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The 8-Figure Product CEO - Podcast

The 8-Figure Product CEO

Practical strategies to scale, lead, and exit your physical product business. Hosted by Luke Peters, who built and sold a $80M brand.

The 8-Figure Product CEO is the ONLY podcast built for founder-CEOs scaling physical product businesses and preparing for a successful exit. Each episode features real stories and practical strategies from top entrepreneurs, operators, and investors.

You’ll learn how to lead a growing team, optimize margins, build enterprise value, and navigate the path to acquisition. This podcast delivers actionable insights and direct conversations that help you scale smarter, grow profitably, and make confident decisions as you build a company worth selling.

Entrepreneurship Business Sales Management Marketing
Update frequency
every 6 days
Average duration
35 minutes
Episodes
133
Years Active
2019 - 2025
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Amazon 1P vs 3P selling secrets and strategy ideas – Dr. Robin Gaster Ep92

Amazon 1P vs 3P selling secrets and strategy ideas – Dr. Robin Gaster Ep92

Dr. Robin Gaster: How to Approach Selling on Amazon for Business Success

Is it time for you to make the exclusive brands’ partnership program with Amazon? How will having a deal with Amazon to market…

00:49:15  |   Fri 23 Apr 2021
Leadership Lessons and Pivoting for Growth–  Jim Schleckser Ep91

Leadership Lessons and Pivoting for Growth– Jim Schleckser Ep91

How to be a Good CEO That Succeeds in Business Growth – with Jim Schleckser

Are you a good CEO or just an average CEO? Do you look for the point of constraint in the business or just sit around not u…

00:47:34  |   Fri 16 Apr 2021
How Malcolm Fontier learned from a failed business to build a brand  focused business – Malcom Fontier Ep79

How Malcolm Fontier learned from a failed business to build a brand focused business – Malcom Fontier Ep79

Why You Should Build A Business Around Your Passions

Thinking of starting a business, how about starting one that aligns with your passion? The truth is that you’re more likely to succeed in what you…

00:34:35  |   Tue 13 Apr 2021
Coming to America: How International Companies Can Enter The USA Market- Fernando Cariello Ep89

Coming to America: How International Companies Can Enter The USA Market- Fernando Cariello Ep89

Coming to America: What You Need to Know About Expanding Your Business to the US Market

Have you been thinking of expanding your business to the US market? Different markets operate differently due t…

00:32:17  |   Fri 02 Apr 2021
Commodity price increase & USA Made Commando Lock - Matt Damman Ep88

Commodity price increase & USA Made Commando Lock - Matt Damman Ep88

How to Pitch Products to Major Retailers Plus Surviving the Impacts of the Pandemic

How did the pandemic transform your business’s operations and sales efforts? We have to admit that even with the ma…

00:38:42  |   Fri 26 Mar 2021
Moving from Amazon Vendor Central to Amazon Seller Central Ken Kline Ep87

Moving from Amazon Vendor Central to Amazon Seller Central Ken Kline Ep87

Ken Kline: How to Adapt to Changes to achieve a more Profitable Business (From Traditional to Online)

How do you handle changes from a business perspective? How does it affect your goal in achieving …

00:59:21  |   Fri 19 Mar 2021
How Dansons Family Business Managed 40% Growth – Jeff Thiessen EP86

How Dansons Family Business Managed 40% Growth – Jeff Thiessen EP86

Achieving Authentic Business Growth During the Pandemic

What is the strategy to successfully growing a privately owned and funded business, especially during COVID? Hiring the right people as part of…

00:46:10  |   Fri 12 Mar 2021
How to Successfully Turnaround A Failing Business- Andy Bailen Ep85

How to Successfully Turnaround A Failing Business- Andy Bailen Ep85

How to Successfully Turnaround A Failing Business

How do you effectively turnaround a failing business? Many elements including less profits, bad leadership, and a crisis like Coronavirus can lead to…

00:42:29  |   Fri 05 Mar 2021
From Chocolate to Wine – Business Turnaround Secrets – Joe Fisch EP84

From Chocolate to Wine – Business Turnaround Secrets – Joe Fisch EP84

Joe Fisch: How to Turnaround a Failing Business into a Thriving Business

How do you turnaround a failing business into a thriving business? How about improving the customer experience and adopting a …

00:35:20  |   Fri 26 Feb 2021
Using Customer Product Reviews to Guide Your Business Strategy- Patricia Osorio Ep83

