Copy That Pops: Writing Tips and Psychology Hacks for Business
Let's nerd out where writing, psychology, and business success overlap!
On this show, we look at how to ethically apply psychological principles of persuasion.
You'll learn compelling copy tips to improve your writing of all lengths for biz.
And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your books as you grow your exposure and business.
Join host @LaptopLaura, a tall Math and Psychology teacher turned entrepreneur, author, and international speaker.
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- Update frequency
- every 9 days
- Average duration
- 29 minutes
- Episodes
- 230
- Years Active
- 2016 - 2025
**Free Book Zoom Call: Get Your Questions Answered About Books, Publishing, #1 Bestseller, and More**
Be a #1 Bestselling Published Author with your book on Amazon and Barnes & Noble...before quarantine is over!
On Saturday, May 15th at 12pm PST, Allison Melody and I will meet you online for a fun mi…
209: Warning: Unpopular Opinion - Successful Biz Buds Actually Hurt You And Psyche You Out in Business
UNPOPULAR OPINION: Hanging out with ACHIEVERS is actually HURTING you {psychologically}!
Facebook Post where you can write and share your thoughts:
We all know the whole 'you are the average of the …
208: No More Writing Copy - How To Get ALL Of Your Sales Letters, Webinar Slides, Emails, And Ads Written (In As Little As 10 Minutes) Without Hiring An Expensive Copywriter
No matter how much you practice at writing copy, you will never get as fast, efficient, and effective as if you use the Funnel Scripts tool from Russell Brunson (Founder of Click Funnels) and Jay Edw…
207: Make Great Money and Stay at Home with Your Kids (as a Writer!) with Kimberlee Leonard
Do you want to earn income working from home? (Whether you have a child or not...whether you are a mom or not).
This episode may also be SO TIMELY for millions of people social distancing at home b…
206: A Quiz in Your Biz: Psychological Benefits and Copywriting Tips for Quizzes with Branding Expert Annmarie Rose
What's a short-form way to both gain insights on your audience (to improve your copywriting) AND clarify your offers to psychologically attract more clients? A quiz! Brand Impact Strategist Annmarie …
205: 5 TikTok Tips Applying Psychology and Copy Writing Strategy [Plus How My Video Got 47,000 Views Quickly]
This show is all about applying psychology and improving our writing for online business success, so let’s look at TikTok with that lense.
In this solo episode with just me -- no interview today --…
204: Get Paid to Write: 101 Sites That Pay You $50-$3000 Per Blog Post - Quick Copy Tip
This show is geared toward entrepreneurs, coaches, consultants, and other business owners who want to do better online with their business by harnessing the power of the written word...and applying p…
203: 3 Ways to Properly Use a Semi-Colon - Quick Copy Tip
Quick copy tip for you today about the uber fun punctuation mark called...the semicolon.
What does it look like? It’s like a colon on the top but a comma on the bottom.
Often misused, here are t…
202: Psychology of Micro-Stepping with Bestselling Author Dan Mangena
From suicidal thoughts to thriving with intention, Dan Mangena shares a childhood and early adulthood struggling with undiagnosed Asperger's and how he used his gifts to find smart workarounds to hel…
201: Pushing Through Obstacles and Promoting Positivity with 2x Bestselling Author Kelsey Henry
Positivity, Bestselling Books in 16+ Categories, Copy Tips, Writing Advice, and more with our special guest Kelsey Henry! At age 25 she wrote, self-published, and launched her book (hitting 16 catego…
200: Oxford Comma Obsession - Quick Copy Tip
4 examples to convince you once-and-for-all that the Oxford comma is non-negotiable.
Today, let’s talk about a nerdy debate that continues to rage. But, my dear listeners...there is only ONE CORRE…
199: Parapsychology and Bestselling Books with Priscilla Keresey
What is hypnosis? What is "a practical psychic"? How about spiritual coaching? We cover all of these parapsychological topics plus book writing, bestseller launching, and more with our guest Priscill…
198: 5 Book Writing and Self-Publishing Lessons Learned with Allison Melody's Incredible Food Heals Book - Quick Copy Tips
Life-saving book out now! My biz bestie shares her story of losing both her parents to cancer and how that pushed her into a life of pursuing how to heal naturally.
197: Improve Your Sales Copy with Fun Metaphors - Quick Copy Tip
3 examples of how to instantly improve your writing that are as helpful as Wolfgang Puck and Rachel Ray in the kitchen! This quick copy tip will have your copy popping in under 90 seconds!
196: Fast way to community build — swipe this copy!
This quick copy tip will help you to facilitate bonding and business relationships between yourself and your group members in a Facebook group, LinkedIn group, Slack channel group, inperson group and…
195: Influence People in Writing, Business, at Home, and on Social Media with Psychology Expert Brian Ahearn
Another -- by popular request -- second-round interview with a past guest who is an expert in psychology, copywriting, and even book writing and book self-publishing too! Brian Ahearn applies proven …
194: Using Stories for Psychologically Effective - But Not Sleazy - Sales with Yasmine Khater
Sell more with stories. As they say, "Words tell. Stories sell."
How do you make more money by closing more sales...without feeling like a pushy, sleazy salesperson?
Find out on today's interview…
193: What’s in a Name? How We Chose Baby Evren’s Name – Quick Baby Update
The baby is here! :) After nearly 3 days of labor, our baby boy was born on his due date of 9-20-2019 at 3:30pm. His name is Evren Petersen Shepard. This quick episode reveals how we came up with the…
192: Emotional Marketing Value Headline Analyzer for Entrepreneurs Who Want to Make an Impact - Quick Copy Tip
True or false: 1. Reaching your customers in a deep and emotional way is a key to successful copywriting 2. Your headline is unquestionably the most important piece of copy you use to reach prospects
…
191: Swipe the Effective Copy from Other Marketing Guru Examples Using Swiped.co - Quick Copy Tip
Have you ever stumbled upon a great landing page and wished you could see all the emails that followed without opting in?
Have you ever seen a Facebook ad with killer copy and wondered how they nur…