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Copy That Pops: Writing Tips and Psychology Hacks for Business - Podcast

Copy That Pops: Writing Tips and Psychology Hacks for Business

Let's nerd out where writing, psychology, and business success overlap!

On this show, we look at how to ethically apply psychological principles of persuasion.

You'll learn compelling copy tips to improve your writing of all lengths for biz.

And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your books as you grow your exposure and business.

Join host @LaptopLaura, a tall Math and Psychology teacher turned entrepreneur, author, and international speaker.

~ Click "subscribe" so you never miss an episode!

Entrepreneurship Writing Business How To Education Psychology Marketing
Update frequency
every 9 days
Average duration
29 minutes
Episodes
230
Years Active
2016 - 2025
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150: Raw and Real #1 Bestselling Book Journey [Sharing It All to Make a Positive Impact] with Jimmy Colson

150: Raw and Real #1 Bestselling Book Journey [Sharing It All to Make a Positive Impact] with Jimmy Colson

Multi-millionaire-dollar business owner Jimmy Colson was not born with a silver spoon in his mouth. Quite the opposite.

He had to overcome being raised by a heroin-addicted mother who used her welfar…

00:42:42  |   Mon 26 Nov 2018
149: Naming My Book Publishing Company Question and Sneak Peek to Big Book Release Coming Up

149: Naming My Book Publishing Company Question and Sneak Peek to Big Book Release Coming Up

I need your advice for how to name and classify something! A book publishing company? Help! :)

Plus, on this quick episode, I'm giving you a sneak peek into a big book release coming up that I am run…

00:07:33  |   Thu 15 Nov 2018
148: Grow Your Audience, Get Booked on More Podcasts, and How to Make $240,000 an Interview with Kelly Glover

148: Grow Your Audience, Get Booked on More Podcasts, and How to Make $240,000 an Interview with Kelly Glover

$240,000 in one interview? How is that possible? Kelly Glover stops by for a private VIP chat with my bestselling author client Larry Roberts and me to reveal: • how to make a lot of money from podc…

01:04:08  |   Wed 31 Oct 2018
147: Psychology of Persuasion for Entrepreneurs with Brian Ahearn

147: Psychology of Persuasion for Entrepreneurs with Brian Ahearn

What if we understood the underlying principles of persuasion and how to apply them ethically to improve all our writing?

If you’ve ever wondered why some techniques work when it comes to persuasion …

01:10:26  |   Thu 11 Oct 2018
146: Get Booked on More Podcasts, Do a Podcast Book Tour, and Leverage a Podcaster 1-Sheeter with Jessica Rhodes of Interview Connections

146: Get Booked on More Podcasts, Do a Podcast Book Tour, and Leverage a Podcaster 1-Sheeter with Jessica Rhodes of Interview Connections

Where do podcasts, books, and smart media exposure intersect? Find out today!

We sit down with Jessica Rhodes, founder of Interview Connections, the largest and most successful guest booking agency f…

00:36:31  |   Fri 05 Oct 2018
145: 1 Psychology Take-away + 1 Quick Copy Writing Challenge for You  [Lisbon - Newark - San Diego Airport Voice Memo]

145: 1 Psychology Take-away + 1 Quick Copy Writing Challenge for You [Lisbon - Newark - San Diego Airport Voice Memo]

9 days in Lisbon, Portugal to speak at the DNX festival...all boiled down fast into...

• 1 Psychological Take-Away for entrepreneurs, whether digital nomads or not

• 1 Fast Copywriting Challenge for …

00:04:34  |   Wed 26 Sep 2018
144: Reprogramming Your Own Mind to Fight the Biggest Psychological Killers of Success in 4 Easy Steps with Mia Hewett

144: Reprogramming Your Own Mind to Fight the Biggest Psychological Killers of Success in 4 Easy Steps with Mia Hewett

4 Powerful, Yet Simple Steps to go from Surviving to Thriving...this episode is packed with value. We jump straight into applying psychology to improve your mindset, writing, and more!

Tune in to lea…

01:12:28  |   Tue 18 Sep 2018
143: WATCH OUT! Pirates Are Stealing Your Books, Courses, and Landing Page Copy [Quick Tip to Protect Your Copyrights]

143: WATCH OUT! Pirates Are Stealing Your Books, Courses, and Landing Page Copy [Quick Tip to Protect Your Copyrights]

It's sad, but true. People are out there to make money off or YOUR hard work.

First it starts in the adult industry, then it moves to movie studios and music, now it's here to affect us as digital en…

00:08:55  |   Tue 11 Sep 2018
142: Getting Past Gatekeepers By Applying Psychology and Common Sense to Your Email Pitches with Jess Lindgren

142: Getting Past Gatekeepers By Applying Psychology and Common Sense to Your Email Pitches with Jess Lindgren

Flying on a plane from Philadelphia to San Diego with Jessica Lindgren aka GalFriday612 (the Executive Assistant to the business superstars like Pat Flynn of Smart Passive Income) shares how to get p…

00:08:54  |   Tue 04 Sep 2018
141: How to Leverage Your Bestselling Book and Your Vision for More Speaking Gigs with Davide Di Giorgio and Larry Roberts [Inner Circle Sneak Peek]

141: How to Leverage Your Bestselling Book and Your Vision for More Speaking Gigs with Davide Di Giorgio and Larry Roberts [Inner Circle Sneak Peek]

Making connections and marketing your best self on stage! Sounds like a great plan right?

