The Marketing Book Podcast
Weekly interviews with authors of new marketing and sales books. Named by LinkedIn and Forbes as one of the top marketing and sales podcasts. Hosted by Douglas Burdett, a marketing strategist, former artillery officer, Madison Avenue ad man, and stand-up comedian.
- Update frequency
- every 7 days
- Average duration
- 56 minutes
- Episodes
- 577
- Years Active
- 2015 - 2024
446 The Human Experience by John Sills
The Human Experience: How To Make Life Better For Your Customers And Create A More Successful Organization by John Sills
About the Book:
The essential guide to creating a successful organization by m…
445 Go Big Or Go Home by Diana Kander
Go Big or Go Home: 5 Ways to Create a Customer Experience That Will Close the Deal by Diana Kander and Tucker Trotter
About the Book:
How do underdogs close huge deals they have no business winning? …
444 The Experience Mindset by Tiffani Bova
The Experience Mindset: Changing the Way You Think About Growth by Tiffani Bova
About the Book:
From the Wall Street Journal bestselling author of Growth IQ comes a guide to enhancing customer and em…
443 The Most Amazing Marketing Book Ever by Mark Schaefer & Friends
The Most Amazing Marketing Book Ever by Mark Schaefer & Friends
About the Book:
Bestselling author Mark Schaefer gathered some of his smartest friends and issued a challenge to write a chapter with 1…
442 Do It! Selling by David Newman
Do It! Selling: 77 Instant-Action Ideas to Land Better Clients, Bigger Deals, and Higher Fees by David Newman
About the Book:
This is the sales book you’ve been looking for.
You’re already working ha…
441 Breakout Brands by Jared Schrieber
Breakout Brands: Why Some Brands Take Off...and Others Don't by Jared Schrieber
About the Book:
The Obstacles...
If you're trying to grow a brand, you know firsthand that it can be a complex challen…
440 Seeing The How by Allen Adamson
Seeing the How: Transforming What People Do, Not Buy, To Gain Market Advantage by Allen Adamson
About the Book:
Among today’s most successful businesses are those that have significantly transformed …
439 The Smart Branding Book by Dan White
The Smart Branding Book: How To Build A Profitable And Resilient Brand by Dan White
About the Book:
Most businesses today can readily access the required technology and talent to match competitors’ i…
438 The Frictionless Organization by Bill Price
The Frictionless Organization: Deliver Great Customer Experiences with Less Effort by Bill Price and David Jaffe
About the Book:
Learn how frictionless organizations cut costs, grow revenue, and cre…
437 Email Marketing Rules by Chad White
Email Marketing Rules: 184 Best Practices to Optimize the Subscriber Experience and Drive Business Success by Chad S. White
About the Book:
The most comprehensive email marketing book from the most …
436 The Future Normal by Rohit Bhargava
The Future Normal: How We Will Live, Work and Thrive in the Next Decade by Rohit Bhargava and Henry Coutinho-Mason
About the Book:
This is a handbook for visionaries.
Making outlandish predictions a…
435 Entrepreneurial Marketing by Philip Kotler
Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability by Philip Kotler, Hermawan Kartajaya, Den Huan Hooi, and Jacky Mussry
About the Book:
An eye-opening di…
434 Epic Content Marketing by Joe Pulizzi
Epic Content Marketing, Second Edition: Break through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web3 by Joe Pulizzi and Brian Piper
About the Book…
433 Bullseye Marketing by Louis Gudema
Bullseye Marketing: How to Grow Your B2B Business Faster 2nd Ed. by Louis Gudema
About the Book:
Do you want to accelerate the growth of your B2B company?
In Bullseye Marketing, you’ll learn how to d…
432 Get to Aha by Andy Cunningham
Get to Aha!: Discover Your Positioning DNA and Dominate Your Competition by Andy Cunningham
About the Book:
From the marketing strategist who helped Steve Jobs launch the original Apple Macintosh com…
431 Leading Growth by Anthony Iannarino
Leading Growth: The Proven Formula for Consistently Increasing Revenue by Anthony Iannarino
About the Book:
In Leading Growth: The Proven Formula for Consistently Increasing Revenue, veteran B2B sale…
430 Marketing Metrics by Christina Inge
Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies by Christina Inge
About the Book:
Stop feeling overwhelmed by data and start using it to its full potential, to create…
429 Primal Storytelling by Anthony Butler
Primal Storytelling: Marketing for Humans by Anthony Butler
About the Book:
“I woke up to my mother’s screams”
These are the first words of Anthony Butler’s Primal Storytelling.
From a fire in Mont…
428 Assemblage by Emmanuel Probst
Assemblage: The Art and Science of Brand Transformation by Emmanuel Probst
About the Book:
Brands can no longer force-feed us a plethora of products we don’t need. To succeed, brands must transform u…
427 Myths of Branding by Andy Millgan
Myths of Branding: Dispel the Misconceptions and Become a Brand Expert by Andy Milligan and Simon Bailey
About the Book:
A brand is just a logo - everyone knows that, don't they? After all, it's not…