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Tech for Non-Techies - Podcast

Tech for Non-Techies

Tech for Non-Techies helps Business Leaders have great careers in the Digital Age, with episodes on innovation, digital transformation, start-ups and how technology is changing business.

Learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today.

Learn how to work with tech clients, transition career, succeed in digital transformation and start a company as a non-technical founder.

Tech for Non-Techies is for:

- Leaders in corporates going through digital transformation

- Non-technical founders

- Professionals who want to transition into a career in tech

- Tech investors

Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva.

Business Startup Careers Technology Tech Management Entrepreneurship
Update frequency
every 7 days
Average duration
23 minutes
Episodes
268
Years Active
2020 - 2025
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48. How to make a prototype for your product (Part 2)

48. How to make a prototype for your product (Part 2)

Making a prototype is a key step in your journey in bringing your tech idea  to life. Begin with UX research, which we covered in last week’s episode.

With your research done, it’s time to move on to…

00:17:02  |   Wed 26 May 2021
47. How to make a prototype for your product (Part 1)

47. How to make a prototype for your product (Part 1)

The prototyping process is the first step in the product development journey. To go from idea to live app, site or algorithm, you need to test it with target users.

A good prototype can get you fundi…

00:18:07  |   Wed 19 May 2021
46. How technology moves money around the world

46. How technology moves money around the world

Learning notes from this episode:

 

  • APIs are tiny snippets of code that allow one tech product to be integrated into another tech product. For example, each time you see Login with Facebook in a web…
00:22:25  |   Wed 12 May 2021
45. Apps have brains too: a quick guide to servers

45. Apps have brains too: a quick guide to servers

Learning notes from this episode:

 

  • The bit of an app or site you interact with is called a front end. If you can touch it, swipe it or speak to it, it is a front end. The front end is a computer t…

00:15:56  |   Wed 05 May 2021
44. The new fashion for designer CEOs

44. The new fashion for designer CEOs

Learning notes from this episode:

 

  • The new breed of tech successes today value people who have a strong understanding of the user, not only engineering. 
  • Many of the technologies underlying the pro…
00:13:45  |   Wed 28 Apr 2021
43. What's technical debt and why should non-techies care?

43. What's technical debt and why should non-techies care?

Learning notes from this episode:

  • Technical debt is the mess that gets left over from writing code and should be regularly cleaned up in order for the engineering team to work properly.

 

  • Alexandr…
00:25:07  |   Wed 21 Apr 2021
42. How To Measure Success In Your Product

42. How To Measure Success In Your Product

Key learning notes from this episode:

  • A product is a solution to a problem someone is experiencing. The goal of your product is to solve that problem.  
  • Different products focus on different metrics…
00:18:27  |   Wed 14 Apr 2021
41. From tech entrepreneurship to venture capital

41. From tech entrepreneurship to venture capital

Learning notes from this episode:

 

  • Venture capitalists have three main jobs: sourcing deals and investing, raising capital for their own funds and helping the start-ups in their portfolio.
  • Early st…
00:25:26  |   Wed 07 Apr 2021
40. How to use No Code apps to build your first product

40. How to use No Code apps to build your first product

Learning notes from this episode:

 

The no code movement is the idea that you can build a digital product using existing tools, which you assemble together without writing any of your own code. It in…

00:18:13  |   Wed 31 Mar 2021
39. What do tech CEOs actually do?

39. What do tech CEOs actually do?

Learning notes:

The tech CEO's job is to work with other people who have different skills to reach a clear business aim. It is not to supervise everything or do everything themselves. 

You can use te…

00:15:40  |   Wed 24 Mar 2021
38. Founder Stories: How I Built IVY, the Social University

38. Founder Stories: How I Built IVY, the Social University

Learning notes from this episode:

Beri’s first hire was a designer, not a developer. He found her through via a recommendation. This is the best way to hire product talent.

Beri has never had a techn…

01:03:57  |   Wed 17 Mar 2021
37. APIs: why Uber uses Google Maps

37. APIs: why Uber uses Google Maps

Learning notes from this episode:

  • The server is like a brain: it is a processing organ. But, just as a brain needs sensory organs to give and receive information in the form of a mouth, eyes and ear…
00:13:50  |   Wed 10 Mar 2021
36. How To Validate Your Product

36. How To Validate Your Product

Learning notes from this episode:

A product is a solution to a people problem. Before even contacting a product team, take time to investigate the people and the problem.

Marketers and designers go t…

00:21:45  |   Wed 03 Mar 2021
35. Apple vs Android: an introduction to the app economy

35. Apple vs Android: an introduction to the app economy

Learning notes from this episode:

 

  • While there are more apps on the Google Play store, Apple apps account for 70% of all revenue generated on Apple and Google combined.
  • Apple users are wealthier th…
00:15:35  |   Wed 24 Feb 2021
34. How I Built A Fintech AI Business As A Non-Technical Founder

34. How I Built A Fintech AI Business As A Non-Technical Founder

Learning notes from this episode:

  • An algorithm is just a set of instructions that you put into a computer.
  • JS created a prototype of his algorithm using a spreadsheet. The aim of his algorithm was …
00:45:54  |   Wed 17 Feb 2021
33. What Is A Product?

33. What Is A Product?

Learning notes from this episode:

 

  • A product is a solution to a people problem
  • Companies that are successful over a long period of time understand the problem and make new solutions for it
  • A compan…
00:15:26  |   Wed 10 Feb 2021
32. What Developers Do: Front End vs Back End

32. What Developers Do: Front End vs Back End

Key learning notes from this episode:

  • Developers write computer code to make the design come alive. The vast majority of apps will need to have a front end and a back end.
  • Front end developers crea…

00:16:43  |   Wed 03 Feb 2021
31. How To Transition Into Venture Capital

31. How To Transition Into Venture Capital

Learning notes from this episode:

 

  • Venture capitalists are investors in startups, but they also have to raise money from investors. Investors that invest into VC funds are called Limited Partners, …
00:23:51  |   Wed 27 Jan 2021
30. Listener Q&A Vol 1

30. Listener Q&A Vol 1

To get your questions answered, submit them via Direct Message to our Facebook or Instagram

Here are the resources Sophia mentioned her the answers:

00:33:07  |   Wed 20 Jan 2021
29. How To Hire Product Teams: A Guide For Non-Technical Founders

29. How To Hire Product Teams: A Guide For Non-Technical Founders

Learning notes from this episode:

 

  • Work with designers first: your first hire should be a user experience designer, not a developer.
  • You don't need a CTO co-founder, but you do need a technical lea…
00:14:02  |   Wed 16 Dec 2020
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