Fit For the Future
We have never faced us much uncertainty as we do now, and have never needed strong leadership as we do today. Navigate this fast-changing world with ideas and insights for leading through crisis, recovery, and growth, and being fit for the future.
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- Update frequency
- every 6 days
- Average duration
- 17 minutes
- Episodes
- 359
- Years Active
- 2007 - 2025
What Do You Really, Really, Really Want?
Make a list of the things you want - and I mean really, really, really want - to achieve. You don't even have to share it with anybody else, but at least you're setting a direction for yourself. You …
00:05:27 |
Thu 13 Jan 2011
What Is Your Business Strategy For 2011?
Your on-line strategy should follow your business strategy. Know what you want to achieve in your business, and then enlist the Internet to help you. This will help you decide exactly which Internet …
00:05:39 |
Fri 31 Dec 2010
5 Ways to Use a Free E-Book or Special Report
You might have heard the idea of writing a free e-book and sending it to as many people as possible. Writing the e-book isn't difficult. The real value is in how you distribute it. Let's look at 25 d…
00:05:25 |
Tue 07 Dec 2010
Head in the Cloud, Feet on the Ground
In the last few years, more and more software is available on the Internet, rather than you having to install it on your computer or phone. This is what's called "Cloud Computing" - the act or servic…
00:04:40 |
Mon 29 Nov 2010
Are You Showing Off Enough?
Are you willing to give away some of your best material in order to attract future clients? If not, it's time to change your thinking!
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00:03:43 |
Sat 20 Nov 2010
How The Social Web has Changed Marketing
Internet marketing has changed - in a BIG way - in the last few years. Many business owners don't know how to take advantage of this change, and most don't even know what has changed. So let's look a…
00:05:06 |
Thu 11 Nov 2010
Get Your Content on the Internet Quickly and Easily
Some marketers know how to write good content, but then make the mistake of not doing enough with it. Every article you write has the potential to do so much more for you in building your on-line rep…
00:06:00 |
Wed 27 Oct 2010
There's More Than One Way to Make Money from Webinars
Even presenters who recognise the opportunity in paid webinars sometimes think the only way to make money from webinars is by selling individual tickets to attendees - in other words, it's like runn…
00:05:38 |
Fri 15 Oct 2010
Where Are You In Your Client's Buying Cycle?
Thanks to the Internet, clients today are smarter, savvier and more sophisticated than ever before. When they come to you, ready to buy, you can bet they didn't suddenly think of you five minutes ear…
00:04:40 |
Tue 28 Sep 2010
The Top Five Ways to Get High-Quality Incoming Leads
Earlier this year, the marketing company The Shattuck Group, which works with professional service firms and experts, conducted some research to find the most effective marketing tools for these busi…
00:07:13 |
Fri 17 Sep 2010
Treat Your Business as a Boutique Experience
I see too many people who want "to be #1 on Google" for some ridiculously broad and expensive keyword phrase. If you do that, you're competing with the big boys, who have deep pockets and huge networ…
00:06:11 |
Wed 01 Sep 2010
Help Them Buy Without Being Pushy
You can't pressure your Web site visitors into buying. Rather than trying to manipulate, cajole, browbeat or force them to buy, create "buying frames" that explain the reasons for them to buy.
Hosted…
00:05:27 |
Fri 20 Aug 2010
Social Media Forum - July 2010
In this month's social media forum, we discuss Facebook fan pages, adding your domain name to Blogger, outsourcing your social media efforts, and more.
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01:01:43 |
Fri 06 Aug 2010
5 Easy Ways to Add E-Learning to Your Business
If you're a presenter, thought leader or infopreneur, I'm sure you've already heard about "e-learning", and you might even be doing some of it already. Unfortunately, I find many people are intimidat…
00:06:11 |
Thu 15 Jul 2010
An Important Business Lesson from Amazon.com
Why is Amazon.com giving away its Kindle app for nothing on iPhones, iPods and iPads - when the Kindle is one of its own best-selling items?
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00:04:16 |
Thu 01 Jul 2010
If In Doubt, Do Something - Anything!
What stories have you been telling so often you've started believing them yourself?
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00:04:57 |
Sun 13 Jun 2010
Six Power Tactics to Tap Into YouTube
If you're a speaker, trainer, consultant, coach or other thought leader, you can't afford to ignore YouTube as a marketing tool for your business. I'll share with you here six ways to create video fo…
00:05:58 |
Thu 27 May 2010
The Three Core Components of Your On-Line Presence
How do we find the time to stay on top of Twitter, Facebook, blogging and every other Internet tool? It's a fair question, and an important one.
Hosted on Acast. See acast.com/privacy for more inform…
00:05:41 |
Thu 13 May 2010
Seven Tips for More Engaging Webinars
Most presenters - even experienced presenters - don't know how to adapt their presentations to the webinar environment. So here are my top seven tips for making your webinars more engaging and effect…
00:07:34 |
Thu 29 Apr 2010
On-line Success is a Process, Not An Event
Too many business owners treat their on-line strategy as a series of one-off events. Success on the Internet is a process, not an event.
Hosted on Acast. See acast.com/privacy for more information.
00:03:13 |
Sat 17 Apr 2010
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