Using Customer Product Reviews to Guide Your Business Strategy- Patricia Osorio Ep83

Patricia Osorio: How to Use Customer Reviews to Guide Your Business Strategy

Did you know that you can use customer reviews to improve your product? Reviews give a great deal of consumer data that yo…

00:38:23  |   Fri 19 Feb 2021
How to Develop an MVP and Raise Capital for a Startup- Lauren Picasso Ep82

How to Develop an MVP and Raise Capital for a Startup- Lauren Picasso Ep82

Lauren Picasso: How to Develop an MVP and Raise Capital for a Startup

Thinking of launching a new product into the market? How about formulating an MVP to first test the market? This not only ensures…

00:32:34  |   Fri 12 Feb 2021
4 Common Marketing Mistakes – Brad Horowitz EP81

4 Common Marketing Mistakes – Brad Horowitz EP81

Brad Horowitz: How to Approach the Marketing of Your Business in 2021

What does your marketing strategy for 2021 look like? Are you utilizing all the available avenues to get your brand out there wit…

00:37:07  |   Fri 05 Feb 2021
How to Build, Scale, And Sell Your Business- Chris Giles Ep80

How to Build, Scale, And Sell Your Business- Chris Giles Ep80

How to Start, Scale, And Sell Your Business

What defines an entrepreneur who is able to start, scale, and sell an extremely successful business? Business development requires more than just a strateg…

00:47:25  |   Fri 29 Jan 2021
How Malcolm Fontier learned from a failed business to build a brand  focused business – Malcom Fontier Ep79

How Malcolm Fontier learned from a failed business to build a brand focused business – Malcom Fontier Ep79

Why You Should Build A Business Around Your Passions

Thinking of starting a business, how about starting one that aligns with your passion? The truth is that you’re more likely to succeed in what you…

00:34:35  |   Fri 22 Jan 2021
The Digital Content Marketing Strategy Playbook with Bernard Huang EP78

The Digital Content Marketing Strategy Playbook with Bernard Huang EP78

How to Write Dominating SEO Ranking Content + How to Successfully Bootstrap Your Business

SEO has for a long time been a defining factor when it comes to content marketing for brands. It is crucial f…

00:40:35  |   Fri 15 Jan 2021
Moving your Product Manufacturing to Mexico – BRH2 Plastics – Ryan Fernandez EP77

Moving your Product Manufacturing to Mexico – BRH2 Plastics – Ryan Fernandez EP77

All You Need to Know About Manufacturing in Mexico and Its Logistics

Think about all the manufacturing logistics and production processes moved from China to somewhere closer to home. Doesn’t it soun…

00:44:50  |   Fri 08 Jan 2021
Launching a DTC Digitally Native Brand from Scratch – Gekks - Christian and Justin Arquilla Ep76

Launching a DTC Digitally Native Brand from Scratch – Gekks - Christian and Justin Arquilla Ep76

The Advantages of a Direct-To-Consumer Marketing and Selling Approach for Small Brands

How can you scale your business with a solely direct-to-consumer approach? Having a unique product that has a co…

00:42:05  |   Fri 01 Jan 2021
Sales Team Management Secrets and Leadership Lessons – Bridget Lasda EP75

Sales Team Management Secrets and Leadership Lessons – Bridget Lasda EP75

How to Drive for Sales Teams’ Accountability and Distributor Sales with Bridget Lasada

How are you driving for good sales leadership and accountability in your company? A great sales team is able to …

00:36:35  |   Fri 25 Dec 2020
The Amazon Recipe for Business Growth - Jamin Arvig Ep 74

The Amazon Recipe for Business Growth - Jamin Arvig Ep 74

Understanding How to Sell and Succeed on Amazon with Jamin Arvig

What does your performance on Amazon and other marketplaces look like? It is crucial for your business to be on the best fulfillment m…

00:43:27  |   Fri 18 Dec 2020
The 4Cs Of Influencer Marketing Strategy for Brand Building -Patrick Lynch Ep73

The 4Cs Of Influencer Marketing Strategy for Brand Building -Patrick Lynch Ep73

How to Utilize the 4Cs Influencer Marketing Strategy to Create Winning Campaigns for Your Brand with Patrick Lynch

How well are you utilizing influencer marketing to market your brand? Influencer mar…

00:48:17  |   Fri 11 Dec 2020
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