers and clients.

#s…

00:06:55  |   Sun 21 Jan 2024
Directories - How I Get Industry Backlinks With Ease

Directories - How I Get Industry Backlinks With Ease

E199: I just got 10 industry backlinks in two hours with this.

Directories. There's a directory for everything, and many SEOs forget about this tenet of link-building.

Here's what I did to get easy k…

00:08:58  |   Sat 20 Jan 2024
What to Do if You’re Threatened Over Text

What to Do if You’re Threatened Over Text

E198: If you ever get threatened over text, respond with, "Where are you? Let's meet."

A story.

#Threats #lifelessons #artofwar #LifeHacks 

00:10:10  |   Fri 19 Jan 2024
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