Welcome to Podcast Theory! This show is dedicated to diving deep into the art, business, and psychology of podcasting for business - providing a well-rounded resource for leaders, professionals, and entrepreneurs looking to add podcasting to their initiatives or elevate an existing show.
Since this podcast's launch in 2020, it's undergone a couple of changes:
- Seasons 1 and 2 were known as Pod Theory
- Season 3 was dedicated to solo podcasting and aptly named Solo Podcasting Simplified
These episodes live on in the archives while new seasons of Podcast Theory are produced in two formats:
1. Seasons featuring host Jason Cercone and a Featured Co-Host
2. Livestreams airing on YouTube, LinkedIn, and Facebook every Tuesday & Thursday at 12:00pm EST, then released as podcasts on the same day. These livestream episodes are filed under Season 4.
We look forward to bringing innovative, cutting-edge podcasting tips, strategy, and commentary your way. Subscribe and follow the show so you're the first to know when new episodes go live!
REPLAY OF PODCAST THEORY LIVE 7.12.24
It's the return of Podcast Therapy!
In Season 3, I started doing these sessions once a week and I'm happy to report this series is making a comeback.
In today's ins…
REPLAY OF PODCAST THEORY LIVE 7.10.24
With many things in life, the pursuit of perfection will derail us early in the game or, because perfection seems unattainable, prevents us from taking the initia…
REPLAY OF PODCAST THEORY LIVE 7.9.24
I've been part of the podcasting world in one way, shape, or form since 2015 and, without question, I've seen a lot of things change, evolve, even go away complete…
REPLAY OF PODCAST THEORY LIVE 7.8.24
One of the biggest epidemics in the podcast space is podfade (when a show's creator stops releasing new content out of the blue with no announcement).
A recent sta…
REPLAY OF PODCAST THEORY LIVE 7.2.24
In podcasting, just like life, we often find ourselves focusing on too many things at once. When we do this, it spreads our bandwidth thin and we put less emphasis…
REPLAY OF PODCAST THEORY LIVE 7.1.24
The first-ever Empowered Podcasting Conference went down June 28th thru June 30th with podcasters, creators, and livestreamers from around the world coming togethe…
REPLAY OF PODCAST THEORY LIVE 6.28.24
Ask any podcaster who's been at this for a while and, more than likely, they've experienced the story I'm telling today in some way, shape, or form.
In today's ins…
REPLAY OF PODCAST THEORY LIVE 6.27.24
If you've ever been a guest on a podcast, you've more than likely been asked some questions that simply didn't jive with you.
Perhaps they made you completely unco…
REPLAY OF PODCAST THEORY LIVE 6.26.24
There's an unwritten rule in podcasting that stands above the rest: Listener Experience is EVERYTHING.
If you aren't respecting the experience you provide for your…
REPLAY OF PODCAST THEORY LIVE 6.25.24
Ever had a podcast episode go viral?
Ever have that same episode piss off an entire country and start an all-out Twitter riot?
OK, maybe my viral episode didn't pis…
Replay of Podcast Theory Live 6.24.24
A podcast guest can add tremendous value to your show.
But if you don't set them up with the proper expectations for what you need from them...they may end up sig…
REPLAY OF PODCAST THEORY LIVE 6.14.24
Starting a podcast is not an easy task, regardless of what that one "gooroo" on Instagram might have told you in some 30-second Reel.
Is it rewarding? Absolutely.
B…
REPLAY OF PODCAST THEORY LIVE 6.13.24
Guess what? Not everyone needs your shit.
Guess what else? Not everyone needs MY shit.
As hard as it may be to accept, the whole world did not wake up this morning …
REPLAY OF PODCAST THEORY LIVE 6.12.24
When you hear the term 'podcasting,' what comes to mind?
For many, it's the act of creating audio content that's shared through apps like Apple Podcasts, Spotify, …
REPLAY OF PODCAST THEORY LIVE FROM 6.11.24
I came into 2024 knowing I wanted to make livestreaming a part of my production process...I just wasn't sure where it would fit and how I should proceed.
Wher…
REPLAY OF PODCAST THEORY LIVE FROM 6.10.24
It's no secret the face of "social" media has changed.
Today, networks like Facebook, Instagram, TikTok, and others have become ad and algorithm-driven, makin…
Strap in, my friend...because Season 4 of Podcast Theory has arrived!
The 4th season of this show is dedicated to housing replays of the daily livestreams of Podcast Theory Live, taking place every we…
Welcome to Podcast Theory!
This show has undergone some changes since its launch in 2021, including a couple rebrands, name changes, and format adjustments.
But overall, the mission of providing conte…
It's been a long time coming, but here's the official wrap-up to Solo Podcasting Simplified.
In this episode, you'll find:
The reasons why people love podcasts is pretty subjective.
For starters, they could get attached to the host and tune in every episode just to hear what he or she has to say.
Perhaps the podcast featur…