You are about to hear THE conversation to take you to the next level on stage and on brand! 

A few exciting h…
01:08:37  |   Wed 22 Aug 2018
140: Podcast Movement Talk: 6 Ways to Leverage Psychology for Growth, Influence, & Improvement (Part 2) - Building a 'Cult'ure of Raving Fans

140: Podcast Movement Talk: 6 Ways to Leverage Psychology for Growth, Influence, & Improvement (Part 2) - Building a 'Cult'ure of Raving Fans

Time for Part 2 of my practice session!

Let’s talk about CULTure and gaining fans. Don’t worry about the term “Cult” because our conversation is about connections, psychology and growing your brand.

00:11:15  |   Thu 16 Aug 2018
139: Podcast Movement Talk: 6 Ways to Leverage Psychology for Growth, Influence, & Improvement (Part 1) - Persuasive Language

139: Podcast Movement Talk: 6 Ways to Leverage Psychology for Growth, Influence, & Improvement (Part 1) - Persuasive Language

I'm giving you a sneak peek into Part 1 of my Podcast Movement talk on persuasive language, what Albert Einstein said is the most beautiful thing we can experience, and how to incorporate mystery int…

00:13:10  |   Tue 14 Aug 2018
138: How to Set Yourself Up As

138: How to Set Yourself Up As "The Expert" and Grow a 6-Figure Business with Bestselling Author Eli Natoli

From dreams of being a doctor, to working for NASA, to becoming an online marketing guru! Bestselling author and international speaker Eli Natoli shares the benefits she's seen from writing a book an…

00:47:03  |   Tue 07 Aug 2018
137: Bestselling Book Writing Dreams Realized! Tactical Advice from New Non-fiction Author Wendy Kim

137: Bestselling Book Writing Dreams Realized! Tactical Advice from New Non-fiction Author Wendy Kim

A first-time non-fiction author's advice for writing a bestselling book WHILE she's going through the journey!

Wendy Kim is a 'next level coach' who uses her skills from her former professional caree…

00:49:49  |   Wed 01 Aug 2018
136: Fast-Talking Rapper Turned Copy King, Emmy-Award Winning Producer, Reality T.V. Star, and Bestselling Author Greg Rollett

136: Fast-Talking Rapper Turned Copy King, Emmy-Award Winning Producer, Reality T.V. Star, and Bestselling Author Greg Rollett

Want the recipe to improve your copy and position yourself on the leaderboard in your industry??

My interview this week is a fast-paced, incredible conversation on marketing, branding, and how you ca…

00:44:20  |   Tue 31 Jul 2018
135: Audiobooks, Psychology, Leadership, and Podcasting with Ronsley Vaz

135: Audiobooks, Psychology, Leadership, and Podcasting with Ronsley Vaz

Audiobooks anyone? How about the psychology of leadership? Positioning with podcasting and authorship? Check, check, check!

Today we dive into psychology, leadership, and audio books?! YES! You will …

00:43:23  |   Tue 17 Jul 2018
134: Productivity Hacks and Hitting Big Goals with She Did It Her Way Leader Amanda Boleyn

134: Productivity Hacks and Hitting Big Goals with She Did It Her Way Leader Amanda Boleyn

Get high-powered, productive, and crushing your business goals! My fabulous guest and I dive deep into ways of breaking down the data of productivity, with tips on goal setting, book writing, podcast…

00:49:13  |   Tue 10 Jul 2018
133: Email Marketing Tips and Tricks for Entrepreneurs and Authors with AWeber's Erik Harbison

133: Email Marketing Tips and Tricks for Entrepreneurs and Authors with AWeber's Erik Harbison

 

The psychology of improving your email marketing and how it can help sell your books, courses, products, and services...

--- Happy 4th of July AND Happy Podcast Movement month!!

Speaking of Podcas…

00:39:49  |   Thu 05 Jul 2018
132: Should I Start a Podcast and Write a Nonfiction Book? with Larry Roberts

132: Should I Start a Podcast and Write a Nonfiction Book? with Larry Roberts

Learn how YOU can have a podcast and bestselling book if you want to with your business!

We talk tips, techniques, and tools to guide you to the first step of simplifying a podcast and writing a nonf…

01:32:24  |   Tue 26 Jun 2018
131: Master Marketing Psychology and Launch a Bestselling Business Book with Jared Warner

131: Master Marketing Psychology and Launch a Bestselling Business Book with Jared Warner

Are you ready to write that book yet?! Today you get to hear from someone that has gone through the process and rocked my mastermind group...even though he never thought he could be an author.

Learn …

00:50:12  |   Tue 19 Jun 2018
Disclaimer: The podcast and artwork embedded on this page are the property of Laura Petersen: Bestselling Author, Speaker, Pro Copywriter, Former Psychology Teacher, Marketing Co. This content is not affiliated with or endorsed by eachpod.com.