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Growing Steady | Intentional Creative Business Podcast - Podcast

Growing Steady | Intentional Creative Business Podcast

We’re Jason and Caroline Zook, a husband and wife team running two businesses together and trying to live out our version of a good life in the process. In this business podcast, we share with you our lessons learned about how to run a calm, sustainable business—one that is predictable, profitable AND peaceful. Join us every Thursday if you’re an online creator who wants to reach your goals without sacrificing your well-being in the process.

Entrepreneurship Careers Inspiration Self Help Business Creativity
Update frequency
every 7 days
Average duration
52 minutes
Episodes
264
Years Active
2018 - 2025
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197 - 7 *magical* tools that've changed our biz in the past year

197 - 7 *magical* tools that've changed our biz in the past year

We thought it would be fun to share the tools that we’re super excited to be using in 2024! Most of these are used for biz purposes, but a few them overlap with life too.


If you’re a fan of the video …

01:01:57  |   Thu 28 Mar 2024
196 - On the verge of burnout? Reassess these 6 things...

196 - On the verge of burnout? Reassess these 6 things...

Who wants to talk about burnout?? Intervening before reaching burnout is crucial skill we’ve tried to learn over the years. 


How do you know you’re on the cusp of burning out? There are clear signals …

00:41:43  |   Thu 21 Mar 2024
195 - 14 QUICK wins for business growth this week

195 - 14 QUICK wins for business growth this week

This week, we’re all about action taking! We have a handful of tasks you should be able to accomplish this week to impact the growth of your audience and overall business. 


Here are the 14 quick wins …

00:35:42  |   Thu 14 Mar 2024
194 - A paid coaching program requires 4 crucial parts

194 - A paid coaching program requires 4 crucial parts

For the last 5 years we’ve run a paid coaching program that includes a community. During that time, we’ve learned a lot about what works and doesn’t work and thought we’d break down in this episode.


W…

00:52:35  |   Thu 07 Mar 2024
193 - Why we love lifetime pricing

193 - Why we love lifetime pricing

Is lifetime pricing better than an ongoing membership model? What about individual course launches? And what if you only sell a $97 product? We go over all our thoughts on our lifetime pricing model …

01:04:15  |   Thu 29 Feb 2024
192 - What happens when you lose momentum?

192 - What happens when you lose momentum?

This week, we wanted to share an episode that was a bit more off the cuff. We had a friend visiting for a week, we both got sick, and momentum has slipped from our grasp! Now… what the heck do we do?

00:42:46  |   Thu 22 Feb 2024
191 - *NEW NAME!* ..... Growing Steady

191 - *NEW NAME!* ..... Growing Steady

Welcome to the next era of our podcast!!! After 5 years of the name “What is it all for?” we’ve rebranded to Growing Steady. The podcast content itself will stay the same, but it was time to evolve a…

00:35:30  |   Thu 15 Feb 2024
190 - More ease doesn’t mean easy

190 - More ease doesn’t mean easy

This week, we share a bit of a roadblock we’re running into while focusing more on our online course software Teachery. And it’s not just one roadblock, it’s multiple, very technical, confusing, and …

00:32:57  |   Thu 08 Feb 2024
189 - 7 things you’ll need on your creator journey

189 - 7 things you’ll need on your creator journey

To kick off this episode we’re sharing a “mini meltdown” that Caroline experienced the day before recording. We wanted to share that and talk about how we’re trying to reframe using Uncle Jhery as a …

00:55:41  |   Thu 01 Feb 2024
188 - Where’s your resistance coming from?

188 - Where’s your resistance coming from?

Whenever you change something, whether it’s a routine, a process, or pivoting your entire business, there are so many unforeseen ripple effects that will create resistance. We bumped up against a few…

00:44:59  |   Thu 25 Jan 2024
187 - Taking a side project to a full-time project

187 - Taking a side project to a full-time project

This episode starts with an important question for 👩🏻‍🦰😂 and then we dive into a brief history of our online course software (Teachery) that’s been a side project for 10 years.

We walk you through fou…

00:48:07  |   Thu 18 Jan 2024
186 - Our 2023 year end review and 2024 preview!

186 - Our 2023 year end review and 2024 preview!

We absolutely LOVE doing year end reviews! You can read the written version of this one with a few accompanying photos over at https://wanderingaimfully.com/2023-review

If you’ve never done your own y…

01:10:01  |   Thu 11 Jan 2024
185 - What does practicing “enough” look like?

185 - What does practicing “enough” look like?

After about 5 minutes of research, we realized we *thought* we’d recorded a podcast episode on the idea of practicing “enough,” but alas, we had not done that. We’ve talked about it here and there in…

00:58:32  |   Thu 16 Nov 2023
184 - One year of living in Portugal (pros and cons!)

184 - One year of living in Portugal (pros and cons!)

In this episode, we’re going to chat about the pros and cons of living in Portugal, the biggest differences to the U.S., as well as a handful of lessons learned.

We’re also going to talk through a few…

01:41:42  |   Thu 09 Nov 2023
183 - Simplifying your business (part 2!)

183 - Simplifying your business (part 2!)

We know that running a business can sometimes feel overwhelming, with countless tasks, offers, and marketing strategies to juggle. That's why we're here to help you simplify and streamline your busin…

00:38:08  |   Thu 02 Nov 2023
182 - Fall launch recap: Our best launch ever!

182 - Fall launch recap: Our best launch ever!

We open enrollment for our coaching program twice per year and have done so for the past four years. We love sharing the launch recaps to give you the good, the bad, and any lessons/takeaways that mi…

00:39:31  |   Thu 26 Oct 2023
181 - 30-day content challenge stats + lessons learned

181 - 30-day content challenge stats + lessons learned

The Calm Business Encyclopedia project reached its finish line and we’re equal parts excited and exhausted 😂. As with any big, DAILY, content project, the repetitive nature of it can wear you down. W…

01:07:09  |   Thu 19 Oct 2023
180 - Simplifying your business

180 - Simplifying your business

This week, we wanted to record an episode about simplifying your business, but also share how we look at a topic that might become one of our coaching sessions or a bigger article/video.

If you like h…

01:00:17  |   Thu 12 Oct 2023
179 - What're we doing with coaching in 2024?

179 - What're we doing with coaching in 2024?

We have this phrase around the WAIM office (aka our living room) that’s the “Straddling Strategist.” It’s the idea that so many people are straddling between two ideas or two businesses and can’t qui…

00:48:09  |   Thu 05 Oct 2023
178 - 4 lessons for your next big project

178 - 4 lessons for your next big project

Last week, we announced one of our biggest content projects to date, the Calm Business Encyclopedia: 26 YouTube videos and articles that are an A-Z guide to helping you build a more predictable, prof…

00:41:30  |   Thu 28 Sep 2023
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