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The CPG Guys - Podcast

The CPG Guys

CPG & FMCG eCommerce industry icon Sri Rajagopalan & consumer loyalty guru Peter V.S. Bond explore how brands and retailers understand and engage with consumers in-store, online and everywhere in between. http://cpgguys.com 

Business News News Marketing Business
Update frequency
every 3 days
Average duration
42 minutes
Episodes
525
Years Active
2020 - 2025
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Streaming TV Media - CTV's Latest with Roku's Jake Piasecki

Streaming TV Media - CTV's Latest with Roku's Jake Piasecki

The CPGGUYS are joined in this episode by Jake Piasecki from none other than streaming TV and content leader Roku. The Roku team will be on the ground at Groceryshop in Las Vegas October 7th-9th to a…

00:57:40  |   Thu 03 Oct 2024
It's all Content  Experiences with Jonathan Phillips from Contentful

It's all Content Experiences with Jonathan Phillips from Contentful

The CPGGUYS are joined in this episode by Jonathan Phillips (or JP), Senior Manager of Solution Engineering at Contentful. a company on the mission of ‘content : from anywhere to everywhere and to ra…

00:47:38  |   Tue 01 Oct 2024
Consumer Loyalty, Data & Partnerships with Epsilon’s Dave Peterson

Consumer Loyalty, Data & Partnerships with Epsilon’s Dave Peterson

The CPGGUYS are joined in this episode by Dave Peterson, GM & global head of retail media at Epsilon, where he is responsible for unifying Epsilon’s global retail media assets and teams to accelerate…

00:55:06  |   Sat 28 Sep 2024
Corporate Success leads to Entrepreneurial Leadership with Sheila Narayanan

Corporate Success leads to Entrepreneurial Leadership with Sheila Narayanan

The CPGGUYS are joined in this episode by Sheila Narayanan, founder of Simply Masala - a corporate career than spanned decades at GE, Rolls Royce, Mastercard, Readers Digest and even the Cub Scout, p…

00:50:04  |   Wed 25 Sep 2024
The Transaction Moment with ADUSA's Bobby Watts and Rokt's Stephen Rivera

The Transaction Moment with ADUSA's Bobby Watts and Rokt's Stephen Rivera

The CPGGUYS are joined in this episode by Bobby Watts, SVP AD Media of ADUSA and Stephen Rivera from ROKT. The discussion is all about user experience, path to purchase journey's and personalization.

00:40:37  |   Sat 21 Sep 2024
Winning Strategies in Retail Media Performance Marketing with Glanbia’s Jamie Williams

Winning Strategies in Retail Media Performance Marketing with Glanbia’s Jamie Williams

The CPGGUYS are joined in this episode by Jamie Williams, Sr Mgr. Media at Glanbia nutrition. This is a discussion anchored on retail media, especially Amazon ad management and measurement. 

Find Jami…

00:44:55  |   Thu 19 Sep 2024
Omnichannel Mastery with Kettle & Fire's Niccolo Gloazzo

Omnichannel Mastery with Kettle & Fire's Niccolo Gloazzo

The CPGGUYS are joined in this episode by Niccolo Gloazzo from Kettle & Fire who represents one the fastest growing bone broths in the category. We met Niccolo at shoptalk Barcelona out in Spain and …

00:39:57  |   Tue 17 Sep 2024
Consumer Marketing Excellence with RR Donnelley's Courtney McCants

Consumer Marketing Excellence with RR Donnelley's Courtney McCants

The CPGGUYS are joined in this episode by Courtney McCants, Director of digital product sales, emerging tech at RR Donnelley. She  is driven by a passion for innovative solutions and emerging technol…

00:48:08  |   Sat 14 Sep 2024
Global Media Connect with Uber’s Paul Wright

Global Media Connect with Uber’s Paul Wright

The CPGGUYS are joined in this episode by Paul Wright, head of international at Uber advertising. This episode originated during Shoptalk Europe back in June at Barcelona. Needless to say, the last 4…

00:36:43  |   Thu 12 Sep 2024
Engaging and Personalized Shopper Journey Content with Yann Gautier from VML and Nicole France from Contentful

Engaging and Personalized Shopper Journey Content with Yann Gautier from VML and Nicole France from Contentful

