Category Visionaries
Welcome to Category Visionaries — the show dedicated to uncovering the go-to-market journeys behind the world’s most exciting B2B tech startups. In each episode, we sit down with a visionary founder who’s not just building a company, but creating or redefining a category. We’ll explore how they identified their market opportunity, crafted their early GTM strategy, scaled traction, and navigated the challenges of building something truly new. If you’re a builder, marketer, or founder, this show is your backstage pass to the GTM blueprints powering category-defining companies.
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Don’t Miss: New Podcast Series — How I Hire
Senior GTM leaders share the tactical hiring frameworks they use to build winning revenue teams. Hosted by Andy Mowat, who scaled 4 unicorns from $10M to $100M+ ARR and launched Whispered to help executives find their next role.
Subscribe here: https://open.spotify.com/show/53yCHlPfLSMFimtv0riPyM
- Update frequency
- every 2 days
- Average duration
- 26 minutes
- Episodes
- 759
- Years Active
- 2022 - 2025
Dave Copps, CEO of Worlds: $31 Million Raised to Power the Future of Industrial Automation
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Dave Copps, CEO & Co-Founder …
Kenneth Herschel, CEO and Co-Founder of Viggo: Nearly $6 Million Raised to Build the Future of EV Charging Infrastructure
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Kenneth Herschel, CEO & Co-Fo…
Jag Lamba, Founder and CEO of Certa: $52 Million Raised to Build the Future of Third-Party Management
Julio Martínez, Co-Founder and CEO at Abacum: $40 Million Raised to Build the Future of FP&A
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Julio Martinez, CEO & Co-Foun…
Sundeep Ravande, CEO and Co-Founder of Innovapptive: $42 Million Raised to Power the Connected Worker Revolution
In today's episode of Category Visionaries, we speak with Sundeep Ravande, CEO and Co-Founder of Innovapptive, a connected worker platform that has raised $42 Million in funding.
Topics Discussed:
- S…
Josh Merrill, CEO of Confirm: Over $11 Million Raised to End the Performance Review Nightmare
In today's episode of Category Visionaries, we speak with Josh Merrill, CEO of Confirm, a data-driven performance management platform that's raised over $11 Million in funding.
Topics Discussed:
- Jos…
Kyle Kiser, CEO of Arrive Health: Over $40 Million Raised to Improve the Value of Healthcare Through Informed Decision-Making
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Kyle Kiser, CEO of Arrive Hea…
Harry Xu, CEO and Co-Founder of Breeze ML: $4.6 Million Raised to Create the Future of AI Governance
Patrick Visintainer, CEO and Co-Founder of REPOWR: $13 Million Raised to Build the World’s Largest Commercial Trailer Marketplace
In today's episode of Category Visionaries, we speak with Patrick Visintainer, CEO and Co-Founder of REPOWR, a commercial trailer marketplace that's raised roughly $13 Million in funding.
Topics Disc…
Ben Borodach, Co-Founder and CEO of April: $40 Million Raised to Embed Intelligent Tax Experiences
In today's episode of Category Visionaries, we speak with Ben Borodach, CEO and Co-Founder of April, an embedded tax solution that's raised $40 Million in funding.
Topics Discussed:
- Ben’s background…
Austin Ogilvie, Founder of Thoropass: $98 Million Raised to Power the Future of Continuous Compliance
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Austin Ogilvy, Founder of Tho…
Dan Forman, CEO and Co-Founder of Copper Labs: $13 Million Raised to Enable the Data-Driven Utility of the Future
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Dan Forman, CEO & Co-Founder …
Pukar Hamal, CEO and Founder of SecurityPal: $21 Million Raised to Power the Future of Customer Assurance
Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Pukar Hamal, CEO & Founder of…
Costa Tsaousis, CEO and Founder of Netdata: Over $30 Million Raised to Power the Future of Infrastructure Monitoring
In today's episode of Category Visionaries, we speak with Costa Tsaousis, CEO and Founder of Netdata, an infrastructure monitoring platform that's raised over $30 Million in funding.
Topics Discussed…
Sarah Lehman, CEO at Zartico: $24.5 Million Raised to Power the Future of The Visitor Economy
In today's episode of Category Visionaries, we speak with Sarah Lehman, CEO of Zartico, a destination operating system that’s raised $24.5 Million in funding.
Topics Discussed:
- How Zartico helps tou…
Anish Dhar and Ganesh Datta, Co-Founders of Cortex: Over $52 Million Raised to Improve Developer Productivity
In today's episode of Category Visionaries, we speak with Anish Dhar and Ganesh Datta, Co-Founders of Cortex, an internal developer portal that's raised over $52 Million in funding.
Topics Discussed:
…
Douwe Kiela, CEO and Co-Founder of Contextual AI: $20 Million Raised to Build the Future of Enterprise Language Models
In today's episode of Category Visionaries, we speak with Douwe Kiela, CEO and Co-Founder of Contextual AI, an enterprise large language model company that's raised $20 Million in funding.
Topics Dis…
Phillip Liu, CEO of Trustero: $8 Million Raised to Build the Future of Compliance AI
In today's episode of Category Visionaries, we speak with Phillip Liu, CEO of Trustero, an AI copilot for security and compliance that's raised $8 Million in funding.
Topics Discussed:
- Phillip's bac…
Joe Gagnon, CEO at 1upHealth: Over $75 Million Raised to Build the Future of Healthcare Data
In today's episode of Category Visionaries we speak with Joe Gagnon, CEO of 1upHealth, a healthcare data platform that's raised over $75 Million in funding.
Topics Discussed:
- How healthcare is way b…
Davit Baghdasaryan, Co-Founder and CEO of Krisp: $19 Million Raised to Build the Voice Productivity Category
In today's episode of Category Visionaries we speak with Davit Baghdasaryan, CEO and Co-Founder of Krisp, a voice productivity platform that's raised $19 Million in funding.
Topics Discussed:
- Davit’s…