MarTech Podcast ™ // Marketing + Technology = Business Growth
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
- Update frequency
- every day
- Average duration
- 17 minutes
- Episodes
- 2313
- Years Active
- 2018 - 2025
Upgrade Your Content Production Strategy with SaaS -- Corbett Drummey // Popular Pays
Today we discuss how you can upgrade your content production strategy using SaaS with Corbett Drummey, the Co-Founder and CEO of Popular Pays.
00:17:44 |
Thu 19 Mar 2020
Why Content Is Like Oxygen for Brands -- Corbett Drummey // Popular Pays
Today we are going to talk through why content is like oxygen for brands with Corbett Drummey, the Co-Founder and CEO of Popular Pays.
00:16:16 |
Wed 18 Mar 2020
How to Drive Revenue Through Offline Experiences -- Justin Moss // Pineapple Agency
Today we discuss how to drive revenue through offline experiences with Justin Moss, the Co-Founder and Chief Experience Creator at the Pineapple Agency.
00:18:04 |
Tue 17 Mar 2020
A Music Industry Vet's Experiential Marketing Playbook -- Justin Moss // Pineapple Agency
Today we are going to talk through the music industry vet's experience to the marketing playbook with Justin Moss, the Co-Founder of the Pineapple Agency.
00:22:28 |
Mon 16 Mar 2020
Why SVOD Integrations Are More Effective Than TV Advertising -- Greg Isaacs // Ben Group
Today we talk about why SVOD integrations are more specific than TV advertising with Greg Isaacs, the Chief Product and Marketing Officer at the Branded Entertainment Network.
00:22:44 |
Sun 15 Mar 2020
Integrating Content into Netflix, HBO & other SVOD Services -- Greg Isaacs // BEN Group
Today we discuss why large brands are moving their advertising budgets from TV to product integrations on streaming services like Netflix with Greg Isaacs, the Chief Product and Marketing Officer at …
00:21:18 |
Sat 14 Mar 2020
SMB Differentiation: Prioritizing Customer Relationships -- Palmer Houchins // CallRail
Today we discuss how to build and grow customer relationships with Palmer Houchins, the VP of Marketing at CallRail.
00:12:30 |
Fri 13 Mar 2020
Analytics Solutions & KPIs for SMB Marketing -- Palmer Houchins // CallRail
Today we discuss the analytics of running a small and medium size business with Palmer Houchins, the VP of Marketing at CallRail.
00:15:19 |
Thu 12 Mar 2020
Optimizing SMB Marketing on a Bootstrapped Budget -- Palmer Houchins // CallRail
Today we discuss how to market SMBs on a bootstrapped budget with Palmer Houchins, the VP of Marketing at CallRail.
00:14:45 |
Wed 11 Mar 2020
Effective SMB Marketing Strategies & Tactics -- Palmer Houchins // CallRail
Today we discuss small to medium size business marketing strategies and tactics with Palmer Houchins, the VP of Marketing at CallRail.
00:14:44 |
Tue 10 Mar 2020
How Marketing SMBs Is Different Than Enterprise -- Palmer Houchins // CallRail
Today we discuss how marketing for small and medium sized business is different than enterprise with Palmer Houchins, the VP of Marketing at CallRail.
00:15:21 |
Mon 09 Mar 2020
Monetization for YouTube & other Content Businesses -- Ben Grubbs // Next10 Ventures
Today we discuss various ways content businesses are monetizing their efforts with Ben Grubbs, who is the Founder and CEO of Next 10 Ventures.
00:27:52 |
Sun 08 Mar 2020
Evolution of the Content Creators Ecosystem -- Ben Grubbs // next10 Ventures
Today we discuss the current landscape for content creators with Ben Grubbs, the Founder of Next 10 Ventures.
00:25:24 |
Sat 07 Mar 2020
Best Practices for Mastering 2nd Screen TV Marketing -- Devin Fallon // Tremor Video
Today we discuss how to take advantage of the second screen with Devin Fallon, the VP of Media Insights and Analytics at Tremor Video.
00:18:45 |
Fri 06 Mar 2020
The Future of TV for Marketers: On-Screen vs. Second Screens Content -- Devin Fallon // Tremor Video
Today we discuss the differences between linear connected and second screen television advertising with Devin Fallon, the VP of Media Insights and Analytics at Tremor Video.
00:19:47 |
Thu 05 Mar 2020
Navigating the Future of Marketing Automation -- Alex Nunnelly // Panoramic
Today we discuss the future of marketing automation with Alex Nunnelly, a Senior Director of Analytics at Panoramic.
00:13:56 |
Wed 04 Mar 2020
Taking Back Control by Moving Analytics In-House -- Alex Nunnelly // Panoramic
Today we talk about taking back control by moving your analytics in-house with Alex Nunnelly, a Senior Director of Analytics at Panoramic.
00:22:32 |
Tue 03 Mar 2020
Career Day: Patrick Moran // Spotify
Tune in and learn about the skills that Patrick Moran accumulated throughout the various stops on his career.
00:42:48 |
Mon 02 Mar 2020
Technology Enabled PR Strategies // Lindsay Stuart -- Max Borges Agency
Today, Lindsay Stuart, the VP of Business Intelligence at the Max Borges Agency is going to talk about the technology and data she uses to create compelling content specifically for technology brands…
00:19:49 |
Sun 01 Mar 2020
Using Data to Generate Brand Buzz // Lindsay Stuart -- Max Borges Agency
Today, Lindsay Stuart, the VP of Business Intelligence at the Max Borges Agency explains her approach to using data to generate brand buzz.
00:21:25 |
Sat 29 Feb 2020
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