Welcome to the Imperium Podcast!
The majority of you who have stumbled across this podcast probably view client acquisition as a major bottleneck.
It's safe to say that after scaling 2 businesses to multiple 7 & 8 figures, client acquisition, business, mindset, client delivery, etc is something that hasn't been a problem for me for a very long time.
This podcast is all about how to eliminate client acquisition as a bottleneck, sign more clients, make more money & have a ton of fun doing so.
In the past 7 years, I've signed well over 3000+ B2B clients across my marketing & consulting agency & in this podcast, I am going to teach you how I did it & how you can do the exact same.
Enjoy!
To Your Success,
Charlie Morgan
P.S. Be sure to subscribe to the YouTube Channel - https://www.youtube.com/@charliemofficial
It goes without saying that the hardest part of sales is tackling objections.
This is the stage where the TRUE selling begins.
There are so many intricacies involved when it comes to successfully dif…
In business, it’s perfectly natural to get stuck.
During the early stages, provided that you do everything right, you’ll likely have the pleasure of experiencing pure momentum where nothing can stop …
One of the biggest lies told in the SMMA space is that you need to hire as soon as you can.
Couldn’t be further from the truth.
If anything, hiring from the start of your journey will be detrimental to…
Procrastination can be one of the biggest enemies that you face in the pursuit of success.
Many of you reading this are probably procrastinating at this very second.
Deep down you know you have things…
Scared of taking sales calls?
You aren’t the only one.
When I first started out in business, there was nothing more I hated than sales calls.
Ironic right? I hated the one thing that would bring me mo…
There tends to be a common theme with some of the most successful students that I have had.
They act more than they talk & as a result make leaps & bounds in their business.
Now I always encourage ev…
Want to know the easiest way to get SMMA meetings in 2023?
Understand your market.
So annoyingly simple that you probably want to throw your shoe at the screen yet you’re still here as you know it’s t…
Comfort kills potential.
I say potential & not success because you can still succeed in comfort yet fail to reach your maximum potential.
It’s one of the most interesting concepts in business.
Comfor…
Short form content agencies are dead.
Sounds controversial but it’s the truth.
In the current climate that we are in, it’s hard for someone to justify paying an agency purely for short form content.
…
What does it take to make $10,000,000 per year?
The short answer is a LOT.
The long answer can be found in today's video.
This isn’t going to be one of those basic videos where I’ll be sharing softwar…
Have you just started your SMMA & are struggling to understand what exactly you need to do?
Or perhaps you are someone that has been in the space for quite some time, yet have failed to see any signif…
Patience is everything in business.
Without it, it’s almost guaranteed that you will not succeed.
Being patient can be incredibly frustrating.
You may be firing on all cylinders & doing all the right…
To succeed in business, you MUST have a diverse skillset.
Every success story you come across is more than likely competent in multiple areas.
They can sell.
They can market.
They can lead.
They can d…
Want to know the easiest way to scale your business?
Deliver what is promised to your clients.
It’s that simple yet so many of us tend to overcomplicate it.
Whilst there are a TON of key components tha…
Partnerships are an incredibly effective way to scale to great heights.
There’s only so much you can do alone & by having a partner, you can do so much more.
Not only is it beneficial from a business…
I hate myself.
Probably the last thing that you would have expected to read from me.
But it’s the truth.
I’ve loved being in business & achieving the success I have achieved thus far.
The reality how…
I LOVE saturated niches.
Sounds crazy right?
Whilst many people fall into the trap of running away from saturated niches due to the sheer amount of competition, I run straight towards them.
The reason…
If you fail to prepare then you must prepare to fail.
As cliche & cheesy this saying may sound, it couldn’t be any more accurate.
When you’re new to the agency space, your sole priority is to sign a …
$100,000,000 per year.
That is a pretty big number & it’s what I’m gunning for in the next few years or so.
During my time as an entrepreneur, I have faced so many challenges, bottlenecks & problems t…
Picture this.
You’ve booked a call after doing a ton of outreach.
You feel sensational & are full of energy, looking forward to the call ahead.
The day of the call finally arrives.
You join through t…