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Sales For The Nigerian Business Person: The Nigeria Sales and Marketing Blueprint - Podcast

Sales For The Nigerian Business Person: The Nigeria Sales and Marketing Blueprint

Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling. Tune in and transform your sales game.

Business Marketing
Update frequency
every day
Average duration
19 minutes
Episodes
1243
Years Active
2020 - 2025
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#7 How to close the deal. Qualification frameworks

#7 How to close the deal. Qualification frameworks

Qualification frameworks are essential when we are having conversations with our potential customers. Without a rough and ready conversation framework, we will be left ambling all over the place.
00:18:40  |   Mon 13 Dec 2021
#6 how to close the deal. Qualify the clients!

#6 how to close the deal. Qualify the clients!

Before you close the deal be sure to ask questions to confirm that you are speaking to qualified clients in the first place. Properly qualified clients are those who have a need or a want of your pro…
00:15:32  |   Sun 12 Dec 2021
#5 How to close the deal! Qualification primer

#5 How to close the deal! Qualification primer

To close the deal you have to be sure that you had a deal in the first place! How do we do that? That is the subject of “qualification” which old school sales professionals use to figure out if there…
00:05:29  |   Fri 10 Dec 2021
#4 How to close the deal! What does closing mean?

#4 How to close the deal! What does closing mean?

Closing can mean anything between the “big ask” when you ask for the money, or all the small incremental steps in between where you try to move the deal forward. Which is better or more realistic? Yo…
00:18:35  |   Thu 09 Dec 2021
#3 how to close the deal! Consultative vs product selling

#3 how to close the deal! Consultative vs product selling

Once we’re done with figuring out whether we’re in a simple or complex sales scenario, the next step is figuring out the implications on how to carry out conversations from there. If you’re in a simp…
00:16:09  |   Tue 07 Dec 2021
#2 how to close the deal. Simple vs. complex sales!

#2 how to close the deal. Simple vs. complex sales!

How to close the deal will be determined by whether you’re in a simple or a complex sales scenario. How do you determine that? The deal size, subject complexity, number of parties involved and the pr…
00:19:37  |   Thu 02 Dec 2021
#1 how to close the deal...

#1 how to close the deal...

Is closing the deal in real estate different from closing the deal in weddings? Or other consumer purchases? That depends on the context that you’re in!
00:08:19  |   Wed 01 Dec 2021
Don’t just make statements! Get some feedback!

Don’t just make statements! Get some feedback!

A lot of potential business deals are lost because we make assertions without seeking for feedback. It’s not enough to say something without asking to be sure what is a minor provision from what is a…
00:15:22  |   Tue 30 Nov 2021
Don’t complain! you do the same thing too!

Don’t complain! you do the same thing too!

It’s unfortunate that “ghosting” has become a feature of modern business communication. The solution isn’t to gripe and complain, but use questioning techniques to get the conversation back on track.…
00:11:41  |   Sat 27 Nov 2021
Gain the commitment at the present meeting!

Gain the commitment at the present meeting!

When trying move the agenda forward with clients and business partners, it’s a good idea to agree to the follow up item or plan at this present meeting. It saves you the time and emotional pressure o…
00:12:41  |   Fri 26 Nov 2021
Personal and professional milestones...customer service

Personal and professional milestones...customer service

Customer service and permission marketing are dandy ideas until you can’t figure out what to talk about... now that you’ve gotten permission to be in touch. Have no fear! It doesn’t always have to be…
00:05:59  |   Thu 25 Nov 2021
Social capital and super story!

Social capital and super story!

Social capital includes the learned skills, attitudes and dispositions that kids acquire just from being around a certain environment. As business people we ought to be VERY conscious about the kind …
00:21:03  |   Wed 24 Nov 2021
Customer service and permission marketing?

Customer service and permission marketing?

Good customer service can get you the implied permission to be in touch with past clients. What’s to talk about? All the cool new features and services that you’ll be rolling out in the future that c…
00:05:52  |   Tue 23 Nov 2021
Getting paid isn’t the last step of the sales process!

Getting paid isn’t the last step of the sales process!

Getting paid isn’t the last step of the sales process because after we’re done with payment and execution, we still have to worry about securing testimonials and referrals. Testimonials and online re…
00:06:50  |   Mon 22 Nov 2021
Your time is important. Use the phone!

Your time is important. Use the phone!

Meetings take a lot of time so it’s not a good idea to agree to one without a simple phone call to agree on the agenda and ask questions to see if this meeting is worth having in the first place! Pho…
00:10:40  |   Sat 20 Nov 2021
Customer service, customer satisfaction and your USP

Customer service, customer satisfaction and your USP

The proper paradigm to have around customer service is not just problem solving, but customer satisfaction. The key benefit to doing this? You’ll find out over time what it is that your customers lov…
00:07:04  |   Fri 19 Nov 2021
Sales and customer service conversations! Ask questions

Sales and customer service conversations! Ask questions

Sales skills are handy in other aspects of the business because a good sales person won’t make any assumptions. When dealing with thorny customer service issues, ask questions to get to the root of t…
00:04:06  |   Thu 18 Nov 2021
Personalization works!

Personalization works!

Personalizing messages work because they show some regard to the recipient! You’ll get double marks if the messaging also turns out to be relevant to the receiver. Use this to increase your responses…
00:18:12  |   Wed 17 Nov 2021
Knowledge management for wedding professionals

Knowledge management for wedding professionals

Even though sales and personal selling should be the primary business skill we need to advance our businesses, eventually we’ll have to tackle knowledge management as well. This is a key tool in tran…
00:13:52  |   Tue 16 Nov 2021
Finding mentors! It’s also a sale.

Finding mentors! It’s also a sale.

Finding mentors is also a sale of sorts because you’re trying to sell the other individual on the benefits of having a mentee hanging around. Don’t go straight for the jugular with your ask. Take som…
00:09:35  |   Mon 15 Nov 2021
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