Sales For The Nigerian Business Person: The Nigeria Sales and Marketing Blueprint
Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling. Tune in and transform your sales game.
- Update frequency
- every day
- Average duration
- 19 minutes
- Episodes
- 1243
- Years Active
- 2020 - 2025
Wootlab!
Wootlab is a an abuja based software development firm. This episode is not a promo for the company, but it’s a real life example of how follow up is important and why we ought to keep in touch and bu…
00:12:05 |
Fri 22 Oct 2021
Sales is asking questions and not talking!
The good news about being successful in selling is that it doesn’t depend on how good you talk, or how well you can toast. Being good here requires you to ask the right questions of your prospective …
00:07:05 |
Thu 21 Oct 2021
The breakup message. Either way it’s good!
Whether the break up tactic gets the conversation going or not, it all good! This is because a “yes” answer is fine because it means you could be working together. A “no” response on the other hand m…
00:13:05 |
Wed 20 Oct 2021
The decision making process
You should ask questions about the client’s decision making process because it’s not always the case that the person you’re speaking to now will be important in making the buying decision tomorrow. F…
00:17:25 |
Tue 19 Oct 2021
The break up message!
This is a tactic used in the past by business people to “guilt” their clients into resuming a conversation when it looks like the latter has gone “ghost”. The break up message can be a useful tool to…
00:11:07 |
Mon 18 Oct 2021
Who are you and what do you have in mind?
These are the kinds of conversations we should be having with prospective clients when people DM us on Instagram, or call us from Google. Questions that help you figure out your clients will help you…
00:15:23 |
Sat 16 Oct 2021
Passion isn’t business!
Being talented and passionate about our business is no guarantee that we are going to be successful. These were some of the things that were discussed at a photography business Roundtable that I atte…
00:20:14 |
Fri 15 Oct 2021
Follow up calls! A simple primer
“Following up” with a customer or client is something that should be done consistently if we hope to establish a relationship with clients and secure repeat purchases and referrals. It doesn’t have t…
00:21:25 |
Thu 14 Oct 2021
Keep in touch! Their needs and circumstances change over time
Another type of conversation you should be having with previous customers and clients is, where you try to gauge where they’re at in their personal and professional development. These changing circum…
00:11:44 |
Wed 13 Oct 2021
Customer success? Talk to your clients!
Customer success conversations are chit chats where we figure out if the client had a fun time of working with us and if we were able to help them achieve their goals. This is absolutely essential to…
00:14:00 |
Tue 12 Oct 2021
Etiquette with Eti
Issues of personal and professional etiquette are important because of how they tie in with building our businesses as service based professionals. This episode is a preview of some of the trainings …
00:09:54 |
Mon 11 Oct 2021
So they’re excited to meet with you? Find out why!
So they’re excited to meet with you? Find out why! This is important so you can gauge the expectations that the client is coming into the meeting with. Without this knowledge you won’t know if you ha…
00:12:10 |
Fri 08 Oct 2021
Why should you keep in touch with your former clients?
Why should you keep in touch with your former clients? Because life and business is an adventure. It’s good to have future playmates for the games that may arise.
00:07:35 |
Thu 07 Oct 2021
So you are demotivated! Now what?
Sometimes the reason why we are demotivated in running our businesses is because we don’t have enough revenue generating activities on the books. These activities keep the deposits coming in, keeps t…
00:13:06 |
Wed 06 Oct 2021
Dealing with benefactors
It seems strange but there are people who help others not because of what they hope to get in return, but they do so out of “the milk of human kindness” and other fuzzy motives that we can’t put a fi…
00:44:21 |
Tue 05 Oct 2021
Should we keep calling ourselves vendors?
The fear that calling yourself a vendor leads to commoditization is a valid one. Vendors are often undifferentiated and any one will be as good as the other. However the key to being differentiated m…
00:13:59 |
Mon 04 Oct 2021
They way we work is changing
They way we work is changing and we often find that we’re now working in isolated cramped conditions that throw our bodies and spinal alignment out of wack. Being mindful of this is the first step to…
00:15:22 |
Sat 02 Oct 2021
The cleavage and side boob case study! Use the phone!
Using the phone to seal the deal or diagnose with a customer is the most efficient way to go! Much better than using text or email. If this scenario doesn’t convince you, then I guess nothing will.
00:13:05 |
Fri 01 Oct 2021
There’s got to be more to life?
There has to be more to life than buying and selling of goods and commodities. However since money is a medium of exchange and a key determinant to the kinds of adventures and experiences you can enj…
00:10:09 |
Wed 29 Sep 2021
There’s no such thing as a difficult client!
There’s no such thing as a difficult client! There are only failed expectations that weren’t met or properly understood. We have to take the initiative as professionals in the first place to be sure …
00:15:12 |
Tue 28 Sep 2021
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