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Beyond The Pump - Podcast

Beyond The Pump

 Beyond The Pump

Welcome to "Beyond the Pump," the podcast dedicated to helping personal trainers, nutrition coaches, health coaches, and fitness enthusiasts go beyond the basics to achieve extraordinary results. Whether you're just starting out or looking to take your career to the next level, this is the place for you.

Join your hosts, Steve Kopshaw and Andrew Garritson, seasoned health professionals and business coaches, as we dive deep into the world of fitness, nutrition, and business growth. We'll cover everything from advanced training techniques and cutting-edge strategies to the latest industry trends and business tips to help you build a thriving career, or to simply help keep you on track.

What You'll Learn:
Advanced Training Techniques: Discover new ways to challenge your clients and keep your workouts fresh and effective.
Nutrition Insights: Learn how to fuel the body for optimal performance and recovery with expert advice on nutrition.
Business Strategies: Get insider tips on how to grow your fitness business, attract more clients, and increase your revenue.
Personal Development: Find out how to stay motivated, manage stress, and continue your professional development.
Guest Interviews: Hear from leading experts, successful trainers, and fitness entrepreneurs who share their secrets to success.
Whether you're looking to refine your skills, expand your knowledge, or grow your business, "Beyond the Pump" offers the tools and inspiration you need to succeed. Join our community of dedicated professionals who are committed to going beyond the pump and achieving greatness.

Subscribe now and take your fitness journey to new heights with "Beyond the Pump", where strength is just the beginning.

Entrepreneurship Business Fitness Health & Fitness Nutrition
Update frequency
every 3 days
Average duration
29 minutes
Episodes
95
Years Active
2024 - 2025
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Value Engineering Your Coaching Offer

Value Engineering Your Coaching Offer

In this episode of Beyond the Pump, we break down the concept of value engineering and how it applies to building an irresistible coaching offer. From our own experiences in education and business, w…
00:37:42  |   Tue 18 Mar 2025
Mastering Email Marketing for Coaches with Mike Millner

Mastering Email Marketing for Coaches with Mike Millner

In this episode of Beyond The Pump, Steve and Andrew sit down with Mike Millner, an expert in email marketing, to discuss how fitness and nutrition coaches can leverage email marketing to scale their…
00:37:38  |   Fri 14 Mar 2025
Maximizing Client Lifetime Value – The Key to Long-Term Profitability

Maximizing Client Lifetime Value – The Key to Long-Term Profitability

In this episode of Beyond the Pump, we're wrapping up our Profit Per Acquisition (PPA) series with the most crucial factor: Client Lifetime Value (LTV). Understanding how much a client spends with yo…
00:20:50  |   Tue 11 Mar 2025
Understanding Cost to Fulfill – The Key to Profitability in Coaching

Understanding Cost to Fulfill – The Key to Profitability in Coaching

In this episode of Beyond the Pump, we're breaking down the second critical piece of the Profit Per Acquisition (PPA) formula—Cost to Fulfill. After covering Cost to Acquire in the last episode, we’r…
00:20:33  |   Fri 07 Mar 2025
Understanding Cost to Acquire: The Key to Scaling Your Coaching Business

Understanding Cost to Acquire: The Key to Scaling Your Coaching Business

In this episode of Beyond the Pump, we’re diving deep into cost to acquire—one of the most overlooked yet crucial numbers in your business. Knowing your true acquisition cost isn’t just about ad spen…
00:26:38  |   Tue 04 Mar 2025
Coaching Smarter with a CRM: How to Organize, Scale & Retain More Clients

Coaching Smarter with a CRM: How to Organize, Scale & Retain More Clients

If you’re struggling to manage leads, keep clients engaged, or scale your coaching business, a CRM (Customer Relationship Manager) might be the missing piece. In this episode, we break down the role …
00:38:44  |   Fri 28 Feb 2025
Coaching Smarter: The Role of Nutrition Tracking & Assessments

Coaching Smarter: The Role of Nutrition Tracking & Assessments

If you can measure it, you can manage it! In this episode of Beyond the Pump, we dive into the critical role of nutrient assessments in coaching. Whether you’re a fitness coach or nutrition expert, u…
00:30:16  |   Tue 25 Feb 2025
Mastering Marketing Psychology: How to Attract and Convert More Clients

