Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
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Cloudastructure has raised over $57 million to transform video surveillance from a passive recording tool into an active crime prevention platform. What started as a solution born from a laptop theft…
Rhumbix is pioneering the field workforce management category in construction, transforming how contractors capture real-time data from job sites. With $46 million in funding raised, the company ha…
Troy Helming is building the future of infrastructure with EarthGrid, a company developing an underground super grid network of tunnels across North America using revolutionary plasma torch technolog…
Minoa is pioneering the value intelligence category, helping B2B companies transform how they sell by connecting product capabilities to customer outcomes. With $2.7 million in funding, the platform …
Carmen Li spent decades in financial services across trading floors and data companies before spotting a massive inefficiency in the AI/compute economy. After managing global data partnerships at Blo…
Spot AI is pioneering the transformation from traditional video surveillance to intelligent video AI agents that can monitor, analyze, and respond to events in the physical world. With $93 million in…
Climate change isn't just an environmental issue—it's a market opportunity waiting to be captured. Invert, a carbon reduction and removal company, has raised $26 million to transform how companies th…
Anagram is pioneering a new approach to security awareness that treats employees as assets rather than liabilities. With $10 million in funding, the company is reimagining how organizations address t…
Craig Letton has transformed the beverage industry's approach to marketing with hyble, a martech platform that has grown from under $1 million to nearly $20 million in annual revenue in just seven ye…
Realtime Robotics is transforming manufacturing through AI-powered robotics automation, having raised $70 million to build a SaaS platform that enables system integrators to deploy robotic solutions …
Persana AI is transforming how B2B teams handle go-to-market operations by unifying fragmented data sources and deploying intelligent agents to automate complex workflows. With $2.3 million in fund…
Ethos is revolutionizing training and education with their adaptive readiness platform, which transforms passive learning materials into interactive, engaging lessons. With over $34 million in fundin…
Atlas Invest is revolutionizing real estate financing as a marketplace connecting borrowers with institutional investors. With $13 million in funding, the platform provides an alternative to ineffici…
SuperAnnotate is revolutionizing how companies manage their AI training data with a comprehensive infrastructure platform. Having raised over $53 million in funding, SuperAnnotate has evolved from a …
Regal AI is revolutionizing the contact center landscape with its voice AI agent platform that's transforming how businesses communicate with customers. With $82 million in funding, Regal has positio…
Safire is pioneering advanced electrification solutions for defense applications, transforming how military operations are powered in austere environments. With $11 Million in funding and over $7 mil…
Cloverleaf AI is revolutionizing how companies access and leverage public government meeting data, turning hours of meandering discussions into actionable sales intelligence. With $3.5 million in fun…
Dandelion Energy is revolutionizing residential heating and cooling through geothermal technology, transforming what was once a luxury product into a mainstream, accessible solution for homeowners ac…
Intenseye is revolutionizing industrial safety by connecting to existing camera systems in manufacturing facilities and using AI to detect unsafe conditions in real-time. Having raised $93 million to…
Katmai is reinventing remote work through its innovative virtual office platform that creates spontaneous, natural interaction in a digital environment. With over $30 million in funding, Katmai has d…