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MarTech Podcast ™ // Marketing + Technology = Business Growth - Podcast

MarTech Podcast ™ // Marketing + Technology = Business Growth

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.


Technology Careers Business Marketing Growth
Update frequency
every day
Average duration
17 minutes
Episodes
2313
Years Active
2018 - 2025
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Recruiting And Hiring Great Marketing Talent -- Robert Glazer // Acceleration Partners

Recruiting And Hiring Great Marketing Talent -- Robert Glazer // Acceleration Partners

Today we discuss recruiting and hiring great marketing talent with Robert Glazer, the Founder and CEO of Acceleration Partners.
00:16:50  |   Tue 21 Dec 2021
How Build A Culture For A Productive Marketing Team -- Robert Glazer // Acceleration Partners

How Build A Culture For A Productive Marketing Team -- Robert Glazer // Acceleration Partners

Today we discuss how to build a culture for a productive marketing team with Robert Glazer, the Founder and CEO of Acceleration Partners.
00:16:39  |   Mon 20 Dec 2021
Navigating The Future of Marketing Automation -- Alex Nunnelly // Panoramic

Navigating The Future of Marketing Automation -- Alex Nunnelly // Panoramic

Today we discuss the future of marketing automation with Alex Nunnelly, a Senior Director of Analytics at Panoramic.
00:13:56  |   Sun 19 Dec 2021
Taking Back Control By Moving Analytics In-House -- Alex Nunnelly // Panoramic

Taking Back Control By Moving Analytics In-House -- Alex Nunnelly // Panoramic

Today we talk about taking back control by moving your analytics in-house with Alex Nunnelly, a Senior Director of Analytics at Panoramic.
00:22:32  |   Sat 18 Dec 2021
Marketing As A Growth Engine -- Angelo Ponzi // Craft Marketing Architects

Marketing As A Growth Engine -- Angelo Ponzi // Craft Marketing Architects

Founder and Fractional CMO at Craft Marketing Architects, Angelo Ponzi, discusses the role of marketing and how it facilitates growth.
00:09:53  |   Fri 17 Dec 2021
Establishing A Competitive Intelligence Program -- Angelo Ponzi // Craft Marketing Architects

Establishing A Competitive Intelligence Program -- Angelo Ponzi // Craft Marketing Architects

Founder and Fractional CMO at Craft Marketing Architects, Angelo Ponzi, talks about developing a competitive intelligence program.
00:13:04  |   Thu 16 Dec 2021
Determining Your Brand Differentiators -- Angelo Ponzi // Craft Marketing Architects

Determining Your Brand Differentiators -- Angelo Ponzi // Craft Marketing Architects

Angelo Ponzi , Founder and Fractional CMO at Craft Marketing Architects, explores the topic of determining your brand differentiators.
00:16:54  |   Wed 15 Dec 2021
Market Research's Role In Identity Resolution -- Kumar  Doshi // Lucid

Market Research's Role In Identity Resolution -- Kumar Doshi // Lucid

Kumar Doshi, senior VP of marketing at Lucid, talks about the role that market research plays in identity resolution.
00:16:21  |   Tue 14 Dec 2021
Understanding Your Consumers Using Research Technology -- Kumar  Doshi // Lucid

Understanding Your Consumers Using Research Technology -- Kumar Doshi // Lucid

Senior VP of marketing at Lucid, Kumar Doshi, talks about using research technology to understand your consumers.
00:16:53  |   Mon 13 Dec 2021
The Future Of Merchandising Is Adaptive -- Johan Boström // inRiver

The Future Of Merchandising Is Adaptive -- Johan Boström // inRiver

Today we discuss why the future of merchandising is adaptive with Johan Boström, a Co-Founder at inRiver.
00:12:52  |   Sun 12 Dec 2021
The Role of Adaptive Merchandising In B2B -- Johan Boström // inRiver

The Role of Adaptive Merchandising In B2B -- Johan Boström // inRiver

Today we discuss the role of adaptive merchandising in B2B with Johan Boström, a Co-Founder at inRiver.
00:16:07  |   Sat 11 Dec 2021
Top 3 Trends In Performance Marketing For 2022 -- Zach Morrison // Tinuiti

Top 3 Trends In Performance Marketing For 2022 -- Zach Morrison // Tinuiti

Tinuiti’s CEO, Zach Morrison, shares his insights on likely performance marketing trends for 2022.
00:19:13  |   Fri 10 Dec 2021
Why Marketing Agencies Buy Marketing Agencies -- Zach Morrison // Tinuiti

Why Marketing Agencies Buy Marketing Agencies -- Zach Morrison // Tinuiti

Zach Morrison, CEO of Tinuiti, looks at why marketing agencies buy marketing agencies.
00:19:50  |   Thu 09 Dec 2021
Scaling Operations & Company Culture -- Matt Edmundson // Aurion Digital

Scaling Operations & Company Culture -- Matt Edmundson // Aurion Digital

Matt Edmundson,CEO of Aurion Digital, breaks down how to scale your business and company culture.
00:16:50  |   Wed 08 Dec 2021
Customer Centricity In Marketing -- Matt Edmundson // Aurion Digital

Customer Centricity In Marketing -- Matt Edmundson // Aurion Digital

CEO of Aurion Digital, Matt Edmundson discusses the importance of customer centricity in marketing.
00:14:09  |   Tue 07 Dec 2021
Toilet Seat Marketing -- Matt Edmundson // Aurion Digital

Toilet Seat Marketing -- Matt Edmundson // Aurion Digital

Matt Edmundson, Aurion Digital’s CEO, discusses the importance of toilet seat marketing.
00:16:04  |   Mon 06 Dec 2021
How To Make An App Go Viral In 60 Days -- Sean Casto // PreApps

How To Make An App Go Viral In 60 Days -- Sean Casto // PreApps

Today we discuss how to make your app go viral in 60 days with Sean Casto, the Founder and CEO at PreApps.
00:13:47  |   Sun 05 Dec 2021
The 7 Pillars Mobile App Marketing -- Sean Casto // PreApps

The 7 Pillars Mobile App Marketing -- Sean Casto // PreApps

Today, Sean Casto, the Founder and CEO at PreApps is going to walk us through his pillars of mobile app marketing.
00:19:35  |   Sat 04 Dec 2021
Upgrade Your Content Production Strategy With SaaS -- Corbett Drummey // Popular Pays

Upgrade Your Content Production Strategy With SaaS -- Corbett Drummey // Popular Pays

Today we discuss how you can upgrade your content production strategy using SaaS with Corbett Drummey, the Co-Founder and CEO of Popular Pays.
00:17:44  |   Fri 03 Dec 2021
Why Content Is Like Oxygen For Brands -- Corbett Drummey // Popular Pays

Why Content Is Like Oxygen For Brands -- Corbett Drummey // Popular Pays

Today we are going to talk through why content is like oxygen for brands with Corbett Drummey, the Co-Founder and CEO of Popular Pays.
00:16:16  |   Thu 02 Dec 2021
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