Imperium Podcast w/ Charlie Morgan
Welcome to the Imperium Podcast!
The majority of you who have stumbled across this podcast probably view client acquisition as a major bottleneck.
It's safe to say that after scaling 2 businesses to multiple 7 & 8 figures, client acquisition, business, mindset, client delivery, etc is something that hasn't been a problem for me for a very long time.
This podcast is all about how to eliminate client acquisition as a bottleneck, sign more clients, make more money & have a ton of fun doing so.
In the past 7 years, I've signed well over 3000+ B2B clients across my marketing & consulting agency & in this podcast, I am going to teach you how I did it & how you can do the exact same.
Enjoy!
To Your Success,
Charlie Morgan
P.S. Be sure to subscribe to the YouTube Channel - https://www.youtube.com/@charliemofficial
- Update frequency
- every 6 days
- Average duration
- 25 minutes
- Episodes
- 348
- Years Active
- 2022 - 2025
47. Can't Keep Clients? Listen to This... (The BIG Fix)
How to retain agency clients
46. Explaining One Of My Multi-7-Figure Belief Systems
I’ve been studying stoicism for about 5 years. It’s not long enough for me to even consider myself a ‘stoic’. But if I can get even a shred of the character, wisdom and resilience of the original sto…
45. Changing THIS Will Get Your Agency MORE CLIENTS
Should you aim to close clients in two calls, or one?
The debate as to whether one or two call closing is the best practice has been going on for some time now. I’ve personally conducted 2200 discover…
44. New & Easiest Way To Grow Your Agency To $10k/mo
In today’s video we break down how to reverse engineer (invert) your way to your goal. Success isn’t luck, chance or magic. It’s cause and effect. By using the mental model laid out in this video you…
43. Keep Burning Out As An Agency Owner? Listen to this...
Are you living in a loop of discipline, having extreme work ethic and focus only to descend into a rut of self loathing laziness?
Burnout is inevitable in business. Work increases stress hormones, and…
42. How To Scale Your Agency To $100K/mo (11 Secrets)
You only need 11 things to scale an agency to $50k - $100k/mo.
In today’s video I’m going to tell you what these 11 things are and how to acquire them and get them right.
If you are not where you want…
41. Do You Need A Business Partner To Hit $100k/mo?
Do you need a business partner to get to $100k/mo in your agency?
No, and yes. I’ve learned a lot about business partnerships and how to successfully structure them over the last few years of working …
40. 3 Things I learned From A $1 Mill/Per Month Agency
Ever wondered why some agency owners effortlessly scale to 7 figures and beyond while you’re stuck in the mud, struggling to get even a few positive replies to your emails per week?
Today’s video expl…
39. 75 Books That Helped Me Sign 350+ Agency Clients
75 Best Books Every Agency Owner Must Read
I’ve been reading non fiction books for about 6 years. In that time, I’ve read around 400 books.
One of my most requested videos is for my ‘top 3/5/10 books’…
38. This Routine Took Me From $0 To $1.2M/YR
Life without routine is chaos.
In today’s video, I discuss the routine / daily SOP I’ve lived by for the last 3 years.
It’s helped me scale Northflow Consulting (my agency) to 7 figures and a new coach…
37. How Amanda Added $15k/MRR To Her Agency In 3 Months
Amanda is one of my closest friends. We started working together back in early 2021, before Imperium Agency even had a program. After she bought, I had to send her a google drive link because we hadn…
36. This Sales Secret Landed Me 350+ Agency Clients
If you find silence uncomfortable, you’re going to find it hard to grow your agency.
Why?
Because on sales calls, silence is without a doubt the single most important tool in your kit (or weapon in you…
35. This Mistake Nearly Destroyed My $100K/MO Agency
What is the biggest mistake agency owners make when setting goals?
In today’s video, we cover the answer to this big question.
Having observed and spoken to 500+ agency owners try to hit their goals, I…
34. 4 Reasons Why Your Outreach Isn't Working
After having helped 160+ agency owners build reliable and predictable outreach systems, I’ve been able to isolate 4 major mental pitfalls that hold them back from doing it well.
Why is it that some ag…
33. How Martin Added $27k/MRR To His Agency In 6 Months
6 months ago, Martin had no consistency in his agency. He’d grown to a certain level, but had hit a plateaux and his growth had levelled off.
He was struggling to find new clients, generate appointme…
32. College Dropout To 7-Figure Agency Owner (My Story)
5 years ago I had a conversation with my lead university lecturer. I was 18, studying business and entrepreneurship at a university in south west England.
“Raphael..” I asked, opening up a sentence to…
31. My Plan For Scaling My Agency To $2m/Year In 2022
The agency appointment booking space is a mess. I don’t think there’s much doubt about it.
It’s full of monkey-see, monkey-do ‘mentors’, appointment setters with false promises and coaching programs …
30. The Hardest Marketing Agency Niches To Scale In 2022
Some agency niches are awful for scaling, others are great.
If you’re struggling to scale your agency, it’s worth looking into whether or not your niche is the limiting factor to your growth.
Today’s v…
29. How To Build $100k/mo+ Discipline (For Agency Owners)
How do you do what you know you need to do, but don’t want to?
In today’s video, we cover a simple technique I’ve used to build insane levels of discipline (monk-like, even).
This is an important lesso…
28. How Daniel Scaled To $1M/Yr Without Cold Outreach OR Ads
We recently signed a client for Imperium Agency. His name is Daniel Miz.
I didn’t take Daniel’s sales call, so the first time I actually spoke with him was on messenger after he signed up.
So I messag…