MarTech Podcast ™ // Marketing + Technology = Business Growth
The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.
- Update frequency
- every day
- Average duration
- 17 minutes
- Episodes
- 2313
- Years Active
- 2018 - 2025
Conducting An Annual And Quarterly Planning Cycle -- Kyle Denhoff // HubSpot
Senior Manager of Marketing Strategy and Operations at HubSpot, Kyle Denhoff, talks about using owned content to drive demand.
00:15:53 |
Fri 11 Mar 2022
Using Owned Content To Drive Demand -- Kyle Denhoff // HubSpot
Senior Manager of Marketing Strategy and Operations at HubSpot, Kyle Denhoff, talks about using owned content to drive demand.
00:15:34 |
Thu 10 Mar 2022
Why Build A Media Arm In A Software Company -- Kyle Denhoff // HubSpot
Kyle Denhoff, Senior Manager of Marketing Strategy and Operations at HubSpot, talks about why software companies should build a media arm.
00:15:52 |
Wed 09 Mar 2022
eCommerce Tech Stacks & Strategies -- Scott D. Clary // Success Story Podcast
Scott D. Clary, Founder of The Success Story Podcast, shares eCommerce marketing strategies for startups.
00:16:34 |
Tue 08 Mar 2022
Gary V Style Podcast Content Marketing -- Scott D. Clary // Success Story Podcast
Founder of The Success Story Podcast, Scott D. Clary, shares his tips on building a content marketing machine for your podcast.
00:18:20 |
Mon 07 Mar 2022
Is Salesforce the Center of the Marketing Universe? -- Mathew Sweezey // Salesforce
Today we discuss whether Salesforce and some other big companies are in the center of the marketing universe with Mathew Sweezey, who is the Director of Market Strategy at Salesforce.
00:18:21 |
Sun 06 Mar 2022
The Next Marketing Revolution Is Right In Front of Us -- Mathew Sweezey // Salesforce
Today we discuss if the marketing revolution is right in front of us with Mathew Sweezey, who is the Director of Market Strategy at Salesforce.
00:26:37 |
Sat 05 Mar 2022
Creating An Opt-In Value Exchange -- Charlie Silver // Permission.io
Charlie Silver, Permission.io CEO, talks about how Permission.io’s DSP helps brands to create an opt-in value exchange.
00:15:20 |
Fri 04 Mar 2022
Web3's Impact In Permission-Based Advertising -- Charlie Silver // Permission.io
CEO of Permission.io, Charlie Silver, offers his insights on the impacts of permission-based advertising.
00:15:16 |
Thu 03 Mar 2022
B2B Influencers With Brian Barletta -- Bryan Barletta // Sounds Profitable
Founder of Sounds Profitable, Bryan Barletta, and Ben Shapiro, host of the MarTech podcast, talk about their journey into the B2B influencer business.
00:32:55 |
Wed 02 Mar 2022
Calculating CAC -- Paul Orlando // USC
Incubator Director & Adjunct Professor at USC, Paul Orlando discusses how to calculate your customer acquisition cost.
00:14:48 |
Tue 01 Mar 2022
Calculating LTV -- Paul Orlando // USC
Incubator Director & Adjunct Professor at USC, Paul Orlando, talks about how to calculate LTV.
00:19:22 |
Mon 28 Feb 2022
Why Brands Build Demand-Side Advertising Platforms -- Sergey Shchelkov // Epom
Today we discuss why some brands are building their own demand side advertising platforms with Sergey Schelkov, a Sales Executive at Epom.
00:19:40 |
Sun 27 Feb 2022
How to Save $36K of Your Digital Advertising Budget -- Sergey Shchelkov // Epom
Today we discuss how you can save up to $36,000 on your digital advertising budget with Sergey Schelkov, a Sales Executive at Epom.
00:12:47 |
Sat 26 Feb 2022
The Value of Emotional Intelligence -- Phil Johnson // Master of Business Leadership Inc.
Master of Business Leadership Inc. Founder and CEO, Phill Johnson, highlights the importance of building emotional intelligence.
00:11:32 |
Fri 25 Feb 2022
Mastering Business Leadership -- Phil Johnson // Master of Business Leadership Inc.
Master of Business Leadership Inc. Founder and CEO, Phill Johnson talks about the importance of mastering business leadership.
00:14:11 |
Thu 24 Feb 2022
Closing the CX Gap Using Data -- George Corugedo // Redpoint Global
George Corugedo, Redpoint Global Chief Technology Officer, discusses ways to close the customer experience gaps using data.
00:10:47 |
Wed 23 Feb 2022
Achieving Superior Data Quality -- George Corugedo // Redpoint Global
George Corugedo, Redpoint Global Chief Technology Officer, provides the steps to achieve superior data quality.
00:14:29 |
Tue 22 Feb 2022
Data Quality Awareness -- George Corugedo // Redpoint Global
Redpoint Global Chief of Technology, George Corugedo, speaks about data quality awareness.
00:16:24 |
Mon 21 Feb 2022
The Real Possibilities of Real-Time Data -- David Finkelstein // BDEX
Today we discuss the real possibilities of real time data with David Finkelstein, the Co-Founder and CEO of BDEX.
00:11:37 |
Sun 20 Feb 2022
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