The 8-Figure Product CEO

In this episode of The Eight Figure Product Show, Luke Peters sits down with Jacob Zuppke, CEO of Whisker—the innovative brand behind Litter-Robot and other smart pet products. Jacob joined Whisker w…

In this episode, Luke Peters breaks down what most business owners and investors are missing about the new wave of tariffs on China. This isn't just a trade dispute—it’s a global reset in how busines…

In this episode of The Eight Figure Product Show, Luke Peters sits down with Lance Cottrell, a seasoned entrepreneur and expert in security, privacy, and scaling tech-driven businesses. Together, the…

Most small to mid-sized businesses rely almost entirely on inbound sales—and it’s holding them back. In this episode, Luke Peters explains why companies stuck at $3M to $15M often plateau and how add…

Most founder-CEOs are stuck in the weeds—busy, overwhelmed, and still not moving the business forward. In this episode, Luke Peters breaks down what’s really holding you back: low margins, reactive t…

Thinking about selling your business? If you're relying on a standard EBITDA multiple, you're probably leaving money on the table. In this episode, Luke Peters breaks down multiple expansion—how boos…

Too many founders obsess over dashboards and KPIs—yet still miss what actually drives long-term growth. In this episode, Luke Peters breaks down the difference between lagging indicators and the lead…

Most CEOs sit on their hands when the economy slows. Not Luke Peters. In this episode, he explains why this market is a rare chance to level up your team—especially when it comes to key hires like a …

Uncertain times can crush a business—or create an opening. In this short episode, Luke Peters shares how he navigated major disruption, from tariffs to financial crises, and why most CEOs focus on th…

Most businesses struggle with pricing—charge too little, and you're stuck in a race to the bottom. Charge too much without offering more, and customers walk. So how do you set prices that maximize ma…

Selling your business is likely a once-in-a-lifetime event—but buyers do this every day. They know what they’re looking for, and if you’re not prepared, you could leave millions on the table.

In this…

Amazon 3P Marketplace Strategy with John Holby 

In this episode of the Page 1 Podcast, Luke Peters speaks with John Holby on how to better optimize on Amazon and scale your sales with 3P listings. Jo…

How did your business navigate the Covid crisis? Did you learn new innovative ways that grew the business, or did you stagnate in the same old models? To navigate a huge crisis and still grow as a bu…

How to Properly Launch A Product into The Market with Massive Success

Do you have a dream or the goal of successfully launching your product into the market? Have you set up the right strategy to ens…

How to Approach Selling on Amazon in 2021

How are you approaching your selling on Amazon strategy? Have you diversified your channels or are you solely relying on Amazon? Diversifying your channels a…

3 HAG WAY: How to Develop a Plan and Build a Confident Team to Succeed in Business

Imagine having a business strategy that’s a well-thought-out plan and a culturally strong team to help you succeed. …

How to Increase the Chances of your Amazon Business Getting Acquired

Have you been thinking of exiting your eCommerce business but don’t know where to start? Or maybe you don’t know whether your busi…

Built to Sell: How to Exit in Private Equity

Have you been thinking of selling your business but don’t understand how to go about it? The process of selling a business is a complex one that can take …