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MarTech Podcast ™ // Marketing + Technology = Business Growth - Podcast

MarTech Podcast ™ // Marketing + Technology = Business Growth

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.


Technology Careers Business Marketing Growth
Update frequency
every day
Average duration
17 minutes
Episodes
2313
Years Active
2018 - 2025
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Evaluating Programmatic vs. Paid Social Campaigns -- Brian Kroll // Adtaxi

Evaluating Programmatic vs. Paid Social Campaigns -- Brian Kroll // Adtaxi

Today we discuss evaluating your programmatic versus social campaigns with Brian Kroll, the VP of Strategic Accounts at Adtaxi.
00:17:09  |   Wed 08 Apr 2020
Using RTB to Optimize Programmatic Ad Campaign -- Brian Kroll // Adtaxi

Using RTB to Optimize Programmatic Ad Campaign -- Brian Kroll // Adtaxi

Today we discuss using real-time bidding to optimize programmatic ad campaigns with Brian Kroll, the VP of Strategic Accounts at Adtaxi.
00:16:12  |   Tue 07 Apr 2020
Understanding the Programmatic Advertising Landscape -- Brian Kroll // Adtaxi

Understanding the Programmatic Advertising Landscape -- Brian Kroll // Adtaxi

Today we discuss understanding the programmatic advertising landscape with Brian Kroll, the VP of Strategic Accounts at Adtaxi.
00:16:46  |   Mon 06 Apr 2020
Making the Most of a Podcast Guesting Appearance -- Jeremy Ryan Slate // Command Your Brand

Making the Most of a Podcast Guesting Appearance -- Jeremy Ryan Slate // Command Your Brand

Today we discuss how to make the most of a podcast guesting appearance with Jeremy Ryan Slate, Co-Founder and CEO at Command Your Brand Media.
00:19:29  |   Sun 05 Apr 2020
How to Get on Top-Tier Podcasts -- Jeremy Ryan Slate // Command Your Brand

How to Get on Top-Tier Podcasts -- Jeremy Ryan Slate // Command Your Brand

Today we discuss the strategy for getting customers onto top-tier podcasts with Ryan Slate, who's Co-Founder and CEO at Command Your Brand Media.
00:21:53  |   Sat 04 Apr 2020
Crisis Marketing: WFH Tips and a Guide to Starting a Consulting Business

Crisis Marketing: WFH Tips and a Guide to Starting a Consulting Business

Today we discuss what we have learned running our own independent businesses with Todd Hines, the Head of Content Production at MarTech podcast.
00:18:58  |   Fri 03 Apr 2020
Crisis Marketing: Pivoting Your Marketing Strategies in the Wake of a Crisis

Crisis Marketing: Pivoting Your Marketing Strategies in the Wake of a Crisis

Today we discuss thinking about the long-term game with Todd Hines, the Head of Content Production at MarTech podcast.
00:13:18  |   Thu 02 Apr 2020
Crisis Marketing: Rebuilding Operational Marketing Habits in the Wake of the Corona Virus

Crisis Marketing: Rebuilding Operational Marketing Habits in the Wake of the Corona Virus

Today we discuss how we are setting and trying to execute our short term plans with Todd Hines, the Head of Content Production at MarTech podcast.
00:11:35  |   Wed 01 Apr 2020
Crisis Marketing: The MarTech Pod Triage Playbook for Marketing in a Time of Crisis

Crisis Marketing: The MarTech Pod Triage Playbook for Marketing in a Time of Crisis

Today we discuss how we're triaging some of the problems created by the outbreak of the coronavirus with Todd Hines, the Head of Content Production at MarTech podcast.
00:17:07  |   Tue 31 Mar 2020
Crisis Marketing: When We Realized COVID-19 Would Effect the Martech Podcast

Crisis Marketing: When We Realized COVID-19 Would Effect the Martech Podcast

Today we discuss the issues that are happening around us and what the impact would be in our business with Todd Hines, the Head of Content Production at MarTech podcast.
00:16:12  |   Mon 30 Mar 2020
Building a Worldwide Go-To-Market Strategy -- Francis Bea // 11 International

Building a Worldwide Go-To-Market Strategy -- Francis Bea // 11 International

Today we discuss creating an effective go-to-market strategy for a worldwide audience with Francis Bea, Founder and Managing Director of Eleven International.
00:14:17  |   Sun 29 Mar 2020
Why Is Marketing in China Different Than the US -- Francis Bea // 11 International

Why Is Marketing in China Different Than the US -- Francis Bea // 11 International

Today we discuss how the cultural differences between the United States and China create common problems and how companies that are trying to expand across borders tackle them with Francis Bea, Found…
00:19:38  |   Sat 28 Mar 2020
Trade-offs of Hiring Local vs. Remote -- Robert Glazer // Acceleration Partners

Trade-offs of Hiring Local vs. Remote -- Robert Glazer // Acceleration Partners

Today we discuss the difference between hiring for local and remote employees with Robert Glazer, the Founder and CEO of Acceleration Partners.
00:14:41  |   Fri 27 Mar 2020
Recruiting and Hiring Great Marketing Talent -- Robert Glazer // Acceleration Partners

Recruiting and Hiring Great Marketing Talent -- Robert Glazer // Acceleration Partners

Today we discuss recruiting and hiring great marketing talent with Robert Glazer, the Founder and CEO of Acceleration Partners.
00:16:50  |   Thu 26 Mar 2020
How Build a Culture for a Productive Marketing Team -- Robert Glazer // Acceleration Partners

How Build a Culture for a Productive Marketing Team -- Robert Glazer // Acceleration Partners

Today we discuss how to build a culture for a productive marketing team with Robert Glazer, the Founder and CEO of Acceleration Partners.
00:16:39  |   Wed 25 Mar 2020
Five Ways to Improve a Social Video Ad Performance -- Travis Chambers // Chamber.Media

Five Ways to Improve a Social Video Ad Performance -- Travis Chambers // Chamber.Media

Today we're gonna discuss five ways for improving social video ad performance with Travis Chambers, the Founder and Chief Media Hacker at Chamber.Media
00:15:49  |   Tue 24 Mar 2020
The Science Behind Quantitative Ad Creativity & Content -- Travis Chambers // Chamber.Media

The Science Behind Quantitative Ad Creativity & Content -- Travis Chambers // Chamber.Media

Today we discuss the science behind quantitative ad creativity and content with Travis Chambers, the Founder and Chief Media Hacker at Chamber.Media
00:16:10  |   Mon 23 Mar 2020
Using Influencers to Boost Your Reputation -- Joe Sinkwitz // / Intellifluence

Using Influencers to Boost Your Reputation -- Joe Sinkwitz // / Intellifluence

Today we discuss how to use influencers to drive reviews and other valuable marketing assets with Joe Sinkwitz, Founder and CEO at Intellifluence.
00:22:29  |   Sun 22 Mar 2020
Reviews & Reputation Management -- Joe Sinkwitz // / Intellifluence

Reviews & Reputation Management -- Joe Sinkwitz // / Intellifluence

Today we discuss the importance of reviews and reputation management with Joe Sinkwitz, Founder and CEO at Intellifluence.
00:27:41  |   Sat 21 Mar 2020
Career Day: From Engineer to Marketing Consultant -- Michael Lukich // Booz Allen Hamilton

Career Day: From Engineer to Marketing Consultant -- Michael Lukich // Booz Allen Hamilton

Joining us for Career Day is Michael Lukich, an Executive Leader of Marketing and Analytics Insights at Booz Allen Hamilton.
00:37:56  |   Fri 20 Mar 2020
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