The CPGGUYS are joined in this episode by Yann Gautier from VML and Nicole France from Contentful. Today’s CPG landscape has accelerated a decade in the last 4 years since the beginning of the pandem…

00:57:46  |   Tue 10 Sep 2024
Inflation and Private Label with NielsenIQ's Steve Zurek

Inflation and Private Label with NielsenIQ's Steve Zurek

The CPGGUYS are joined in this episode by Steve Zurek, VP of thought leadership at NielsenIQ. Sri and Steve have a debate and dialogue on private label leadership, the current inflationary trends and…

00:50:04  |   Sat 07 Sep 2024
AI and Digital Creative with CreativeX CEO  - Anastasia Leng

AI and Digital Creative with CreativeX CEO - Anastasia Leng

THE CPGGUYS are joined in this episode LIVE from the Cannes Lions international festival of creativity at the Amazon pod - by Anastasia Leng, CEO of CreativeX. It's a conversation centered around the…

00:20:07  |   Thu 05 Sep 2024
Retail Media Today and Raising the Bar with IAB's Jeff Bustos

Retail Media Today and Raising the Bar with IAB's Jeff Bustos

The CPGGUYS are joined in this episode by Jeff Bustos, VP Measurement addressability data to discuss retail media performance and standards. Jeff has spent a lifetime in media greatness and is the ab…

00:36:38  |   Tue 03 Sep 2024
The Big Shift with Flywheel's Patrick Miller

The Big Shift with Flywheel's Patrick Miller

The CPG Guys are joined in this episode by Patrick Miller, co-founder of Flywheel, a division of Omnicom. Joining Peter to co-host the program is Flywheel's Jacqui Dynowski. Patrick discusses "The Bi…

00:34:34  |   Thu 29 Aug 2024
Daily Wellness with Mend Nutrition's Eziah Syed

Daily Wellness with Mend Nutrition's Eziah Syed

The CPGGUYS talk to Eziah Syed, co-founder & CEO of Mend Nutrition. Mend's mission is 'We have come together to make a positive impact on human health by developing nature powered, science backed for…

00:51:57  |   Tue 27 Aug 2024
Connected Commerce with Omnicom Media Group’s Joanna O’Connell & Flywheel’s Xian Wang

Connected Commerce with Omnicom Media Group’s Joanna O’Connell & Flywheel’s Xian Wang

The CPG Guys are joined in this episode by Joanna O’Connell, Chief Intelligence Officer at Omnicom Media Group & Xian Wang, VP of Retail Insights at Flywheel. Joining PVSB in the hosting seats is Jac…

00:53:55  |   Sat 24 Aug 2024
Building an eCommerce Center of Excellence with Nestlé's Neel Arora

Building an eCommerce Center of Excellence with Nestlé's Neel Arora

The CPG Guys are joined by Neel Arora, Global Head of eCommerce at Nestlé, the world's largest food & beverage consumer goods manufacturer. Joining PVSB in co-hosting this episode is FMCG Guys host D…

00:35:43  |   Thu 22 Aug 2024
Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara Pratt

Live From Cannes Lions with Mondelez's Meghan Johnson & 84.51's Cara Pratt

The CPGGUYS are joined in this episode shot LIVE from the KPM/84.51 Cabana at Cannes Lions international festival of creativity at Cannes, France.
We are joined by Cara Pratt, SVP and head of Kroger p…

00:36:51  |   Tue 20 Aug 2024
The Power of Independent Grocery Retailers with IGA’s Michael La Kier

The Power of Independent Grocery Retailers with IGA’s Michael La Kier

The CPG Guys are joined in this episode by Michael La Kier, VP of Brand Development at Independent Grocers Association, Inc. (IGA), the largest affiliation of independent grocers in the U.S. and arou…

00:43:50  |   Sat 17 Aug 2024
Brand Growth in the Digital Era With Kellanova’s Nicole Vinson

Brand Growth in the Digital Era With Kellanova’s Nicole Vinson

The CPG Guys are joined in this episode by Nicole Vinson, VP Global Digital, Media & Omni Shopper Experience at Kellanova. This episode was recorded at the Cannes Lions International Festival of Crea…

00:38:48  |   Thu 15 Aug 2024
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