The 8-Figure Product CEO
Practical strategies to scale, lead, and exit your physical product business. Hosted by Luke Peters, who built and sold a $80M brand.
The 8-Figure Product CEO is the ONLY podcast built for founder-CEOs scaling physical product businesses and preparing for a successful exit. Each episode features real stories and practical strategies from top entrepreneurs, operators, and investors.
You’ll learn how to lead a growing team, optimize margins, build enterprise value, and navigate the path to acquisition. This podcast delivers actionable insights and direct conversations that help you scale smarter, grow profitably, and make confident decisions as you build a company worth selling.
- Update frequency
- every 6 days
- Average duration
- 35 minutes
- Episodes
- 133
- Years Active
- 2019 - 2025
PhD Virologist talks China Coronavirus precautions and health advice – Vishal Khairnar - EP32
What you’ll learn:
Is the coronavirus outbreak over hyped or is the recent cancellation of the Inspired Home Show Chicago 2020 (IHS) and other trade shows warranted? On today’s episode, we bring on i…
Demand generation digital marketing strategies and the value of pretesting products before a new product launch - Helen Fu - EP31
What you’ll learn:
What is the first thing you think of when you hear ‘Artificial Intelligence’? Machine learning, big data, or Siri may be top of mind. But DMAI, Inc. is using cognitive AI to create…
Amazon account management - new product launches - supply chain management - John Holby - EP30
What you’ll learn:
CPG.IO is a one-stop-shop for eCommerce. The Amazon agency and eRetailer management firm does the distribution for direct to consumer shipping and product fulfillment. On today’s e…
New product launch formula and the Danby Appliance purchase and digital growth story – Jim Estill – EP29
What you’ll learn:
We all have our own leadership style, but what is leadership? Jim Estill shares his secrets to successful leadership and nonhostile work environments as a legacy leader in the tech…
Housewares gender gap and succeeding in sales as a woman in a male dominated industry - Global Amici - EP28
What you’ll learn:
On today’s episode, our guest Stacey Reid the VP of sales at Global Amici talks about how low overhead cost can be a big manufacturing advantage, how to leverage relationships with…
What is the coronavirus? A Virologist talks infection rate, treatment options, travel precautions and Supply Chain delays – Dr. Marylou Gibson – EP27
What you’ll learn:
The Coronavirus is at the center of the news cycle. If you do business in China, you’re probably wondering if you are taking the right precautionary measures to protect this SARS l…
How the Father Daughter Duo of The Companion Group utilizes private label & patent protection to avoid channel conflict – Leah Belzer-Adams – EP26
What you’ll learn:
This week on the Page 1 Podcast, we’re breaking down the IP process—from how to decide when to get a patent to building it into a company’s product creation process. We also dive d…
The 13 Billion Dollar Industry – Marketing and sales for the Builder, Architectural, and Home Design Sales Channels – Premier Group – EP25
What you’ll learn:
This week on the Page 1 Podcast, Jason and Jamie take us on a guided tour of Custom Electronic Design & Installation Association (CEDIA)—the 13-billion-dollar industry bringing you…
Sell into Walmart, TJX, Costco, and others – CPG Marketing Strategies - get on shelves, and stay there - EP24 – Chris Rebsamen
What you’ll learn:
Whether you are a CPG startup or established company, you’ve dealt with the challenges of getting in-store at National Retail Channels. Today’s episode is full of sage advice on ho…
How Dansons innovative Wood Pellet Grills aggressively grew it from 12 to 200 staff in multiple distribution centers in 5 years - Jeff Thiessen - EP23
What you’ll learn:
Dansons has seen massive growth in the last 5 years, scaling the company from 12 to 200 people. On today’s episode, we learn about Dansons speed-to-store product development proces…
Hacking Growth: Insights Driven Content Marketing Strategy & The Power of Customer Profiles - Coravin - Yvethe Tyszka – EP22
What you’ll learn:
How do you market to consumers outside your target audience? How do you market to multiple audiences shopping at the same retailer? Today’s episode is jam packed with insights driv…
Product Information Management (PIM) the Salsify way – streamline product launches & enhance content with aggregated analytics - Jason Purcell EP21
What you’ll learn:
How do you unify your online and offline presence? How do you merchandise your products online? How do you manage your sales assets across all retailers and synchronize your entire…
How VHC Brands rose from the ashes and was shipping 10 days after a business destroying fire – Home Textile Industry & ERP Insights – Product Launch Strategies for 6,000 SKUs – Ken Kline - EP20
What you’ll learn:
A fire destroyed the core business of VHC Brands just as they company was about to enter Q4. But this didn’t stop Ken and his family from growing the business into a 6,000 SKU, eCo…
Lowe’s - How to pitch products, get In-store, and drive sales – Merchandise Services Team & other improvements made over the last year – EP19
What you’ll learn:
Tim Gilmer has worked with Lowe’s for 25+ years as an expert in the hardware distribution industry. He gives valuable insight into sales, marketing, logistics, and merchandising st…
How ZLINE enforces MAP, manages channel and brand conflict and builds Customer Loyalty to Win Page 1 of Search Results — Galen Bradford, CMO ZLINE Kitchen and Bath – EP18
What you’ll learn:
ZLINE Kitchen and Bath is an industry leader competing against other high-end, luxury brands. Team members Galen, Mason, and Drew talk about how ZLINE competes on its own terms, es…
Inspired Home Show and IHA Rebrand - What makes a vendor successful at the International Home + Housewares Show? - Best Practices, Events & Booth Location - EP17
What you’ll learn:
IHA, the International Housewares Association, just went through a major rebrand and is now called the Inspired Home Show. We talk about all the new programs, features, and resourc…
Promotional Products Industry Insights –Importance of Design Patents, Investor Partnerships, and made in the USA products – Mike Watts, CEO of LoveHandle – EP16
What you’ll learn:
A 6-time serial entrepreneur, Mike Watts, joins us on the show to take us through the process of creating a promotional product. He also shares the secrets to competing against an …
How Tim Case founded BakerStone and scaled the business internationally, but then lost ownership control and what he learned - EP15
What you’ll learn:
Today we hear an inspiring, yet cautionary, tale from a startup founder who lost his company from equity dilution. Tim Case shares his story and gives early stage entrepreneurs inv…
Home Depot Vendor Summit Takeaways – HD Online E-Commerce Sales - Geotargeting, Earnings, Sponsored Advertising, and Compliance - EP14
What you’ll learn:
Did you know 90% of the US population lives within a 10-mile radius of a Home Depot? In today’s episode your host shares key takeaways from the 2019 Home Depot Vendor Summit. Liste…
Amazon IP Accelerator – Protect your business trademarks & learn how to increase the value of your business with patents & IP from Tina Loza - EP13
What you’ll learn:
What’s the point in investing in IP? Tina Loza joins us on The Page 1 Podcast to talk about why brands can leverage Trademarks, Copyrights, and Patents to add value to their busine…