Category Visionaries
Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
- Update frequency
- every 2 days
- Average duration
- 26 minutes
- Episodes
- 759
- Years Active
- 2022 - 2025
Rodney Reisdorf, CEO of Verivend: $3 Million Raised Transform Private Capital Transactions
Rodney Reisdorf, CEO of Verivend, a payments platform operating exclusively in the private capital space, about why this most finance-orientated sector has been left behind by the fintech revolution,…
Josh Shaul, CEO of Allure Security: $6 Million Raised to Help Businesses Win the Battle Against Online Scammers
In today's episode of Category Visionaries, we speak with Josh Shaul, CEO of Allure Security, about his lifelong obsession with cybersecurity, taking technology apart, and fighting the oldest scam on…
Jorge Penalva, CEO of Lang AI: $40 Million+ Raised to Build the Customer Experience Operations Category
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Jorge Penalva, Co-Founder & C…
Parry Bedi, CEO of Tingono: $7 Million Raised to Help Companies Boost Net Revenue Retention
In today's episode of Category Visionaries, we speak with Parry Bedi, CEO of Tingono, a revenue retention platform that's raised almost $7 Million in funding, about why most companies miss out on the…
Paul Kim, CEO of Notifi: $12 Million raised to Build the Future of Web3 Communication Infrastructure
Jordan Gal, CEO of Rally: $6 Million Raised to Build the Future of eCommerce Checkout
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Jordan Gal, CEO & Co-Founde…
Chris Strahl, CEO of Knapsack: $7 Million Raised to Build the Future of Design Systems
In today's episode of Category Visionaries, we speak with Chris Strahl, CEO of Knapsack, a design systems platform that has raised more than 7 million in funding, about his addiction to the more agil…
Wes Winham Winler, CEO of Woven: $11 Million Raised to Transform How Companies Recruit and Hire Developers
In today's episode of Category Visionaries, we speak with Wes Winham Winler, CEO of Woven, about why a new way of hiring tech developers is needed to keep up with the rapid transformation and growth …
Jay Bartot, CEO of Zeitworks: $6 Million Raised to Build the Future of Business Process Intelligence
In today's episode of Category Visionaries, we speak with Jay Bartot, CEO of Zeitworks, about why so many startups put the cart before the horse when it comes to process automation. Zeitworks has est…
Rob Leslie, CEO of Sedicii: $4 Million Raised to Build the Future of Data Privacy Infrastructure for an Online World
In today's episode of Category Visionaries, we speak with Rob Leslie, CEO of Sedicii, about how security in cyberspace doesn’t always mean sacrificing privacy, and why we all need an alternative to s…
Tony Jamous, CEO of Oyster: $220+ Million Raised to Build the Global Employment Platform (GEP) Category
In today's episode of Category Visionaries, we speak with Tony Jamous, CEO of Oyster, about how remote working is bringing the world together, building new opportunities and making a dent in one of o…
Eduardo Silva, CEO of Calyptia: $5 Million Build the Future of Data Observation
In today's episode of Category Visionaries, we speak with Eduardo Silva, CEO of Calyptia, about the future of data observation in a fully automated economy, and why a surplus of information can creat…
Ibrahim, CEO of NeoTax: $13 Million Raised to Build the Future of Tax Automation
Alon Grinshspoon, CEO of echo3D: $9 Million Raised to Build the Next Generation of Integrated 3D Cloud-Integrated Infrastructure
In today's episode of Category Visionaries, we speak with Alon Grinshpoon, CEO of echo3D, about the virtual reality revolution, the almost unlimited potential of fully immersive technology, and why a…
Steven Greene, CEO & Co-Founder of Standard Practice (Previously Nibble Health): $8 Million Raised to Bring the Fintech Revolution to the World Healthcare Payments
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Steven Greene, CEO & Co-Found…
Idan Shchori, CEO of Datorios: More Than $23 Million Raised to Build the Perfect Data Orchestration Environment to Run ETL Code
In today's episode of Category Visionaries, we speak with Idan Shchori, CEO of Datorios, a data transformation platform promising to disrupt the way everyone from dedicated engineers to marketing exe…
Olivia Bushe, CEO of FlowForma: $4 Million+ Raised to Build the Future of Digital Process Automation
In today's episode of Category Visionaries, we speak with Olivia Bushe, CEO of FlowForma, about her journey from CMO to CEO, and why she’s proud to have broken not one, but two glass ceilings on her …
Andres Blank, CEO of Fetcher: $40 Million+ Raised to Build the Future of Recruiting Automation
In today's episode of Category Visionaries, we speak with Andres Blank, CEO of Fetcher, about his journey from Venezuela to America as a student, his lifelong love for tech solutions, and why he beli…
Yarden Shaked, CEO, and Founder at Varos: $4M Raised to Revolutionize Competitive Analytics and Break Data Silos
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Yarden Shaked, CEO and Founde…
Paul Lewis, CEO of Calamu: $20 Million Raised to Build the Cyber Storage Category
In today’s episode of Category Visionaries, we speak with Paul Lewis, CEO of Calamu, about his career solving problems in the cyber economy, and why the Calamu approach of securing private assets in …