Mastering Marketing Psychology: How to Attract and Convert More Clients

Struggling to make your marketing actually work? You’re not alone. In this episode of Beyond the Pump, we dive deep into marketing psychology—the science behind why people buy and how you can use it …
00:43:23  |   Fri 21 Feb 2025
The Metrics That Matter: A Smarter Way to Improve Business Performance

The Metrics That Matter: A Smarter Way to Improve Business Performance

In this episode of Beyond the Pump, we dive into a real-world business case study to uncover why some companies go from thriving to barely surviving. Steve breaks down the Profit Per Acquisition (PPA…
00:30:42  |   Tue 18 Feb 2025
Challenge Framework 101: A Smarter Way to Sell Coaching

Challenge Framework 101: A Smarter Way to Sell Coaching

In this episode of Beyond the Pump, we’re breaking down scholarship and challenge frameworks. Whether you’re relying too much on discounts, running challenges that no longer convert, or struggling to…
00:30:45  |   Fri 14 Feb 2025
Smarter Lead Generation for Fitness Coaches

Smarter Lead Generation for Fitness Coaches

Struggling to generate leads without spending hours in the DMs? We’ve got you covered! In this episode of Beyond the Pump, we break down the AOM—Automated Outbound Method—a powerful system designed t…
00:17:17  |   Tue 11 Feb 2025
The Fitness Coach’s Guide to Biofeedback & Better Results

The Fitness Coach’s Guide to Biofeedback & Better Results

How do you know if your coaching is actually working? In this episode, we dive deep into biofeedback—the key to understanding whether your clients are making progress or just spinning their wheels. F…
00:33:21  |   Fri 07 Feb 2025
From Struggling Fitness Trainer to Thriving Coach

From Struggling Fitness Trainer to Thriving Coach

In this episode of Beyond the Pump, we tackle one of the biggest questions for fitness and nutrition coaches: How do you stand out in 2025? With over 100,000 personal trainers in the U.S. alone, comp…
00:22:02  |   Tue 04 Feb 2025
Sugar and Fitness: Separating Fact from Fiction

Sugar and Fitness: Separating Fact from Fiction

Sugar is often painted as the villain of nutrition, but is it really that simple? In this episode of Beyond the Pump, we tackle the myths, science, and controversies surrounding sugar. From understan…
00:29:24  |   Fri 31 Jan 2025
From Awareness to Action: Mastering Sales Conversations as a Fitness Coach

From Awareness to Action: Mastering Sales Conversations as a Fitness Coach

In this episode, we’re diving deep into one of the biggest challenges personal trainers and fitness coaches face: converting leads into sales conversations. It’s not just about marketing and grabbing…
00:40:29  |   Tue 28 Jan 2025
Retention Over Acquisition: Fitness Coaching Strategies That Work

Retention Over Acquisition: Fitness Coaching Strategies That Work

Keeping clients longer doesn’t just improve retention—it transforms your entire business. In this episode, we dive into practical strategies for fitness professionals to elevate client retention, red…
00:36:22  |   Fri 24 Jan 2025
Fitness Programming Made Simple: What Every Coach Needs to Know

Fitness Programming Made Simple: What Every Coach Needs to Know

In this episode, we dive deep into the essentials of program design for fitness enthusiasts and coaches as we head into 2025. From balancing effort and recovery to aligning training programs with cli…
00:13:32  |   Tue 21 Jan 2025
Mastering Innovation in the Fitness Industry: Staying Relevant in 2025

Mastering Innovation in the Fitness Industry: Staying Relevant in 2025

In this episode, we dive deep into the essential balance between innovation and refinement for businesses in 2025. We explore how businesses can strategically adapt to rapid changes, like the rise of…
00:23:15  |   Fri 17 Jan 2025
Master the 5 Stages of Marketing Awareness to Attract More Clients

Master the 5 Stages of Marketing Awareness to Attract More Clients

In 2025, coaching isn’t getting easier—it’s getting more competitive. In this episode, we break down actionable strategies for standing out, marketing, building trust, and guiding potential clients t…
00:42:10  |   Tue 14 Jan 2025
Is Motivation Bullshit or Rocket Fuel?

Is Motivation Bullshit or Rocket Fuel?

In this episode, we dive into the motivation vs. discipline debate and why relying solely on motivation might be holding you back. We share actionable strategies to help clients build sustainable hab…
00:19:06  |   Fri 10 Jan 2025
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